25 Results Found
000000000000IIE
1.
by
Etzel, Michael J.
Format:
Electronic Resources
Publication Date
2007
Excerpt:
-- Advertising, sales promotion, and public relations -- Managing the marketing effort. Strategic marketing
2.
by
Gettins, Dominic.
Books24x7 http://www.books24x7.com/marc.asp?bookid=18789
Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=258572
Ebook Library http://www.SLQ.eblib.com.au/patron/FullRecord.aspx?p=258572
ebrary http://site.ebrary.com/id/10137812
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=157220
Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=258572
Ebook Library http://www.SLQ.eblib.com.au/patron/FullRecord.aspx?p=258572
ebrary http://site.ebrary.com/id/10137812
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=157220
Format:
Electronic Resources
Publication Date
2006
Excerpt:
BUSINESS & ECONOMICS -- Advertising & Promotion.
3.
by
Cury, Ivan.
ebrary http://site.ebrary.com/id/10128001
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=130091
MyiLibrary http://www.myilibrary.com?id=100869
Safari Books Online http://proquest.safaribooksonline.com/?fpi=9780240805924
Taylor & Francis http://www.tandfebooks.com/isbn/9780080479019
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=130091
MyiLibrary http://www.myilibrary.com?id=100869
Safari Books Online http://proquest.safaribooksonline.com/?fpi=9780240805924
Taylor & Francis http://www.tandfebooks.com/isbn/9780080479019
Format:
Electronic Resources
Publication Date
2005
Excerpt:
Television advertising.
4.
by
Kleidermacher, Kathy.
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=472777
OverDrive (PDF) http://www.contentreserve.com/TitleInfo.asp?ID={B0954C34-3EC4-492B-9207-73AED44279D1}&Format=50
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0720/2005929451-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0720/2005929451-d.html
Image http://images.contentreserve.com/ImageType-100/1523-1/{B0954C34-3EC4-492B-9207-73AED44279D1}Img100.jpg
OverDrive (PDF) http://www.contentreserve.com/TitleInfo.asp?ID={B0954C34-3EC4-492B-9207-73AED44279D1}&Format=50
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0720/2005929451-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0720/2005929451-d.html
Image http://images.contentreserve.com/ImageType-100/1523-1/{B0954C34-3EC4-492B-9207-73AED44279D1}Img100.jpg
Format:
Electronic Resources
Publication Date
2005
Excerpt:
Advertising copy.
5.
by
Cateora, Philip R.
Format:
Electronic Resources
Publication Date
2005
Excerpt:
-- Integrated marketing communications and international advertising -- Personal selling and sales management
6.
by
Straubhaar, Joseph D.
Format:
Electronic Resources
Publication Date
2004
Excerpt:
-- 11. Advertising -- History : origins of advertising -- Technology : new advertising media
7.
by
Jaffe, Andrew, 1938-2010.
Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=163302
ebrary http://site.ebrary.com/id/10299998
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=98808
MyiLibrary http://www.myilibrary.com?id=34508
OverDrive https://www.overdrive.com/search?q=F252D735-44F5-4A7A-80B5-6E26FE13926F
ebrary http://site.ebrary.com/id/10299998
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=98808
MyiLibrary http://www.myilibrary.com?id=34508
OverDrive https://www.overdrive.com/search?q=F252D735-44F5-4A7A-80B5-6E26FE13926F
Format:
Electronic Resources
Publication Date
2003
Excerpt:
Advertising agencies -- Management.
8.
by
Kotler, Philip.
Books24x7 http://www.books24x7.com/marc.asp?bookid=12771
Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=152701
ebrary http://site.ebrary.com/id/10299243
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=82571
MyiLibrary http://www.myilibrary.com?id=36368
Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=152701
ebrary http://site.ebrary.com/id/10299243
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=82571
MyiLibrary http://www.myilibrary.com?id=36368
Format:
Electronic Resources
Publication Date
2003
Excerpt:
Marketing Insights from A to Z; Preface; Introduction; Contents; Advertising; Brands; Business
by
Kotler, Philip.
Format:
Electronic Resources
Publication Date
2001
Excerpt:
management -- Retailing and wholesaling -- Integrated marketing communications strategy -- Advertising, sales
10.
by
Lodish, Leonard M.
Format:
Electronic Resources
Publication Date
2001
Excerpt:
viral marketing -- Entrepreneurial advertising decisions -- Hiring is a marketing problem -- Marketing
11.
by
Goldman, Robert, 1949-
ebrary http://site.ebrary.com/id/10369665
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=45541
Google http://books.google.com/books?id=aCGTAAAAIAAJ
MyiLibrary http://www.myilibrary.com?id=255942
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0656/98061739-t.html
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=45541
Google http://books.google.com/books?id=aCGTAAAAIAAJ
MyiLibrary http://www.myilibrary.com?id=255942
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0656/98061739-t.html
Format:
Electronic Resources
Publication Date
1998
Excerpt:
Advertising -- Social aspects -- United States -- Case studies.
12.
by
Wolff, Laetitia.
Format:
Electronic Resources
Publication Date
1998
Excerpt:
Advertising.
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