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722. 
Cover image for The NewMediaReader
by 
Wardrip-Fruin, Noah.
Format: 
Electronic Resources
Publication Date 
2003
Excerpt: 
/ Douglas Engelbart, 1962 -- Sketchpad : A Man-Machine Graphical Communication System / Ivan Sutherland
Available: Copies:
by 
Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format: 
Books
Publication Date 
2003
Excerpt: 
; Personality and psychographics ; Marketing communication ; Cultural influences on buyer behaviour ; Economic
Available: Copies:
724. 
Cover image for Stop stealing sheep & find out how type works
by 
Spiekermann, Erik.
Format: 
Books
Publication Date 
2003
Excerpt: 
Explains what type is, demonstrates how to select it, and examines its use in printed communication.
Available: Copies:
725. 
Cover image for Negotiation : readings, exercises, and cases
by 
Lewicki, Roy J.
Format: 
Books
Publication Date 
2003
Excerpt: 
Bargaining -- Strategy and Tactics of Integrative Negotiation -- Communication and Cognitive Biases
Available: Copies:
by 
Rensburg, Ronél S.
Format: 
Books
Publication Date 
2003
Excerpt: 
Key concepts in integrated marketing communication (IMC) -- The place of public relations in the
Available: Copies:
727. 
Cover image for Marketing for hospitality and tourism
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2003 2002
Excerpt: 
: communication and promotion policy and advertising -- Promoting products: public relations and sales promotion
Available: Copies:
728. 
Cover image for Organizational behavior
by 
Robbins, Stephen P., 1943-
Format: 
Electronic Resources
Publication Date 
2003
Excerpt: 
-- Communication -- Basic approaches to leadership -- Contemporary issues in leadership -- Power and politics
Available: Copies:
729. 
Cover image for Now is too late : survival in an era of instant news
by 
Baron, Gerald R.
Format: 
Books
Publication Date 
2003
Excerpt: 
news is changing -- When opponents grab the microphone -- How the rules have changed -- Communication
Available: Copies:
730. 
Cover image for Reaching out : interpersonal effectiveness and self-actualization
by 
Johnson, David W., 1940-
Format: 
Books
Publication Date 
2003
Excerpt: 
Interpersonal communication.
Available: Copies:
731. 
Cover image for Crucial conversations : tools for talking when stakes are high
by 
Patterson, Kerry, 1946-
Format: 
Books
Publication Date 
2002
Excerpt: 
Interpersonal communication.
Available: Copies:
by 
McDonald, Malcolm.
Format: 
Books
Publication Date 
2002
Excerpt: 
strategies -- The communication plan : the advertising and sales promotion plans -- The communication plan
Available: Copies:
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