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1. 
Cover image for Business marketing management : B2B
by 
Hutt, Michael D.
Format: 
Regular print
Publication Date 
2010
Excerpt: 
Business marketing management : B2B / Hutt, Michael D.
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2. 
Cover image for Principles of marketing
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2010
Excerpt: 
gain customer insights -- Consumer markets and consumer buyer behavior -- Business markets and business
Available: Copies:
3. 
Cover image for Business model generation : a handbook for visionaries, game changers, and challengers
by 
Osterwalder, Alexander, author.
Format: 
Books
Publication Date 
2010
Excerpt: 
Business model generation : a handbook for visionaries, game changers, and challengers /
Available: Copies:
4. 
Cover image for Business logistics management : a supply chain perspective
by 
Pienaar, Wessel J.
Format: 
Books
Publication Date 
2009
Excerpt: 
Business logistics management : a supply chain perspective / Pienaar, Wessel J.
Available: Copies:
by 
Tidd, Joseph, 1960-
Format: 
Books
Publication Date 
2009
Excerpt: 
innovative organization -- Developing an innovation strategy -- Sources of innovation -- Innovation networks
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6. 
Cover image for International business : competing in the global marketplace
by 
Hill, Charles W. L.
Format: 
Books
Publication Date 
2007
Excerpt: 
International business : competing in the global marketplace / Hill, Charles W. L.
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by 
DiVanna, Joseph A.
Format: 
Books
Publication Date 
2004
Excerpt: 
business processes making them able to sense changes in the business climate and initiative tactical
Available: Copies:
10. 
Cover image for The business of brands
by 
Miller, Jon, 1971-
Format: 
Books
Publication Date 
2004
Excerpt: 
The business of brands / Miller, Jon, 1971-
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11. 
Cover image for Advertising : principles & practice
by 
Wells, William, 1926-
Format: 
Books
Publication Date 
2003
Excerpt: 
. Advertising background, planning, and strategy -- The consumer audience -- Account planning and research
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