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301.

Neo-feminist cinema : girly films, chick flicks, and consumer culture

Radner, Hilary.

Format:

Books

Publication Date

2011

Excerpt:

Neo-feminist cinema : girly films, chick flicks, and consumer culture / Radner, Hilary.

Available: Copies:

302.

Managing customer relationships : a strategic framework

Peppers, Don.

Format:

Books

Publication Date

2011

Excerpt:

Consumers' preferences.

Available: Copies:

303.

The Consumer Protection Act made easy : [2nd improved edition with new regulations]

Melville, N. J. (Neville John)

Format:

Books

Publication Date

2011

Excerpt:

The Consumer Protection Act made easy : [2nd improved edition with new regulations] / Melville, N

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304.

Creating powerful brands.

De Chernatony, Leslie, 1953-

Format:

Books

Publication Date

2011

Excerpt:

. Understanding the branding process -- Part 2: Brand Management in Different Sectors -- 3. How consumers choose

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305.

Consumer behavior : science and practice

Kardes, Frank R.

Format:

Books

Publication Date

2011

Excerpt:

Consumer behavior : science and practice / Kardes, Frank R.

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306.

Fashion trends : analysis and forecasting

Kim, Eundeok.

ebrary http://site.ebrary.com/id/10727510
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=602543

Format:

Books

Publication Date

2011

Excerpt:

-Confident Consumer -- The Role of Industry Technology in Accelerating Product Innovation and Diffusion -- Chapter

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307.

Introduction to consumer behaviour

Joubert, Pierre.

Format:

Books

Publication Date

2011

Excerpt:

Introduction to consumer behaviour / Joubert, Pierre.

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308.

Psychology : an introduction

Swartz, Leslie, 1955-

Format:

Books

Publication Date

2011

Excerpt:

, respondents, participants or informants? -- Patients, clients or consumers? -- Ethics in psychology

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309.

A qualitative study in evaluating the effects of celebrity endorsments in the media on young South African women.

Dawson, Candice Kim.

Format:

Manuscript

Publication Date

2011

Excerpt:

Consumers -- Research -- South Africa.

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310.

Cover image for An exploration of how social influences such as social groups, the media and economic situations affect the emerging young market's buying behaviors

An exploration of how social influences such as social groups, the media and economic situations affect the emerging young market's buying behaviors

Rawson, Lisa.

Format:

Computer file

Publication Date

2011

Excerpt:

Consumer behavior.

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311.

Branding on the edge : an analysis of four alternative case studies that contain elements of 'extreme branding'

Roriston, Delia.

Format:

Manuscript

Publication Date

2011

Excerpt:

Consumers -- Research.

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312.

From soccer mom and granny to fashion forward and trendy : past to present perception of Woolworths

Stear, Erin.

Format:

Manuscript

Publication Date

2011

Excerpt:

Consumers -- Research.

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