A study based on the work of Aaker to examine if the brand identity of Woolworths has contributed to the growth shown from 2007, through the impact of its identity and image on brand equity

What public perceptions exist, and how they differ to the intended message (brand image vs brand identity) of small challenger brands in the jewellery industry, which could create barriers to market entry?

To compare the intended brand identity and the perceived and experienced brand image of South African National Parks (SANPARKS) brand by conducting a comparative thematic content analysis amongst SANPARKS' employees as well as a selected group of SANPARKS' consumers

Brand identity : the evaluation of Shoprite brand's identity vs brand image

An investigation into whether Eskom Holdings SOC Ltd's communication strategies support their brand image

The impact of dual income relationships on the perception of men's image

Adobe Photoshop CS6 for photographers : a professional image editor's guide to the creative use of Photoshop for the Macintosh and PC

Kaleidoscope youth : an explorative study looking at South Africa's brand image amongst tertiary students in a post-apartheid society