by
Kotler, Philip.
Format:
Books
Publication Date
2010
Excerpt:
Defining marketing and the marketing process -- Understanding the marketplace and consumers
by
Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format:
Books
Publication Date
2007
Excerpt:
Buyer behaviour : understanding consumer psychology and marketing / Du Plessis, P. J. (Phillipus
by
Curtis, Adam.
Format:
Video disc
Publication Date
2006
Excerpt:
Consumers -- Psychology.
by
Hofmeyr, J. H. (Jan H.)
Table of contents http://catdir.loc.gov/catdir/toc/wiley021/2001281572.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/2001281572.html
Publisher description http://catdir.loc.gov/catdir/description/wiley035/2001281572.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/2001281572.html
Publisher description http://catdir.loc.gov/catdir/description/wiley035/2001281572.html
Format:
Books
Publication Date
2000
Excerpt:
Consumer behavior.
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