Search Results for Consumer Behavior.

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Microeconomics : principles, problems, and policies

McConnell, Campbell R.

Publisher description http://catdir.loc.gov/catdir/enhancements/fy0668/2006029034-d.html

Format:

Books

Publication Date

2008

Excerpt:

: Extensions of demand and supply analysis -- consumer behavior and utility maximization -- The costs of

Available: Copies:

It's not just PR : public relations in society

Coombs, W. Timothy.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0616/2006020245.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0802/2006020245-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0802/2006020245-d.html

Format:

Books

Publication Date

2007

Excerpt:

: retail and health care -- Shaping public behavior -- Keep America beautiful -- Online sexual exploitation

Available: Copies:

Advertising : concept and copy

Felton, George, 1947-

Format:

Books

Publication Date

2006

Excerpt:

behavior -- Analyzing the marketplace -- Defining strategic approaches -- Developing the creative brief

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Advertising and promotion : an integrated marketing communications perspective

Belch, George E. (George Edward), 1951-

Format:

Books

Publication Date

2004

Excerpt:

Other Marketing Communication Organizations -- Ch. 4. Perspectives on Consumer Behavior -- PT. 3

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Internet marketing : readings and online resources

Richardson, Paul, 1962-

Table of contents http://catdir.loc.gov/catdir/toc/mh021/00056868.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00056868.html

Format:

Books

Publication Date

2001

Excerpt:

Internet marketing -- Shopping agents and consumer behavior -- Internet marketing communications

Available: Copies:

Marketing for hospitality and tourism

Kotler, Philip.

Format:

Books

Publication Date

1999

Excerpt:

environment. -- 5. Marketing information systems and marketing research. -- 6. Consumer markets and consumer

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Microeconomics

Viljoen, R. P.

Format:

Books

Publication Date

1998

Excerpt:

Demand and supply ; Consumer behavior ; Production, production functions and cost curves ; Monopoly.

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Small business management : an entrepreneurial emphasis

Longenecker, Justin G. (Justin Gooderl), 1917-2005.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1513/96006330-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1513/96006330-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1513/96006330-d.html

Format:

Books

Publication Date

1997

Excerpt:

Requirements -- 12. Finding Sources of Financing -- 13. Consumer Behavior and Product Strategy -- 14. Pricing

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International marketing

Cateora, Philip R.

Format:

Books

Publication Date

1996

Excerpt:

Markets and Market Behavior -- Multinational Market Regions and Market Groups -- Developing Global

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