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1. 
Cover image for Marketing
by 
Etzel, Michael J.
Format: 
Electronic Resources
Publication Date 
2007
Excerpt: 
distributing -- Promotion. Integrated marketing communication -- Personal selling and sales management
Available: Copies:
2. 
Cover image for Sports marketing
by 
Fullerton, Sam.
Format: 
Books
Publication Date 
2007
Excerpt: 
marketing -- Leveraging -- Developing and selling the sponsorship proposal -- Pre-event evaluation
Available: Copies:
3. 
Cover image for The energy bus : 10 rules to fuel your life, work, and team with positive energy
by 
Gordon, Jon, 1971-
Format: 
Books
Publication Date 
2007
Excerpt: 
job and marriage from an almost inevitable destruction. In the mode of other best selling business
Available: Copies:
4. 
Cover image for Business marketing management : B2B
by 
Hutt, Michael D.
Format: 
Books
Publication Date 
2007
Excerpt: 
Promotion -- Business Marketing Communications: Managing the Personal Selling Function -- Controlling
Available: Copies:
5. 
Cover image for Integrated advertising, promotion, and marketing communications
by 
Clow, Kenneth E.
Format: 
Books
Publication Date 
2007
Excerpt: 
media selection -- Trade promotions -- Consumer promotions -- Personal selling, database marketing, and
Available: Copies:
6. 
Cover image for International marketing
by 
Cateora, Philip R.
Format: 
Books
Publication Date 
2007
Excerpt: 
Communications and International Advertising -- Personal Selling and Sales Management -- Pricing for
Available: Copies:
7. 
Cover image for Judging a book by its cover : fans, publishers, designers, and the marketing of fiction
by 
Matthews, Nicole.
Format: 
Books
Publication Date 
2007
Excerpt: 
and participant observation in the study of the selling and marketing of science fiction and fantasy
Available: Copies:
8. 
Cover image for Marketing management
by 
Winer, Russell S.
Format: 
Books
Publication Date 
2007
Excerpt: 
-- Sales promotion -- Channels of distribution -- Direct channels of distribution: personal selling and
Available: Copies:
9. 
Cover image for Delivering knock your socks off service
by 
Performance Associates, Inc.
Format: 
Books
Publication Date 
2007
Excerpt: 
partners: communicating across functions -- Exceptional service is in the details -- Good selling is good
Available: Copies:
10. 
Cover image for Marketing management : a value-creation process
by 
Dubois, Pierre-Louis.
Format: 
Books
Publication Date 
2007
Excerpt: 
-- 9. Advertising -- 10. Other forms of communication -- 11. Value negotiation and personal selling
Available: Copies:
11. 
Cover image for All marketers are liars : the power of telling authentic stories in a low-trust world
by 
Godin, Seth.
Format: 
Books
Publication Date 
2007 2006
Excerpt: 
All marketers are liars : the power of telling authentic stories in a low-trust world / Godin, Seth.
Available: Copies:
12. 
Cover image for Telling true stories : a nonfiction writers' guide from the Nieman Foundation at Harvard University
by 
Kramer, Mark (Mark William), 1944-
Format: 
Books
Publication Date 
2007
Excerpt: 
Telling true stories : a nonfiction writers' guide from the Nieman Foundation at Harvard University /
Available: Copies:
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