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1. 
Cover image for Content strategy at work : real-world stories to strengthen every interactive project
Content strategy at work : real-world stories to strengthen every interactive project
by 
Bloomstein, Margot.
Format: 
Books
Publication Date 
2012
Excerpt: 
Content strategy at work : real-world stories to strengthen every interactive project / Bloomstein
Available: Copies:
2. 
Cover image for Advertising : an integrated marketing communication perspective
Advertising : an integrated marketing communication perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2012 2011
Excerpt: 
Advertising : an integrated marketing communication perspective / Belch, George E. (George Edward
Available: Copies:
3. 
Cover image for Advertising and promotions : an integrated brand approach
Advertising and promotions : an integrated brand approach
by 
Semenik, Richard J.
Format: 
Books
Publication Date 
2012
Excerpt: 
Branding (Marketing)
Available: Copies:
4. 
Cover image for Marketing concepts and strategies
Marketing concepts and strategies
by 
Dibb, Sally, 1963-
Format: 
Books
Publication Date 
2012
Excerpt: 
Marketing concepts and strategies / Dibb, Sally, 1963-
Available: Copies:
5. 
Cover image for Closing a failed bank : resolution practices and procedures
Closing a failed bank : resolution practices and procedures
by 
Parker, David C. (David Cameron), 1955-
Format: 
Electronic Resources
Publication Date 
2011
Excerpt: 
alternatives and methods for marketing a problem bank using a purchase and assumption agreement; operations and
Available: Copies:
6. 
Cover image for Handbook on business information systems
Handbook on business information systems
by 
Gunasekaran, A.
Format: 
Books
Publication Date 
2010
Excerpt: 
/ Claudelino Martins Dias Junior, Osmar Possamai and Ricardo Gonðcalves -- Interactive technology maps for
Available: Copies:
7. 
Cover image for Secrets of social media marketing : how to use online conversations and customer communities to turbo-charge your business!
Secrets of social media marketing : how to use online conversations and customer communities to turbo-charge your business!
by 
Gillin, Paul.
Format: 
Books
Publication Date 
2009
Excerpt: 
Interactive marketing.
Available: Copies:
8. 
Cover image for The new influencers : a marketer's guide to the new social media
The new influencers : a marketer's guide to the new social media
The new influencers : a marketer's guide to the new social media
by 
Gillin, Paul.
Format: 
Books
Publication Date 
2009
Excerpt: 
Interactive marketing.
Available: Copies:
9. 
Cover image for EMarketing eXcellence : planning and optimizing your digital marketing
EMarketing eXcellence : planning and optimizing your digital marketing
EMarketing eXcellence : planning and optimizing your digital marketing
by 
Chaffey, Dave, 1963-
Format: 
Books
Publication Date 
2008
Excerpt: 
EMarketing eXcellence : planning and optimizing your digital marketing / Chaffey, Dave, 1963-
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10. 
Cover image for Herd how to change mass behaviour by harnessing our true nature
Herd how to change mass behaviour by harnessing our true nature
Herd how to change mass behaviour by harnessing our true nature
by 
Earls, Mark.
Table of contents only http://www.loc.gov/catdir/toc/ecip0619/2006027031.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Communication in marketing.
Available: Copies:
11. 
Cover image for Advertising and promotion : an integrated marketing communications perspective
Advertising and promotion : an integrated marketing communications perspective
Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2007
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
Available: Copies:
12. 
Cover image for Marketers toolkit : the 10 strategies you need to succeed.
Marketers toolkit : the 10 strategies you need to succeed.
by 
Harvard Business School.
Table of contents http://www.loc.gov/catdir/toc/ecip0516/2005020520.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Marketing -- Handbooks, manuals, etc.
Available: Copies:
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Moriarty, Sandra E. (Sandra Ernst)
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Arens, William F.
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Belch, George E. (George Edward), 1951-
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Burnett, John, 1944-
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Wells, William, 1926-
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Advertising.
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Communication in marketing.
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