Search Results for Marketing -- Philosophy.

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49.

The history of marketing thought

Tadajewski, Mark.

Format:

Books

Publication Date

2007

Excerpt:

Marketing -- Philosophy.

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50.

Profitable marketing communications : a guide to marketing return on investment

Young, Antony, 1964-

Table of contents only http://www.loc.gov/catdir/toc/ecip075/2006039729.html

Format:

Books

Publication Date

2007

Excerpt:

Profitable marketing communications : a guide to marketing return on investment / Young, Antony

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51.

Journalism ethics : arguments and cases

Hirst, Martin.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0724/2004484451-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0621/2004484451-d.html

Format:

Books

Publication Date

2005

Excerpt:

-regulation in the workplace -- The fourth estate: marketing, citizenship, and the media -- The media goes to war

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52.

The Brandmindset

Knapp, Duane E.

Table of contents http://catdir.loc.gov/catdir/toc/mh021/00268911.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/00268911.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00268911.html

Format:

Books

Publication Date

2000

Excerpt:

Branding (Marketing)

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53.

Ecotourism : impacts, potentials, and possibilities

Wearing, Stephen.

Table of contents http://catdir.loc.gov/catdir/toc/els033/99032360.html
Publisher description http://catdir.loc.gov/catdir/description/els033/99032360.html

Format:

Books

Publication Date

1999

Excerpt:

philosophy? -- Tourism development: government, industry, policy and planning -- Ecotourism and protected

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