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169. 
Cover image for Value-added public relations : the secret weapon of integrated marketing
by 
Harris, Thomas L., 1931-
Format: 
Books
Publication Date 
1998
Excerpt: 
Communication in marketing.
Available: Copies:
170. 
Cover image for Learning to be literate : the development of spoken and written language
by 
Garton, Alison, 1950-
Format: 
Books
Publication Date 
1998
Excerpt: 
Written communication -- Study and teaching.
Available: Copies:
171. 
Cover image for Advertising, promotion, and supplemental aspects of  integrated marketing communications
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
1997
Excerpt: 
Advertising, promotion, and supplemental aspects of integrated marketing communications / Shimp
Available: Copies:
172. 
Cover image for Advertising research : theory and practice
by 
Davis, Joel, 1950-
Format: 
Books
Publication Date 
1997
Excerpt: 
, segmentation, communication and copy testing, and audience measurement; and provides in-depth, detailed
Available: Copies:
173. 
Cover image for Achieving excellence in selling : the South African approach
by 
Blem, Norman.
Format: 
Books
Publication Date 
1997
Excerpt: 
Communication.
Available: Copies:
174. 
Cover image for Using IntranetWare
by 
Zacker, Craig.
Format: 
Books
Publication Date 
1997
Excerpt: 
. Understanding NetWare Communication. Monitoring NetWare Performance. Using the Server Console Utilities. Using
Available: Copies:
175. 
Cover image for Competing in the third wave : the ten key management issues of the information age
by 
Hope, Jeremy.
Format: 
Books
Publication Date 
1997
Excerpt: 
Industrial management -- Communication systems.
Available: Copies:
176. 
Cover image for Interpersonal skills for travel and tourism
by 
Burton, Jon.
Format: 
Books
Publication Date 
1997
Excerpt: 
Interpersonale Kommunikation.
Available: Copies:
by 
Brevis, Tersia, 1967-
Format: 
Books
Publication Date 
1997
Excerpt: 
, power and job design ; Organisational culture and change ; Leadership ; Motivation ; Communication and
Available: Copies:
178. 
Cover image for Encyclopedia of television
by 
Newcomb, Horace.
Format: 
Books
Publication Date 
1997
Excerpt: 
Museum of Broadcast Communications.
Available: Copies:
179. 
Cover image for Corporate media and the threat to democracy
by 
McChesney, Robert Waterman, 1952-
Format: 
Books
Publication Date 
1997
Excerpt: 
Communication -- International cooperation.
Available: Copies:
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