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1.

Towards and understanding of instant rewards programmes : an investigation of Woolworths' Wrewards programme against brand identity

Towards and understanding of instant rewards programmes : an investigation of Woolworths' Wrewards programme against brand identity

by

Stevens, Margaux Anne.

Format:

Manuscript

Publication Date

2015

Available: Copies:

2.

Cover image for Analysing the narrative in the game of Motlotlo to better understand the relationship that consumers have with product brands

Analysing the narrative in the game of Motlotlo to better understand the relationship that consumers have with product brands

Analysing the narrative in the game of Motlotlo to better understand the relationship that consumers have with product brands

by

Makhafola, Kelebogile.

Format:

Manuscript

Publication Date

2015

Available: Copies:

3.

Cover image for The importane of technology in traditional and online travel agencies in South Africa

The importane of technology in traditional and online travel agencies in South Africa

The importane of technology in traditional and online travel agencies in South Africa

by

Nayer, Priya.

Format:

Manuscript

Publication Date

2015

Available: Copies:

4.

Cover image for Branding the ordinary

Branding the ordinary

Branding the ordinary

by

Matlare, Itumeleng.

Format:

Manuscript

Publication Date

2015

Available: Copies:

5.

A study on why a person brand becomes more popular after ...

A study on why a person brand becomes more popular after ...

by

Madiba, Mfundo.

Format:

Manuscript

Publication Date

2015

Available: Copies:

6.

Cover image for Gender stereotypes : relooking at the representation of women in print publications

Gender stereotypes : relooking at the representation of women in print publications

Gender stereotypes : relooking at the representation of women in print publications

by

Qacha, Mamokhoebi Fidelis.

Format:

Manuscript

Publication Date

2015

Available: Copies:

7.

The study aims to explore how Pep Clothing uses brand associations to position itself within the bottom of the pyramid

The study aims to explore how Pep Clothing uses brand associations to position itself within the bottom of the pyramid

by

Mjali, Sinqobile.

Format:

Manuscript

Publication Date

2015

Available: Copies:

8.

Cover image for A comparative study between native advertising and display advertising on CNBCAfrica.com

A comparative study between native advertising and display advertising on CNBCAfrica.com

A comparative study between native advertising and display advertising on CNBCAfrica.com

by

Boshoff, L.

Format:

Manuscript

Publication Date

2015

Available: Copies:

9.

What has been the role of Telkom SA's corporate rebranding in changing customer's perception of the brand amongst the selected group of Telkom SA customers?

What has been the role of Telkom SA's corporate rebranding in changing customer's perception of the brand amongst the selected group of Telkom SA customers?

by

Motloutsi, Tshianeo.

Format:

Manuscript

Publication Date

2015

Available: Copies:

10.

Cover image for The deconstruction of black skin : an analysis of the ethical integrity of skin lightening products labelling and branding

The deconstruction of black skin : an analysis of the ethical integrity of skin lightening products labelling and branding

The deconstruction of black skin : an analysis of the ethical integrity of skin lightening products labelling and branding

by

Rantso, Kananelo.

Format:

Manuscript

Publication Date

2015

Available: Copies:

11.

Brand longevity in South African music industry : a case study of Idols South Africa since its inception in 2002

Brand longevity in South African music industry : a case study of Idols South Africa since its inception in 2002

by

Nhlapo, Kwandisiwe.

Format:

Manuscript

Publication Date

2015

Available: Copies:

12.

An investigation into the role of social media in South African politics in relation to it's perceived brand perception on Mmusi Maimane from May 2014-June 2015

An investigation into the role of social media in South African politics in relation to it's perceived brand perception on Mmusi Maimane from May 2014-June 2015

by

Munyuki, Karabo.

Format:

Manuscript

Publication Date

2015

Available: Copies:

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Independent Institute of Education. Vega School of Brand Leadership.

(392)

Maritz, C. J. (C. Janse)

(157)

Independent Institute of Education. Design School Southern Africa.

(108)

Freeman, Angela.

(92)

Shakespeare, William, 1564-1616.

(78)

South African Institute of Chartered Accountants.

(74)

Healey, Justin.

(72)

Independent Institute of Education.

(68)

Kotler, Philip.

(57)

(50)

Shelly, Gary B.

(48)

(43)

International Monetary Fund.

