Search Results for Behavior.

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94 Results Found

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169.

Consumer Behaviour 4e

Roberts-Lombard, Mornay

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Format:

Books

Publication Date

2017

Excerpt:

Consumer Behaviour 4e Roberts-Lombard, Mornay

Available: Copies:

170.

Sensory marketing, consumer psychology and the future of branding within the airline industry Singapore Airlines

Warren, Andrew

Format:

Manuscript

Publication Date

2017

Excerpt:

Brand consumer behaviour -- Research

Available: Copies:

171.

Organisational behaviour : a contemporary South African perspective

Werner, Amanda, editor.

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Format:

Books

Publication Date

2016

Excerpt:

Organisational behaviour : a contemporary South African perspective / Werner, Amanda, editor.

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172.

An explanatory, qualitative study to understand the behaviour of low-income household's [sic] shopping behaviour

Midgley, Michael

Format:

Manuscript

Publication Date

2016

Excerpt:

An explanatory, qualitative study to understand the behaviour of low-income household's [sic

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173.

UX for beginners : a crash course in 100 short lessons

Marsh, Joel, author.

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Format:

Books

Publication Date

2016

Excerpt:

goals and business goals -- UX is a process -- Gathering requirements -- Building consensus -- Behavior

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174.

Advertising and integrated brand promotion

O'Guinn, Thomas C.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html

Format:

Books

Publication Date

2015

Excerpt:

-- 5. Advertising, integrated brand promotion, and consumer behavior -- 6. Market segmentation

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175.

Alcohol affair : the influence of experiential marketing on purchase behaviour

Matsolo, Sibongiseni.

Format:

Manuscript

Publication Date

2015

Excerpt:

Alcohol affair : the influence of experiential marketing on purchase behaviour / Matsolo

Available: Copies:

176.

The value of being authentic : a qualitative study of the effects of brand authenticity on consumer behaviour in South Africa

Shier, James.

Format:

Manuscript

Publication Date

2015

Excerpt:

consumer behaviour in South Africa / Shier, James.

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177.

Consumer behaviour

Parumasur, Sanjana Brijball, editor.

EBSCO http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=944643&site=ehost-live

Format:

Books

Publication Date

2014

Excerpt:

Consumer behaviour / Parumasur, Sanjana Brijball, editor.

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178.

Principles of marketing

Kotler, Philip (Philip J.), 1931-

Format:

Books

Publication Date

2014 2013

Excerpt:

Information to Gain Customer Insights -- 5. Consumer Markets and Consumer Buyer Behavior -- 6. Business

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179.

Guerrilla marketing : exploring its effect on consumer behaviour amongs Cape Town millennials

Hendricks, Erin.

Format:

Manuscript

Publication Date

2014

Excerpt:

Guerrilla marketing : exploring its effect on consumer behaviour amongs Cape Town millennials /

Available: Copies:

180.

Microeconomics made simple : basic microeconomic principles explained in 100 pages or less

Frakt, Austin, author.

Format:

Books

Publication Date

2014

Excerpt:

. Demand ; 4. Supply ; Market equilibrium ; 6. Government intervention) -- Part two: Firm behavior in

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