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1. 
Cover image for Essentials of marketing management
by 
Lancaster, Geoffrey, 1938-
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Sales forecasting -- Marketing information systems and research -- Analyzing the environment
Available: Copies:
2. 
Cover image for Econometrics by example
by 
Gujarati, Damodar N.
Format: 
Books
Publication Date 
2011
Excerpt: 
rates, charitable giving, fashion sales and more - a clear, step-by-step writing style that guides you
Available: Copies:
3. 
Cover image for Social marketing to the business customer : listen to your B2B market, generate major account leads, and build client relationships
by 
Gillin, Paul.
Format: 
Books
Publication Date 
2011
Excerpt: 
companies on the Fortune 500, nearly all have significant B2B sales. What's more, the B2B market tends to be
Available: Copies:
4. 
Cover image for Financial engineering and arbitrage in the financial markets
by 
Dubil, Robert.
Format: 
Books
Publication Date 
2011
Excerpt: 
Contents note continued: 14.1.6.Exit Strategies --- IPOs and Secondary Sales -- 14.2.Risk
Available: Copies:
5. 
Cover image for Banking strategy, credit appraisal, and lending decisions : a risk-return framework
by 
Bhattacharyya, Hrishikes.
Format: 
Books
Publication Date 
2011
Excerpt: 
variation -- Evaluation of sales forecast -- Sales risk index Measurement of operating risks -- Measurement
Available: Copies:
6. 
Cover image for 101 management models : English edition
by 
Mulders, Marijn.
Format: 
Books
Publication Date 
2011
Excerpt: 
View -- 81.Sales Funnel -- 82.Segmentation -- 83.SERVQUAL -- 84.Seven-S Model -- 85.SIT Method -- 86
Available: Copies:
7. 
Cover image for The new relationship marketing : how to build a large, loyal, profitable network using the social Web
by 
Smith, Mari, 1966-
Format: 
Books
Publication Date 
2011
Excerpt: 
comprised of quality relationships that garner leads, publicity, sales and more.If you're a businessman or
Available: Copies:
8. 
Cover image for Marketing communications : integrating offline and online with social media
by 
Smith, P. R. (Paul Russell), 1957-
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Selling and sales management -- Advertising -- Pr (including viral marketing) -- Sponsorship -- Sales
Available: Copies:
9. 
Cover image for Illuminating social life : classical and contemporary theory revisited
by 
Kivisto, Peter, 1948-
Format: 
Books
Publication Date 
2011
Excerpt: 
sales and service in a commodified world / Peter Kivisto and Dan Pittman -- Contrasts of carnival
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by 
Van Niekerk, J. P.
Format: 
Books
Publication Date 
2011
Excerpt: 
Export sales contracts -- South Africa.
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11. 
Cover image for ABC's of relationship selling through service
by 
Futrell, Charles.
Format: 
Books
Publication Date 
2011
Excerpt: 
; Planning the sales call is a must! ; Carefully select which sales presentation method to use ; Begin your
Available: Copies:
by 
Sharrock, Robert.
Format: 
Books
Publication Date 
2011
Excerpt: 
Sales -- South Africa.
Available: Copies:
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