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13. 
Cover image for Basic marketing : a managerial approach
Basic marketing : a managerial approach
Basic marketing : a managerial approach
by 
McCarthy, E. Jerome (Edmund Jerome)
Format: 
Books
Publication Date 
1990
Excerpt: 
Perreault, William D.
Available: Copies:
14. 
Cover image for Basic marketing : a global-managerial approach
Basic marketing : a global-managerial approach
Basic marketing : a global-managerial approach
by 
Cannon, Joseph P.
Format: 
Books
Publication Date 
2008 2007
Excerpt: 
Perreault, William D., Jr.
Available: Copies:
15. 
Cover image for Basic marketing : a managerial approach
Basic marketing : a managerial approach
Basic marketing : a managerial approach
by 
McCarthy, E. Jerome (Edmund Jerome)
Format: 
Books
Publication Date 
1997
Excerpt: 
Perreault, William D., Jr.
Available: Copies:
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