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121. 
Cover image for The complete marketer : 60 essential concepts for marketing excellence
by 
McDonald, Malcolm.
Format: 
Books
Publication Date 
2013
Excerpt: 
; Setting a price ; Sales promotion ; Advertising ; Public relations ; Sponsorship ; Personal selling
Available: Copies:
122. 
Cover image for PR and communication in local government and public services
by 
Brown, John author.
Format: 
Electronic Resources
Publication Date 
2013
Excerpt: 
Local government -- Public relations -- Great Britain.
Available: Copies:
123. 
Cover image for The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly
by 
Scott, David Meerman author.
Format: 
Books
Publication Date 
2013
Excerpt: 
Public relations.
Available: Copies:
124. 
Cover image for Water governance as connective capacity
by 
Edelenbos, Jurian.
Format: 
Books
Publication Date 
2013
Excerpt: 
Public-private sector cooperation.
Available: Copies:
125. 
Cover image for Social media and the law : a guidebook for communication students and professionals
by 
Stewart, Daxton R.
Format: 
Books
Publication Date 
2013
Excerpt: 
policies for journalists / Daxton R. "Chip" Stewart -- 11. Social media policies for advertising and public
Available: Copies:
126. 
Cover image for Racism, sexism, and the media : multicultural issues into the new communications age
by 
Wilson, Clint C., II
Format: 
Books
Publication Date 
2013
Excerpt: 
-so-silent partners -- Public relations : an opportunity to influence the media -- pt. IV Overcoming race and gender
Available: Copies:
127. 
Cover image for Media relations : issues and strategies
by 
Johnston, Jane, 1961-
Format: 
Regular print
Publication Date 
2013
Excerpt: 
Public relations -- Australia.
Available: Copies:
128. 
Cover image for Making sense as a cultural practice : historical perspectives
by 
Rogge, Jörg, editor.
Format: 
Books
Publication Date 
2013
Excerpt: 
strategies / Ane Ohrvik -- Making sense of Europe / Anne Eriksen -- How to create political meaning in public
Available: Copies:
129. 
Cover image for Professional practice for interior designers
by 
Piotrowski, Christine M., 1947-
Format: 
Books
Publication Date 
2013
Excerpt: 
analysis ; Marketing plan -- Promotional basics : Promotion ; Public relations ; Publicity ; Press release
Available: Copies:
130. 
Cover image for Successful event management : a practical handbook
by 
Shone, Anton, author.
Format: 
Books
Publication Date 
2013
Excerpt: 
relations for events -- Risk management and legalities -- Event project management and set up issues -- The
Available: Copies:
131. 
Cover image for The law of delict in South Africa
by 
Loubser, M. M.
Format: 
Books
Publication Date 
2012
Excerpt: 
harm -- Interference with contractual relations -- Unlawful competition -- Product liability -- Breach
Available: Copies:
132. 
Cover image for Handbook of research methods on trust
by 
Lyon, Fergus.
Format: 
Books
Publication Date 
2012
Excerpt: 
Public relations -- Research -- Methodology.
Available: Copies:
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