19 Results Found
0000000IIE
1.
by
Kotler, Philip.
Format:
Books
Publication Date
2003 2002
Excerpt:
tourism marketing -- The role of marketing in strategic planning -- The marketing environment -- Marketing
2.
by
Kotler, Philip.
Format:
Books
Publication Date
2002
Excerpt:
Strategic Marketing Planning Process -- Ch. 3. Discovering Keys to Success -- Pt. II. Analyzing the Social
by
Kotler, Philip.
Format:
Electronic Resources
Publication Date
2001
Excerpt:
value and satisfaction -- Strategic planning and the marketing process -- The marketing environment
4.
by
Kotler, Philip.
Format:
Books
Publication Date
2000
Excerpt:
Planning -- Business Strategic Planning -- The Marketing Process -- Product Planning: The Nature and
5.
by
Kotler, Philip.
Sample text http://catdir.loc.gov/catdir/enhancements/fy0641/98043626-s.html
Table of contents http://lcweb.loc.gov/catdir/toc/98-43626.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/simon051/98043626.html
Publisher description http://catdir.loc.gov/catdir/description/simon031/98043626.html
Table of contents http://lcweb.loc.gov/catdir/toc/98-43626.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/simon051/98043626.html
Publisher description http://catdir.loc.gov/catdir/description/simon031/98043626.html
Format:
Books
Publication Date
1999
Excerpt:
. Planning and organizing for more effective marketing -- Evaluating and controlling marketing performance
6.
by
Kotler, Philip.
Format:
Books
Publication Date
1999
Excerpt:
hospitality and tourism marketing. -- 3. The role of marketing in strategic planning. -- 4. The marketing
7.
by
Harris, Thomas L., 1931-
Table of contents http://www.loc.gov/catdir/toc/mh022/97037323.html
Publisher description http://www.loc.gov/catdir/description/mh023/97037323.html
Publisher description http://www.loc.gov/catdir/description/mh023/97037323.html.
Table of contents http://www.loc.gov/catdir/toc/mh022/97037323.html.
Contributor biographical information http://www.loc.gov/catdir/bios/mh042/97037323.html
Publisher description http://www.loc.gov/catdir/description/mh023/97037323.html
Publisher description http://www.loc.gov/catdir/description/mh023/97037323.html.
Table of contents http://www.loc.gov/catdir/toc/mh022/97037323.html.
Contributor biographical information http://www.loc.gov/catdir/bios/mh042/97037323.html
Format:
Books
Publication Date
1998
Excerpt:
Tactics. 31. Step Five: Measuring and Evaluating MPR Programs -- App. I. MPR Planning Checklist -- App. II
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