Introduction -- I'm genuinely feeling groovy -- Living brands -- Why people need vision and values

and other stories -- Forget the vision and the mission -- The race to self-destruction -- High

Vision through Market Research -- Emerging Markets -- Multinational Market Regions and Market Groups

computers are tearing apart and rebuilding society's vision of itself. Though they may call themselves

astonish me / Steven Heller -- The photo shoot : how to set the stage / Phyllis Cox -- Common vision : the

invitation that expresses your own vision, not your party planner\\'s? How about some personalized stationary

utility of design vision and the crisis of the artificial / Mark Roxburgh -- Communication research

contents -- Executive summary -- Vision and mission statements -- Business description -- Products or

a number of surprising rhetorical strategies that tell us much about their vision for the new

. Collective memory / Carole Blair -- 7. Vision / Cara A. Finnegan -- 8. Embodiment / Carolyn Marvin -- 9

High performance through learning -- A vision for learning and business impact -- Proving the ROI

opportunity for greatness / James M. Kouzes and Barry Z. Posner -- A view about "vision" / Neal Thornberry