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37. 
Cover image for E-marketing : theory and application
by 
Dann, Stephen, 1973-
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumer behavior.
Available: Copies:
38. 
Cover image for Consumer behaviour
by 
Schiffman, Leon G.
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumer behaviour / Schiffman, Leon G.
Available: Copies:
39. 
Cover image for How cool brands stay hot : branding to generation Y
by 
Bergh, Joeri van den.
Format: 
Books
Publication Date 
2011
Excerpt: 
Young adult consumers.
Available: Copies:
by 
Schiffman, Leon G. Consumer behaviour 4th ed.
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumer behaviour : market segmentation. Schiffman, Leon G. Consumer behaviour 4th ed.
Available: Copies:
41. 
Cover image for The Oxford handbook of climate change and society
by 
Dryzek, John S., 1953-
Format: 
Electronic Resources
Publication Date 
2011
Excerpt: 
: Redesigning Energy Systems -- PART X: PRODUCERS AND CONSUMERS -- 39: Simone Pulver: Corporate Responses -- 40
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42. 
Cover image for The Routledge handbook of health communication
by 
Thompson, Teresa L.
Format: 
Books
Publication Date 
2011
Excerpt: 
Communication: Promoting Pharmaceuticals and Dietary Supplements to U.S. Consumers / Soontae An -- SECTION IV
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43. 
Cover image for Marketing to the new majority : Strategies for a diverse world.
by 
Burgos, David.
Format: 
Books
Publication Date 
2011
Excerpt: 
interviews with industry leaders and Millward Brown's vast database of consumer research, this book will be a
Available: Copies:
44. 
Cover image for Managing customer relationships : a strategic framework
by 
Peppers, Don.
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumers' preferences.
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by 
Melville, N. J. (Neville John)
Format: 
Books
Publication Date 
2011
Excerpt: 
The Consumer Protection Act made easy : [2nd improved edition with new regulations] / Melville, N
Available: Copies:
46. 
Cover image for The Oxford handbook of strategic sales and sales management
by 
Cravens, David W.
Format: 
Books
Publication Date 
2011
Excerpt: 
/ Steven P. Brown, Manoshi Samaraweera, and William Zahn -- Salespeople's influence on consumers' and
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47. 
Cover image for Services marketing.
by 
Bateson, John E. G.
Format: 
Books
Publication Date 
2011
Excerpt: 
personnel -- 10. People as strategy: Managing service consumers -- pt. III: Implementing successful service
Available: Copies:
48. 
Cover image for Organizational behavior : improving performance and commitment in the workplace
by 
Colquitt, Jason.
Format: 
Books
Publication Date 
2011
Excerpt: 
Consumer satisfaction.
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