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1. 
Cover image for The feasibility of crisis management : a study of consumer perception and its impact on crisis management
The feasibility of crisis management : a study of consumer perception and its impact on crisis management
The feasibility of crisis management : a study of consumer perception and its impact on crisis management
by 
De Canha, Justin D. C.
Format: 
Manuscript
Publication Date 
2015
Excerpt: 
The feasibility of crisis management : a study of consumer perception and its impact on crisis
Available: Copies:
2. 
Cover image for How does the use of religion as a shock tactic within advertising affect the consumer's perception of the brand?
How does the use of religion as a shock tactic within advertising affect the consumer's perception of the brand?
How does the use of religion as a shock tactic within advertising affect the consumer's perception of the brand?
by 
Dunn, Emanuela Enrica Samara.
Format: 
Manuscript
Publication Date 
2015
Excerpt: 
How does the use of religion as a shock tactic within advertising affect the consumer's perception
Available: Copies:
3. 
Cover image for Convergent journalism : an introduction, writing and producing across media
Convergent journalism : an introduction, writing and producing across media
by 
Filak, Vincent F., editor.
Format: 
Books
Publication Date 
2015
Excerpt: 
. Filak -- The consumer comes first / Vincent F. Filak -- Right tool, right job / Vincent F. Filak -- Tell
Available: Copies:
4. 
Cover image for The effects of sensory branding on consumer purchase intent
The effects of sensory branding on consumer purchase intent
The effects of sensory branding on consumer purchase intent
by 
Dickens, Brooke.
Format: 
Manuscript
Publication Date 
2014
Excerpt: 
The effects of sensory branding on consumer purchase intent / Dickens, Brooke.
Available: Copies:
5. 
Cover image for The processes and practices of fair trade : trust, ethics and governance
The processes and practices of fair trade : trust, ethics and governance
by 
Granville, Brigitte.
Format: 
Books
Publication Date 
2013
Excerpt: 
provide community benefits (health care, education). It relies on consumer purchases of FT products
Available: Copies:
6. 
Cover image for Computer security literacy : staying safe in a digital world
Computer security literacy : staying safe in a digital world
by 
Jacobson, Douglas.
Format: 
Books
Publication Date 
2013
Excerpt: 
.Introduction -- 8.2.Consumer Decisions -- 8.2.1.Defense in Depth -- 8.2.2.Credit Card versus Debit Card -- 8.2
Available: Copies:
7. 
Cover image for Media today : mass communication in a converging world
Media today : mass communication in a converging world
by 
Turow, Joseph.
Format: 
Books
Publication Date 
2013
Excerpt: 
industry, coverage of convergence and its impact is incorporated into every chapter. Consumer Education
Available: Copies:
8. 
Cover image for Health informatics : practical guide for healthcare and information technology professionals
Health informatics : practical guide for healthcare and information technology professionals
by 
Hoyt, Robert E., 1945-
Format: 
Books
Publication Date 
2012
Excerpt: 
trends -- 11. Consumer health informatics : The origins of consumer health informatics ; Classification
Available: Copies:
9. 
Cover image for On education : conversations with Riccardo Mazzeo
On education : conversations with Riccardo Mazzeo
by 
Bauman, Zygmunt, 1925-2017.
Format: 
Books
Publication Date 
2012
Excerpt: 
On education : conversations with Riccardo Mazzeo / Bauman, Zygmunt, 1925-2017.
Available: Copies:
10. 
Cover image for Health industry communication : new media, new methods, new message
Health industry communication : new media, new methods, new message
by 
Hicks, Nancy J.
Format: 
Books
Publication Date 
2012
Excerpt: 
Health Education -- methods.
Available: Copies:
11. 
Cover image for The Arab world unbound : tapping into the power of 350 million consumers
The Arab world unbound : tapping into the power of 350 million consumers
by 
Mahajan, Vijay, 1948-
Format: 
Books
Publication Date 
2012
Excerpt: 
The Arab world unbound : tapping into the power of 350 million consumers / Mahajan, Vijay, 1948-
Available: Copies:
12. 
Cover image for Sports media : transformation, integration, consumption
Sports media : transformation, integration, consumption
by 
Billings, Andrew C.
Format: 
Books
Publication Date 
2011
Excerpt: 
questions for academics, including: - Who consumes mediasport? - Why do they consume mediasport? - What are
Available: Copies:
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Independent Institute of Education. Vega School of Brand Leadership.
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Independent Institute of Education. Vega School
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Bauman, Zygmunt, 1925-2017.
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Brand Consumer Behaviour -- Research -- South Africa
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Educational sociology.
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Advertising -- Research
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BUSINESS & ECONOMICS / International / Marketing.
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Brand Cars -- Research
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