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13. 
Cover image for Converting customer value : from retention to profit
by 
Murphy, John A., 1948-
Format: 
Books
Publication Date 
2006
Excerpt: 
Customer relations -- Management.
Available: Copies:
14. 
Cover image for Balanced brand : how to balance the stakeholder forces that can make or break your business
by 
Foley, John, 1955-
Format: 
Books
Publication Date 
2006
Excerpt: 
Product management.
Available: Copies:
15. 
Cover image for Lead generation for the complex sale : boost the quality and quantity of leads to increase your ROI
by 
Carroll, Brian J. (Brian James), 1970-
Format: 
Books
Publication Date 
2006
Excerpt: 
Sales management.
Available: Copies:
16. 
Cover image for The lovemarks effect : winning in the consumer revolution
by 
Roberts, Kevin, 1949-
Format: 
Books
Publication Date 
2006
Excerpt: 
Customer relations -- Management.
Available: Copies:
17. 
Cover image for ProfitBrand : how to increase the profitability, accountability & sustainability of brands
18. 
Cover image for Making the client connection : maximizing the power of your personality, presentations, and presence
by 
DeMoss, Gary.
Format: 
Books
Publication Date 
2004
Excerpt: 
Customer relations -- Management.
Available: Copies:
19. 
Cover image for Relationship marketing : exploring relationship strategies in marketing
by 
Egan, John, 1952-
Format: 
Books
Publication Date 
2004
Excerpt: 
partnerships -- 9. External partnerships -- 10. Relationship technology -- 11. Relationship management -- 12
Available: Copies:
20. 
Cover image for Strategic market relationships : from strategy to implementation
by 
Donaldson, Bill, 1948-
Format: 
Books
Publication Date 
2002
Excerpt: 
Industrial management.
Available: Copies:
21. 
Cover image for How to get new business in 90 days and keep it forever
by 
Evans, Wendy, 1940-
Format: 
Books
Publication Date 
2001
Excerpt: 
Customer relations -- Management.
Available: Copies:
22. 
Cover image for Relationship marketing : new strategies, techniques, and technologies to win the customers you want and keep them forever
by 
Gordon, Ian, 1952 June 19-
Format: 
Books
Publication Date 
1998
Excerpt: 
"Traditional marketing dealt with market segments. Relationship marketing gives management more
Available: Copies:
23. 
Cover image for From mind to market : reinventing the retail supply chain
by 
Blackwell, Roger D.
Format: 
Books
Publication Date 
1997
Excerpt: 
-first century - and illustrates the cutting-edge concept of demand-chain management and its role in
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24. 
Cover image for Services marketing
by 
Lovelock, Christopher H.
Format: 
Books
Publication Date 
1996
Excerpt: 
-- Federal Express: Business Logistics Services -- BT: Telephone Account Management -- Marriott's Rancho Las
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