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25.
Advertising and the mind of the consumer : what works, what doesn't and why
Advertising and the mind of the consumer : what works, what doesn't and why
by
Sutherland, Max.
Inhaltsverzeichnis
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http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009252254&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
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2000
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Advertising and the mind of the consumer : what works, what doesn't and why / Sutherland, Max.
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