by
Davis, John, 1960 February 17-
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0740/2007295268-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-d.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0740/2007295268-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-d.html
Format:
Books
Publication Date
2007
Excerpt:
Marketing -- Evaluation.
by
Terre Blanche, M. J. (Martin J.)
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1005/2010365473-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1005/2010365473-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1005/2010365473-d.html
Format:
Books
Publication Date
2006
Excerpt:
Research in practice : applied methods for the social sciences / Terre Blanche, M. J. (Martin J.)
by
Denzin, Norman K.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0658/2002156613-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0734/2002156613-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0658/2002156613-d.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0658/98008868-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0734/98008868-b.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0734/2002156613-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0658/2002156613-d.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0658/98008868-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0734/98008868-b.html
Format:
Books
Publication Date
2003
Excerpt:
Social sciences -- Research -- Methodology.
by
Davis, Joel, 1950-
Format:
Books
Publication Date
1997
Excerpt:
Advertising research : theory and practice / Davis, Joel, 1950-
by
Rossiter, John R.
Table of contents http://swbplus.bsz-bw.de/bsz061199036inh.htm
Format:
Regular print
Publication Date
1997
Excerpt:
. Media Plan Implementation -- 18. Advertising Strategy Research -- 19. Concept Development Research, MJTs
by
Hiebing, Roman G.
Table of contents http://catdir.loc.gov/catdir/toc/mh022/96028253.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0602/96028253-b.html
Publisher description http://catdir.loc.gov/catdir/description/mh022/96028253.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0602/96028253-b.html
Publisher description http://catdir.loc.gov/catdir/description/mh022/96028253.html
Format:
Books
Publication Date
1997
Excerpt:
. Execution. Ch. 19. Plan Execution -- pt. 4. Evaluation. Ch. 20. Plan Evaluation. Ch. 21. Marketing Research
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