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313. 
Cover image for Social marketing : influencing behaviors for good
Social marketing : influencing behaviors for good
by 
Lee, Nancy, 1932-
Format: 
Books
Publication Date 
2011
Excerpt: 
"? When Is It Something Else? -- ch. 2 10 Steps in the Strategic Marketing Planning Process -- Marketing
Available: Copies:
314. 
Cover image for Weak signals for strategic intelligence : anticipation tool for managers
Weak signals for strategic intelligence : anticipation tool for managers
by 
Lesca, Humbert.
Format: 
Books
Publication Date 
2011
Excerpt: 
Strategic planning.
Available: Copies:
315. 
Cover image for Scenario planning in organizations : how to create, use, and assess scenarios
Scenario planning in organizations : how to create, use, and assess scenarios
by 
Chermack, Thomas J.
Format: 
Books
Publication Date 
2011
Excerpt: 
Strategic planning -- Simulation methods.
Available: Copies:
316. 
Cover image for Facing the fold : essays on scenario planning /.
Facing the fold : essays on scenario planning /.
Facing the fold : essays on scenario planning /.
by 
Ogilvy, James A.
Format: 
Books
Publication Date 
2011
Excerpt: 
Strategic planning.
Available: Copies:
317. 
Cover image for South African human resource management for the public sector
South African human resource management for the public sector
by 
Van der Westhuizen, Ernst.
Format: 
Books
Publication Date 
2011
Excerpt: 
sector human resource management -- Strategic public sector human resource management -- Strategic public
Available: Copies:
320. 
Cover image for Strategic management : awareness & change
Strategic management : awareness & change
by 
Thompson, John L.
Format: 
Books
Publication Date 
2010
Excerpt: 
Strategic planning.
Available: Copies:
321. 
Cover image for Strategic management : southern African concepts and cases
Strategic management : southern African concepts and cases
Strategic management : southern African concepts and cases
by 
Ehlers, Tienie.
Format: 
Books
Publication Date 
2010
Excerpt: 
Strategic planning -- South Africa -- Case studies.
Available: Copies:
322. 
Cover image for Strategic management : developing sustainability in Southern Africa
Strategic management : developing sustainability in Southern Africa
by 
Louw, Lynette.
Format: 
Books
Publication Date 
2010
Excerpt: 
Strategic planning -- South Africa -- Case studies.
Available: Copies:
323. 
Cover image for Marketing communications : a brand narrative approach
Marketing communications : a brand narrative approach
by 
Dahlén, Micael.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2010
Excerpt: 
target audiences -- Effects and objectives -- Strategy and planning -- Strategic positioning -- Tactics
Available: Copies:
324. 
Cover image for Marketing for hospitality and tourism
Marketing for hospitality and tourism
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2010
Excerpt: 
marketing -- Role of marketing in strategic planning -- Marketing environment -- Marketing information
Available: Copies:
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