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1. 
Cover image for Advertising : an integrated marketing communication perspective
Advertising : an integrated marketing communication perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2012 2011
Excerpt: 
Advertising : an integrated marketing communication perspective / Belch, George E. (George Edward
Available: Copies:
2. 
Cover image for Integrated advertising, promotion, and marketing communications
Integrated advertising, promotion, and marketing communications
Integrated advertising, promotion, and marketing communications
by 
Clow, Kenneth E.
Format: 
Books
Publication Date 
2010
Excerpt: 
Integrated advertising, promotion, and marketing communications / Clow, Kenneth E.
Available: Copies:
3. 
Cover image for Integrated marketing communication : a contemporary approach
Integrated marketing communication : a contemporary approach
Integrated marketing communication : a contemporary approach
by 
Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format: 
Books
Publication Date 
2010
Excerpt: 
Integrated marketing communication : a contemporary approach / Du Plessis, P. J. (Phillipus Jacobus
Available: Copies:
4. 
Cover image for Integrated advertising, promotion, and marketing communications
Integrated advertising, promotion, and marketing communications
Integrated advertising, promotion, and marketing communications
by 
Clow, Kenneth E.
Format: 
Books
Publication Date 
2007
Excerpt: 
Integrated advertising, promotion, and marketing communications / Clow, Kenneth E.
Available: Copies:
5. 
Cover image for Small business marketing for dummies
Small business marketing for dummies
Small business marketing for dummies
by 
Schenck, Barbara Findlay.
Table of contents http://catdir.loc.gov/catdir/toc/fy054/2004117340.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-d.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Small business marketing for dummies / Schenck, Barbara Findlay.
Available: Copies:
6. 
Cover image for Integrated advertising, promotion, and marketing communication
Integrated advertising, promotion, and marketing communication
Integrated advertising, promotion, and marketing communication
by 
Clow, Kenneth E.
Format: 
Books
Publication Date 
2002 2001
Excerpt: 
Integrated advertising, promotion, and marketing communication / Clow, Kenneth E.
Available: Copies:
7. 
Cover image for Marketing advantage your public relations image.
Marketing advantage your public relations image.
Marketing advantage your public relations image.
by 
Riddle, Carolyn.
Format: 
Video cassette
Publication Date 
1997
Excerpt: 
Marketing advantage your public relations image. Riddle, Carolyn.
Available: Copies:
8. 
Cover image for Promotional strategy : managing the marketing communications process
Promotional strategy : managing the marketing communications process
by 
Engel, James F.
Format: 
Books
Publication Date 
1994
Excerpt: 
Promotional strategy : managing the marketing communications process / Engel, James F.
Available: Copies:
9. 
Cover image for Promotional strategy : managing the marketing communications process
Promotional strategy : managing the marketing communications process
Promotional strategy : managing the marketing communications process
by 
Engel, James F.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=003878125&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://www.gbv.de/dms/hbz/toc/ht003913737.PDF
Format: 
Books
Publication Date 
1991
Excerpt: 
Promotional strategy : managing the marketing communications process / Engel, James F.
Available: Copies:
10. 
Cover image for Integrated marketing communications in advertising and promotion
Integrated marketing communications in advertising and promotion
Integrated marketing communications in advertising and promotion
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2010
Excerpt: 
Integrated marketing communications in advertising and promotion / Shimp, Terence A.
Available: Copies:
11. 
Cover image for Advertising and promotion : in integrated marketing communications
Advertising and promotion : in integrated marketing communications
Advertising and promotion : in integrated marketing communications
by 
Hackley, Christopher E.
Format: 
Books
Publication Date 
2010
Excerpt: 
Advertising and promotion : in integrated marketing communications / Hackley, Christopher E.
Available: Copies:
12. 
Cover image for Guerrilla marketing in 30 days : a 30 day tactical plan to maximize profits and increase customers
Guerrilla marketing in 30 days : a 30 day tactical plan to maximize profits and increase customers
by 
Levinson, Jay Conrad.
Format: 
Books
Publication Date 
2005
Excerpt: 
Guerrilla marketing in 30 days : a 30 day tactical plan to maximize profits and increase customers /
Available: Copies:
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Belch, George E. (George Edward), 1951-
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Belch, Michael A.
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