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25. 
Cover image for Marketing in travel and tourism
by 
Middleton, Victor T. C.
Format: 
Books
Publication Date 
2001
Excerpt: 
Marketing in travel and tourism / Middleton, Victor T. C.
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26. 
Cover image for Introduction to public relations and advertising
by 
Du Plessis, D. F.
Format: 
Books
Publication Date 
2000
Excerpt: 
Introduction to public relations and advertising / Du Plessis, D. F.
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27. 
Cover image for Tourism : how effective management makes the difference
by 
Doswell, Roger.
Format: 
Books
Publication Date 
1997
Excerpt: 
and Management Strategies. 11. Managing the GTA, regulation and research. 12. Managing marketing. 13
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28. 
Cover image for Tourism analysis : a handbook
by 
Smith, Stephen L. J., 1946-
Format: 
Books
Publication Date 
1995
Excerpt: 
, relationship to other research methods and procedure of the more important quantitative methods used by tourism
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by 
Kretzmann, John P.
Format: 
Books
Publication Date 
1993
Excerpt: 
Northwestern University (Evanston, Ill.). Center for Urban Affairs and Policy Research.
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