(40)

Patterson, James, 1947-

(35)

Robbins, Stephen P., 1943-

(35)

Chartered Institute of Management Accountants.

(33)

Juta Law (Firm)

(33)

Stallings, William.

(30)

Steel, Danielle.

(30)

Cant, M. C. (Michael Colin), 1957-

(28)

Rieger, Frieda.

(28)

Smith, Wilbur A.

(28)

Aaker, David A.

(27)

Human Sciences Research Council.

(27)

(27)

American Psychological Association.

(26)

Hill, Charles W. L.

(26)

Independent Institute of Education. Vega School.

(26)

Open University.

(26)

Society for Research into Higher Education.

(26)

Magona, Sindiwe.

(25)

Microsoft Corporation.

(24)

O'Leary, Linda I.

(24)

Sefoka, Seipei.

(24)

Busch, David D.

(23)

Cashman, Thomas J.

(23)

(23)

O'Leary, Timothy J., 1947-

(23)

De Bono, Edward, 1933-

(22)

(22)

McDonald, Malcolm.

(22)

Strydom, E. M. L.

(22)

Austen, Jane, 1775-1817.

(21)

British Medical Association.

(21)

Conrad, Joseph, 1857-1924.

(21)

(21)

Harvard Business School.

(21)

Haupt, Phillip.

(21)

Mitchell, L. D.

(21)

Shakespeare, William

(21)

Gitman, Lawrence J.

(20)

(20)

Mankiw, N. Gregory.

(20)

Morrison, Toni.

(20)

Nieuwenhuizen, C. (Cecile)

(20)

Strydom, J. W. (Johan Wilhelm), 1952-

(20)

Deitel, Harvey M., 1945-

(19)

Dickens, Charles, 1812-1870.

(19)

Farrell, Joyce.

(19)

Foucault, Michel, 1926-1984.

(19)

Babbie, Earl R.

(18)

Blanchard, Kenneth H.

(18)

Cronjé, D. S. P.

(18)

Giddens, Anthony.

(18)

Heller, Steven.

(18)

Horngren, Charles T., 1926-

(18)

Jackson, R. D. C. (Robert David Charles), 1948-

(18)

Juta's Statutes Editors.

(18)

Mhlophe, Gcina.

(18)

Moodley, Shalina.

(18)

(18)

Affinity Advertising and Publishing.

(17)

Appignanesi, Richard.

(17)

Baldacci, David.

(17)

Chellis, James.

(17)

Cilliers, H. S. (Hendrik Stephanus), 1922-

(17)

(17)

Machado, Ricardo.

(17)

Sternberg, Robert J.

(17)

(16)

Cooper, Cary L.

(16)

Deaver, Jeffery.

(16)

Deitel, Paul J.

(16)

(16)

Gerritsen, Tess.

(16)

Hair, Joseph F.

(16)

Hibling, Andrew.

(16)

(16)

Independent Institute of Education. Vega School

(16)

King, Stephen, 1947-

(16)

Koekemoer, A. D. (Alta D.), author.

(16)

Margolius, Marcia, 1966-

(16)

(16)

Oppermann, H. R. B. (Hendrik Rudolf Beukes), 1955-

(16)

(16)

Sawyer, Stacey C.

(16)

Stiglitz, Joseph E.

(16)

Thompson, Arthur A., 1940-

(16)

Venter, J. M. P. (Jan M. P.)

(16)

Warner Home Video (Firm)

(16)

Achebe, Chinua.

(15)

Baron, Robert A.

(15)

(15)

Brue, Stanley L., 1945-

(15)

(15)

Everingham, G. K.

(15)

Margolius, Marcia

(15)

McCarthy, E. Jerome (Edmund Jerome)

(15)

McConnell, Campbell R.

(15)

(15)

Mintzberg, Henry.

(15)

Mitchell, K. I.

(15)

(15)

Picoult, Jodi, 1966-

(15)

Sowden-Service, Cathrynne.

(15)

Steel, Danielle

(15)

Stiglingh, M. (Madeleine)

(15)

Turban, Efraim.

(15)

Vermaat, Misty.

(15)

Bovée, Courtland L.

(14)

(14)

Chartered Institute of Management Accountants, issuing body.

(14)

(14)

Cilliers, Hendrik Stephanus.

