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13. 
Cover image for eMarketing : the essential guide to marketing in a digital world
eMarketing : the essential guide to marketing in a digital world
eMarketing : the essential guide to marketing in a digital world
by 
Stokes, Rob (eMarketing specialist)
Format: 
Books
Publication Date 
2013 2011
Excerpt: 
development and design -- Writing for digital -- Engage -- Customer relationship management -- Serperture
Available: Copies:
14. 
Cover image for E-marketing : applications of information technology and the internet within marketing
E-marketing : applications of information technology and the internet within marketing
by 
Molenaar, Cor.
Format: 
Books
Publication Date 
2012
Excerpt: 
strategy -- 10.The development of the Internet -- 10.1.Development of telecommunication and interactive
Available: Copies:
15. 
Cover image for Digital marketing : strategy, implementation and practice
Digital marketing : strategy, implementation and practice
by 
Chaffey, Dave, 1963-
Format: 
Books
Publication Date 
2012
Excerpt: 
analysis: micro-environment -- 3. The Internet macro-environment -- Part 2: Digital strategy development. 4
Available: Copies:
16. 
Cover image for Content strategy at work : real-world stories to strengthen every interactive project
Content strategy at work : real-world stories to strengthen every interactive project
by 
Bloomstein, Margot.
Format: 
Books
Publication Date 
2012
Excerpt: 
Web site development.
Available: Copies:
17. 
Cover image for Online consumer behavior : theory and research in social media, advertising, and e-tail
Online consumer behavior : theory and research in social media, advertising, and e-tail
by 
Close, Angeline, editor.
Format: 
Books
Publication Date 
2012
Excerpt: 
: Exploring the Role of Online Mobile Photo Sharing in Identity Development Among Adolescent Girls / Jenna
Available: Copies:
18. 
Cover image for The Facebook era : tapping online social networks to market, sell, and innovate
The Facebook era : tapping online social networks to market, sell, and innovate
by 
Shih, Clara Chung-wai.
Format: 
Books
Publication Date 
2011
Excerpt: 
. Writing for entrepreneurs and business professionals across marketing, sales, service, product development
Available: Copies:
19. 
Cover image for Principles of internet marketing : new tools and methods for Web developers
Principles of internet marketing : new tools and methods for Web developers
by 
Miletsky, Jason I.
Format: 
Books
Publication Date 
2010
Excerpt: 
Web site development.
Available: Copies:
20. 
Cover image for Wired marketing : energizing business for e-commerce
Wired marketing : energizing business for e-commerce
by 
Hardaker, Glenn.
Format: 
Books
Publication Date 
2001
Excerpt: 
Technological developments for marketing communication Internet customer and relationship marketing Theoretical
Available: Copies:
21. 
Cover image for Mastering the digital marketplace : practical strategies for competitiveness in the new economy
Mastering the digital marketplace : practical strategies for competitiveness in the new economy
by 
Aldrich, Douglas F.
Format: 
Books
Publication Date 
1999
Excerpt: 
development of a powerful new consumer value proposition; time value and its impact on products and services
Available: Copies:
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