Routledge philosophy guidebook to Merleau-Ponty and Phenomenology of perception

Universal principles of design : 125 ways to enhance usability, influence perception, increase appeal, make better design decisions, and teach through design

A quantitative exploration of South African consumer's perception and response to Mc Donald's product adaptation

An investigation into MTN's interaction with customers and how these can impact customer perception of their brand

To what extend does brand value and equity play a role in consumer perception in the context of 'freemium' games?

Female consumer perception towards brands that perpetuate female stereotypes and those that do not : case study in the South African context

Bloggers, beauty brands and consumer perception: a descriptive case study on the impact of beauty bloggers on brand perception within the South African context

Does the colour of the beer bottle influence South African consumers' perception of the brand?

Exploring the impact of Facebook on students' personal brands and ideas of self-perception online and offline

An investigation into how to change the negative perception of the taxi industry that has been portrayed by media

The feasibility of crisis management : a study of consumer perception and its impact on crisis management

How does the use of religion as a shock tactic within advertising affect the consumer's perception of the brand?