/ Steven P. Brown, Manoshi Samaraweera, and William Zahn -- Salespeople's influence on consumers' and

/ Denise Torres -- Innovative programs for consumers with psychiatric disabilities / Phyllis Solomon [and

consumers -- Marketing the values to the employees -- Marketing the values to the channel partners

Introduction to consumer behaviour Joubert, Johan.

Consumer behavior / Schiffman, Leon G.

Defining marketing and the marketing process -- Understanding the marketplace and consumers

Services for Consumers --- 14. Products and Services for Businesses --- 15. International Marketing

Consumer behavior / Hoyer, Wayne D.

: Hospitality consumer & product relationship -- ch. 3: Hospitality product and customer -- Learning objectives

Consumer behavior.

consumers is to prevent needs from being satisfied and to create demand; its natural extension is to enable

consumers go public -- Uses and misuses of revenge -- Making amends -- Part II. THE UNEXPECTED WAYS WE DEFY