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13. 
Cover image for Pay per click search engine marketing for dummies
by 
Kent, Peter, 1957-
Format: 
Books
Publication Date 
2006
Excerpt: 
Internet advertising.
Available: Copies:
14. 
Cover image for The entrepreneur and small business problem solver
by 
Cohen, William A., 1937-
Format: 
Books
Publication Date 
2006
Excerpt: 
your business with advertising and publicity -- 12. How to sell and build your own sales organization
Available: Copies:
15. 
Cover image for The elements of online journalism
by 
Rosales, Rey G.
Format: 
Books
Publication Date 
2006
Excerpt: 
-- Online news and games -- Managing interactive projects -- Internet security and ethical challenges
Available: Copies:
16. 
Cover image for Strategic marketing
by 
Cravens, David W.
Format: 
Books
Publication Date 
2006
Excerpt: 
. 12. Promotion, advertising, and sales promotion strategies -- Ch. 13. Sales force, Internet, and
Available: Copies:
17. 
Cover image for Marketing for hospitality and tourism
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2006
Excerpt: 
: communication and promotion policy and advertising -- Promoting products : public relations and sales promotion
Available: Copies:
18. 
Cover image for Introduction to marketing
by 
Lamb, Charles W.
Format: 
Books
Publication Date 
2006 2005
Excerpt: 
communications -- Advertising and public relations -- Sales promotion and personal selling -- Pricing decisions
Available: Copies:
19. 
Cover image for Advertising, promotion, and new media
by 
Stafford, Marla R., 1960-
Format: 
Books
Publication Date 
2005
Excerpt: 
Internet advertising.
Available: Copies:
20. 
Cover image for Small business marketing for dummies
by 
Schenck, Barbara Findlay.
Format: 
Books
Publication Date 
2005
Excerpt: 
Advertising media planning.
Available: Copies:
22. 
Cover image for Heads in beds : hospitality and tourism marketing
by 
Raza, Ivo, 1968-
Format: 
Books
Publication Date 
2005
Excerpt: 
brochures and collateral materials, promotions and public relations, Internet marketing, and several key
Available: Copies:
23. 
Cover image for The advertised mind : groundbreaking insights into how our brains respond to advertising
by 
Du Plessis, Erik.
Format: 
Books
Publication Date 
2005
Excerpt: 
The advertised mind : groundbreaking insights into how our brains respond to advertising / Du
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24. 
Cover image for Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2004
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
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