and innovation.

practitioners, too, are striving to keep up to date with financial and technical innovation, globalisation

entrepreneur -- pt. B: The entrepreneurial process. Creativity and innovation -- The window of opportunity

strategies; 10 Purchasing, innovation and quality management; 11 Purchasing, logistics and supply chain

operational planning -- Managing change, innovation, and entrepreneurship -- Organizing -- Organizing and

-- Politics and decision-making in organizations -- Culture -- Change and innovation: new organizational forms

diversification -- International strategy -- Entrepreneurship and innovation -- Mergers, acquisitions and

-- Section III. Strategy process. 7 Strategy formation -- 8 Strategic change -- 9 Strategic innovation

and innovation.

Business -- Ethics and Social Responsibility: Doing the Right Thing -- Creativity and Innovation: Keys to

Technological innovations.

attractive market segments -- 6. Marketing strategies in the life cycle -- 7. Product and service innovation