(14)

Gravetter, Frederick J.

(14)

Howell, David C.

(14)

IFRS Foundation

(14)

Insight Media (Firm)

(14)

Institute for Security Studies (South Africa)

(14)

Jones, Gareth R.

(14)

Kolitz, David L.

(14)

(14)

McDaniel, Carl, Jr., 1941-

(14)

Meyers, Mike, 1961-

(14)

(14)

(14)

Stewart, James, 1941-

(14)

Zikmund, William G.

(14)

Armstrong, Gary (Gary M.)

(13)

Burke, Rory, 1952-

(13)

Czinkota, Michael R.

(13)

Erasmus, Barney.

(13)

(13)

Figlan, Maureen.

(13)

(13)

(13)

Hitt, Michael A.

(13)

Institute of Certified Bookkeepers (South Africa)

(13)

(13)

Krugman, Paul R.

(13)

Lincoln, Yvonna S.

(13)

(13)

Parkin, Michael, 1939-

(13)

Parsons, Shaun, 1979- editor.

(13)

Schiffman, Leon G.

(13)

(13)

Sunter, Clem, 1944-

(13)

TV Choice Productions.

(13)

Tolashe, Nontsikelelo.

(13)

(12)

Bartol, Anne M.

(12)

Ching, Francis D. K., 1943-

(12)

Clegg, Stewart.

(12)

Coetzee, Melinde.

(12)

Crous, Wilhelm.

(12)

(12)

Daft, Richard L.

(12)

(12)

Denzin, Norman K.

(12)

Edward Elgar Publishing.

(12)

Freud, Sigmund, 1856-1939.

(12)

Futrell, Charles.

(12)

(12)

Griffin, Ricky W.

(12)

(12)

Hawkins, Del I.

(12)

International Accounting Standards Board, issuing body.

(12)

Kotler, Philip, author.

(12)

Laudon, Kenneth C., 1944-

(12)

(12)

(12)

(12)

(12)

Parsons, June Jamrich.

(12)

Perreault, William D.

(12)

Peter, J. Paul.

(12)

Peters, Thomas J.

(12)

Potgieter, J. M.

(12)

(12)

(12)

(12)

Ross, Stephen A.

(12)

Sen, Amartya, 1933-

(12)

Sharrock, Robert.

(12)

South Africa, enacting jurisdiction.

(12)

South African Institute of Chartered Accountants

(12)

Strickland, A. J. (Alonzo J.)

(12)

Syngress Media, Inc.

(12)

(12)

Alvesson, Mats, 1956-

(11)

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(32)

(26)

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(1)

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Audio-visual equipment

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(17)

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(7)

(6)

(5)

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(4)

(4)

(4)

(3)

(3)

(3)

(2)

(2)

(2)

(2)

(2)

(2)

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(2)

(1)

Afroasiatic (other)

(1)

(1)

(1)

(1)

(1)

(1)

Greek, Ancient (to 1453)

(1)

(1)

(1)

(1)

(1)

(1)

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(1)

(1)

(1)

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IIE Central Academic Team

RC Bloemfontein

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Rosebank International University College

VC Durban North

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VC Pietermaritzburg

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On-Shelf Blackboard Learn (IIE CAT only)

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(455)

(452)

(439)

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(264)

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(253)

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(232)

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(217)

(215)

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(210)

(210)

Organizational effectiveness.

(207)

(204)

(198)

(196)

Economic development.

(191)

Project management.

(191)

Business communication.

(186)

Success in business.

(186)

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(185)

Management information systems.

(178)

Internet marketing.

(170)

Web sites -- Design.

(167)

Consumer behavior.

(165)

International economic relations.

(165)

Social sciences -- Research -- Methodology.

(164)

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(159)

Managerial accounting.

(157)

Electronic data processing personnel -- Certification.

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(151)

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(141)

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(140)

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(140)

(139)

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(137)

Social responsibility of business.

(137)

Social sciences -- Research.

(137)

Computer graphics.

(136)

Sustainable development.

(136)

Java (Computer program language)

(135)

(134)

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(133)

Communication in management.

(132)

(132)

Income tax -- South Africa.

(132)

South Africa -- Politics and government -- 1994-

(132)

Electronic commerce.

(129)

Business enterprises -- Finance.

