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277. 
Cover image for Effective small business management : an entrepreneurial approach
Effective small business management : an entrepreneurial approach
by 
Scarborough, Norman M.
Format: 
Books
Publication Date 
2006
Excerpt: 
Effective small business management : an entrepreneurial approach / Scarborough, Norman M.
Available: Copies:
278. 
Cover image for Introduction to marketing
Introduction to marketing
by 
Lamb, Charles W.
Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014584340&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2006 2005
Excerpt: 
marketing opportunities -- Consumer decisionmaking -- Business marketing -- Segmenting and targeting markets
Available: Copies:
279. 
Cover image for Media/impact an introduction to mass media
Media/impact an introduction to mass media
by 
Biagi, Shirley.
Format: 
Books
Publication Date 
2006
Excerpt: 
, viral marketing, intellectual property rights, blogs, the Patriot Act, [and] media ethics. -Back cover.
Available: Copies:
280. 
Cover image for Pricing on purpose : creating and capturing value
Pricing on purpose : creating and capturing value
by 
Baker, Ronald J.
Table of contents http://www.loc.gov/catdir/toc/ecip0517/2005023685.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0623/2005023685-d.html
Format: 
Books
Publication Date 
2006
Excerpt: 
old business equation -- The new business equation -- Ninety-nine-cent pricing, engagement rings, and
Available: Copies:
281. 
Cover image for The ethics of executive compensation
The ethics of executive compensation
by 
Kolb, Robert W.
Table of contents http://www.loc.gov/catdir/toc/ecip0517/2005023533.html
Format: 
Books
Publication Date 
2006
Excerpt: 
The ethics of executive compensation / Kolb, Robert W.
Available: Copies:
282. 
Cover image for Manager's guide to making decisions about information systems
Manager's guide to making decisions about information systems
by 
Gray, Paul, 1930-
Table of contents http://www.loc.gov/catdir/toc/ecip0515/2005017559.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0622/2005017559-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0622/2005017559-d.html
Format: 
Books
Publication Date 
2006
Excerpt: 
relationship management -- Ch. 7. Knowledge management -- Ch. 8. Business intelligence -- Ch. 9. Outsourcing
Available: Copies:
283. 
Cover image for Permission to steal : revealing the roots of corporate scandal, an address to my fellow citizens
Permission to steal : revealing the roots of corporate scandal, an address to my fellow citizens
by 
Newton, Lisa H., 1939-
Format: 
Books
Publication Date 
2006
Excerpt: 
Business ethics -- United States.
Available: Copies:
284. 
Cover image for State-corporate crime : wrongdoing at the intersection of business and government
State-corporate crime : wrongdoing at the intersection of business and government
by 
Michalowski, Raymond J.
Table of contents only http://www.loc.gov/catdir/toc/ecip0612/2006013275.html
Format: 
Books
Publication Date 
2006
Excerpt: 
State-corporate crime : wrongdoing at the intersection of business and government / Michalowski
Available: Copies:
285. 
Cover image for The moral corporation--Merck experiences
The moral corporation--Merck experiences
by 
Vagelos, P. Roy.
Publisher description http://www.loc.gov/catdir/enhancements/fy0633/2006002543-d.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Business ethics.
Available: Copies:
286. 
Cover image for Strategic management in action
Strategic management in action
by 
Coulter, Mary K.
Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/ecip0421/2004018971.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014191445&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2005
Excerpt: 
audit and reporting, ethics and legal liability and assurance and other services. For business
Available: Copies:
287. 
Cover image for Beyond branding : how the new values of transparency and integrity are changing the world of brands
Beyond branding : how the new values of transparency and integrity are changing the world of brands
by 
Ind, Nicholas.
Format: 
Books
Publication Date 
2005 2003
Excerpt: 
Business ethics.
Available: Copies:
288. 
Cover image for Business and society : a strategic approach to social responsibility
Business and society : a strategic approach to social responsibility
by 
Thorne, Debbie M.
Format: 
Books
Publication Date 
2005
Excerpt: 
Business ethics.
Available: Copies:
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