Search Results for psychology

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64 Results Found

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13.

Organisational behaviour : a contemporary South African perspective

Werner, Amanda, editor.

Format:

Books

Publication Date

2020

Excerpt:

Psychology, Industrial -- South Africa.

Available: Copies:

14.

Strategic brand management

Elliott, Richard H., author.

Format:

Books

Publication Date

2018

Excerpt:

Sec. 1. The sociological meaning of brands -- Understanding the social psychology of brands

Available: Copies:

15.

Organisational behaviour : a contemporary South African perspective

Werner, Amanda, editor.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1242970&site=ehost-live

Format:

Books

Publication Date

2016

Excerpt:

Psychology, Industrial -- South Africa.

Available: Copies:

16.

Experiential marketing : secrets, strategies, and success stories from the world's greatest brands

Smith, Kerry, 1963- author.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1214897&site=ehost-live

Format:

Books

Publication Date

2016

Excerpt:

The rise of experience -- The psychology of engagement -- Developing an experiential strategy

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17.

UX for beginners : a crash course in 100 short lessons

Marsh, Joel, author.

EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1135545&site=ehost-live&scope=site

Format:

Books

Publication Date

2016

Excerpt:

basics. Psychology versus culture -- What is user psychology? -- What is an experience? -- Conscious vs

Available: Copies:

18.

Think like an artist : ... and lead a more creative, productive life

Gompertz, Will.

Format:

Books

Publication Date

2015

Excerpt:

Self-actualization (Psychology)

Available: Copies:

19.

Gender stereotypes : relooking at the representation of women in print publications

Qacha, Mamokhoebi Fidelis.

Format:

Manuscript

Publication Date

2015

Excerpt:

Stereotypes (Social psychology) in advertising.

Available: Copies:

20.

Media portrayals of gender stereotypes in cereal box character

Katz, Georgina.

Format:

Manuscript

Publication Date

2014

Excerpt:

Stereotypes (Social psychology) in mass media.

Available: Copies:

21.

Fashion Branding and Consumer Behaviors : Scientific Models

Choi, Tsan-Ming, editor.

EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=693739

Format:

Books

Publication Date

2014

Excerpt:

practitioners in the fields of consumer psychology, marketing, and economics.

Available: Copies:

22.

Brandwashed : tricks companies use to manipulate our minds and persuade us to buy

Lindström, Martin, 1970-

Format:

Books

Publication Date

2012

Excerpt:

Consumers -- Psychology.

Available: Copies:

23.

Winning the story wars : why those who tell--and live--the best stories will rule the future

Sachs, Jonah, author.

Format:

Books

Publication Date

2012

Excerpt:

Consumers -- Psychology.

Available: Copies:

24.

Organisational behaviour : a contemporary South African perspective

Werner, Amanda.

Format:

Books

Publication Date

2011

Excerpt:

Psychology, Industrial -- South Africa.

Available: Copies:

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