strategy: Creating value for target customers -- Products, services, and brands: Building customer value

communication management -- Digital marketing -- Customer value and retention -- People, processes and physical

-- Determining costs, budget and earned value -- Managing risk -- Closing the project -- Part III: People : the

accessibility by combining clarity of exposition, concentration on the fundamentals of value creation, and an

-Driven Strategy and Mix -- 7. Customer Value-Driven Marketing Strategy: Creating Value for Target Customers -- 8

communication management -- Digital marketing -- Customer value and retention -- People, processes and physical

. Organising. Principles of organising -- Value chain and e-business -- pt. V. Leading. Individual behaviour in

management as a value-creation process-- Brand as a means of creating market value

understanding and defining your unique promise of value making a great first impression, mastering multimedia

/ Julie Hennessy -- Connecting marketing and finance via brand value / Bobby J. Calder -- Section four

the digitized future using new design criteria to create real value for the user. Foster radical

shows you how to create basic Java objects, work with Java classes and methods, understand the value of