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13. 
Cover image for The advertising handbook
The advertising handbook
by 
Brierley, Sean, 1966-
Table of contents http://catdir.loc.gov/catdir/toc/fy041/2003274909.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0650/2003274909-d.html
Inhaltsverzeichnis The advertising handbook
Format: 
Books
Publication Date 
2002
Excerpt: 
The advertising handbook / Brierley, Sean, 1966-
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14. 
Cover image for Marketing for hospitality and tourism
Marketing for hospitality and tourism
by 
Kotler, Philip.
Format: 
Books
Publication Date 
1999
Excerpt: 
environment. -- 5. Marketing information systems and marketing research. -- 6. Consumer markets and consumer
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Advertising -- Psychological aspects.
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Advertising -- Research.
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Hospitality industry -- Marketing.
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