19 Results Found
0000000IIE
1.
by
Belch, George E. (George Edward), 1951-
Format:
Books
Publication Date
2007
Excerpt:
program. 8. Creative strategy: Planning and development -- 9. Creative strategy: Implementation and
2.
by
Hill, Charles W. L.
Format:
Books
Publication Date
2007
Excerpt:
International Business -- Entry Strategy and Strategic Alliances Cases Toyota {u2013} The Rise of a Global
3.
by
Kotler, Philip.
Format:
Books
Publication Date
2006
Excerpt:
-product development and product life-cycle strategies -- Pricing products : pricing considerations and strategies
4.
by
Kotler, Philip.
Format:
Books
Publication Date
2004
Excerpt:
-- Integrated marketing communication strategy -- Advertising, sales promotion, and public relations -- Personal
5.
by
DiVanna, Joseph A.
Table of contents http://catdir.loc.gov/catdir/toc/hol051/2003063273.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/hol056/2003063273.html
Publisher description http://catdir.loc.gov/catdir/description/hol053/2003063273.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/hol056/2003063273.html
Publisher description http://catdir.loc.gov/catdir/description/hol053/2003063273.html
Format:
Books
Publication Date
2004
Excerpt:
the topics of strategy development and execution in this new business climate into three intermixed
6.
by
Peter, J. Paul.
Table of contents http://catdir.loc.gov/catdir/toc/mh021/00026735.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00026735.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00026735.html
Format:
Books
Publication Date
2001
Excerpt:
Marketing Mix. Product Strategy. New Product Planning and Development. Integrated Marketing Communications
7.
by
Perreault, William D.
Format:
Books
Publication Date
1996
Excerpt:
management and new-product development -- Place and development of channel systems -- Logistics and
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