(127)

Income tax -- Law and legislation -- South Africa.

(126)

Brand name products.

(125)

Competency-based education -- South Africa.

(125)

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(125)

Creative ability in business.

(118)

(118)

Intercultural communication.

(114)

Interpersonal communication.

(114)

(112)

Social sciences -- Statistical methods.

(112)

Commercial law -- South Africa.

(111)

Microsoft Excel (Computer file)

(111)

Interpersonal relations.

(110)

(110)

Risk management.

(109)

Computer networks.

(108)

Decision making.

(108)

Child development.

(107)

International trade.

(107)

(107)

(107)

Operating systems (Computers)

(105)

Business ethics.

(104)

Corporation law -- South Africa.

(104)

(104)

Report writing.

(104)

International business enterprises -- Management.

(103)

Corporate culture.

(101)

Microeconomics.

(100)

Self-actualization (Psychology)

(99)

Qualitative research.

(97)

Customer relations.

(96)

Database management.

(96)

(95)

Employees -- Training of.

(95)

Teams in the workplace.

(95)

Communication in marketing.

(94)

Communication in organizations.

(94)

(94)

Information technology.

(94)

Organizational learning.

(94)

Accounting -- Textbooks.

(93)

Geographic information systems.

(93)

Interior decoration.

(93)

(92)

Corporate governance.

(92)

Handbooks and manuals.

(91)

Psychology, Industrial.

(91)

Executive ability.

(90)

Small business -- Management.

(90)

(88)

Photography -- Digital techniques.

(88)

Suspense fiction.

(88)

Accounting -- Problems, exercises, etc.

(87)

Research -- Methodology.

(87)

(87)

Computer security.

(86)

Globalization -- Economic aspects.

(85)

(85)

(84)

Environmental policy.

(84)

International business enterprises.

(84)

Microsoft software -- Examinations -- Study guides.

(84)

Commercial statistics.

(83)

(83)

(82)

(82)

Social sciences -- Methodology.

(81)

Web site development.

(81)

Accounting -- Standards.

(80)

Commercial art.

(80)

(80)

International finance.

(79)

Mass media -- Social aspects.

(79)

Video recordings for the hearing impaired.

(79)

Accounting -- South Africa.

(78)

Business -- Computer programs.

(78)

(78)

(76)

Political science -- Philosophy.

(76)

Problems and exercises.

(76)

South Africa -- Race relations.

(76)

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(75)

Employee motivation.

(75)

Financial statements -- South Africa.

(75)

Academic writing.

(74)

English language -- Rhetoric.

(74)

(74)

Labor laws and legislation -- South Africa.

(73)

(72)

(72)

(72)

Business enterprises -- Finance -- Textbooks.

(71)

Business logistics.

(71)

Computer software -- Development.

(71)

Conflict management.

(71)

Electronic books.

(71)

Object-oriented programming (Computer science)

(71)

(71)

Technological innovations -- Management.

(71)

Africa -- Politics and government -- 1960-

(70)

Climatic changes.

(70)

Curriculum-based assessment -- South Africa.

(70)

Developmental psychology.

(70)

Strategic planning -- Case studies.

(70)

Career development.

(69)

Computer networks -- Security measures.

(69)

Microsoft Windows (Computer file)

(69)

Popular culture.

(69)

Production management.

(69)

Pictorial works.

(68)

Product management.

(68)

Security, International.

(68)

Information resources management.

(67)

Südafrika <Staat>

(67)

New business enterprises.

(66)

(66)

Aufsatzsammlung.

(64)

Graphic design (Typography)

(64)

Psychology, Pathological.

(64)

Apartheid -- South Africa.

(63)

(63)

(63)

Manners and customs.

(63)

(63)

(63)

Brand name products -- Management.

(62)

Business writing.

(62)

Computer animation.

(62)

Feminist theory.

(62)

Accounting -- Standards -- South Africa.

(61)

(61)

Electronic spreadsheets.

(61)

Photography, Artistic.

(61)

Cost accounting.

(60)

Detective and mystery stories.

(60)

Estates (Law) -- South Africa.

(60)

Information society.

(60)

(60)

Application software -- Development.

(59)

BASIC (Computer program language)

(59)

Global Financial Crisis, 2008-2009.

(59)

(59)

Microsoft Office.

(59)

(59)

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