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25. 
Cover image for Principles of marketing
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2010
Excerpt: 
communications strategy -- Advertising and public relations -- Personal selling and sales promotion -- Direct and
Available: Copies:
26. 
Cover image for International marketing
by 
Cateora, Philip R., author.
Format: 
Books
Publication Date 
2010
Excerpt: 
Channels --- 16. Integrated Marketing Communications and International Advertising --- 17. Personal Selling
Available: Copies:
27. 
Cover image for Afrikaanse woordelys en spelreëls
by 
Suid-Afrikaanse Akademie vir Wetenskap en Kuns. Taalkommissie.
Format: 
Books
Publication Date 
2009
Excerpt: 
Afrikaans language -- Orthography and spelling.
Available: Copies:
28. 
Cover image for Marketing management
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2009
Excerpt: 
-- Managing, word of mouth, and personal selling -- pt. 8. Creating successful long-term growth -- Introducing
Available: Copies:
29. 
Cover image for International marketing
by 
Cateora, Philip R.
Format: 
Books
Publication Date 
2009
Excerpt: 
"Cateora and Graham's International Marketing is far and away the best selling text in the field
Available: Copies:
30. 
Cover image for Integrated marketing communications
by 
Ouwersloot, Hans.
Format: 
Books
Publication Date 
2008
Excerpt: 
-- Personal selling -- Direct marketing and customer service: the dialogue builder -- Social, ethical and
Available: Copies:
31. 
Cover image for The energy bus : 10 rules to fuel your life, work, and team with positive energy
by 
Gordon, Jon, 1971-
Format: 
Books
Publication Date 
2007
Excerpt: 
job and marriage from an almost inevitable destruction. In the mode of other best selling business
Available: Copies:
32. 
Cover image for The media student's book
by 
Branston, Gill.
Format: 
Books
Publication Date 
2006
Excerpt: 
. Audiences -- Case study : selling audiences -- 9. Advertising and branding -- Case study : celebrity
Available: Copies:
by 
Bothma, Neels.
Format: 
Books
Publication Date 
2005
Excerpt: 
Introduction -- Advertising -- Media planning -- Personal selling -- Sales promotion -- Public
Available: Copies:
34. 
Cover image for The waiter & waitress and waitstaff training handbook : a complete guide to the proper steps in service for food & beverage employees
by 
Arduser, Lora.
Format: 
Books
Publication Date 
2005
Excerpt: 
orders -- Carrying trays -- Suggestions and suggestive selling -- Take care of the kids -- Server side
Available: Copies:
35. 
Cover image for Sport psychology in practice
by 
Andersen, Mark B., 1951-
Format: 
Books
Publication Date 
2005
Excerpt: 
The selling or the telling of sport psychology: presenting services to coaches / Harriet D. Speed
Available: Copies:
36. 
Cover image for Writer's Digest handbook of magazine article writing
by 
Ruberg, Michelle, 1980-
Format: 
Books
Publication Date 
2005
Excerpt: 
-- Take cover -- Follow-up queries -- 3. Selling reprints and rewrites -- Reprints -- Finding markets for
Available: Copies:
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