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25. 
Cover image for Theories of human communication
by 
Littlejohn, Stephen W.
Format: 
Books
Publication Date 
2011
Excerpt: 
Framing -- Social Action Media Studies -- The Sociopsychological Tradition -- The Effects Tradition
Available: Copies:
26. 
Cover image for Be your own best publicist : how to use PR techniques to get noticed, hired, and rewarded at work
by 
Kleiman, Jessica.
Format: 
Books
Publication Date 
2011
Excerpt: 
(but not too loudly) -- Brush up on your social (media) studies -- Gratification doesn't have to be
Available: Copies:
27. 
Cover image for Environment, media and communication
by 
Hansen, Anders, 1957-
Format: 
Books
Publication Date 
2010
Excerpt: 
Environment, media and communication / Hansen, Anders, 1957-
Available: Copies:
28. 
Cover image for Brand media strategy : integrated communications planning in the digital era
by 
Young, Antony, 1964-
Format: 
Books
Publication Date 
2010
Excerpt: 
Social media.
Available: Copies:
29. 
Cover image for Unmarketing : stop marketing. Start engaging.
by 
Stratten, Scott.
Format: 
Books
Publication Date 
2010
Excerpt: 
't Use Social Media -- Social Media (Social Currency as Well) -- Twitter versus Facebook versus Linkedln
Available: Copies:
30. 
Cover image for Integrated marketing communications
by 
Ouwersloot, Hans.
Format: 
Books
Publication Date 
2008
Excerpt: 
-- Media characteristics -- The Internet and interactivity -- Media planning -- Building the brand: product
Available: Copies:
31. 
Cover image for Media & society
by 
O'Shaughnessy, Michael, 1951-
Format: 
Books
Publication Date 
2008
Excerpt: 
Mass media -- Social aspects.
Available: Copies:
32. 
Cover image for DigiMarketing : the essential guide to new media & digital marketing
by 
Wertime, Kent.
Format: 
Books
Publication Date 
2008
Excerpt: 
Social media -- Marketing.
Available: Copies:
33. 
Cover image for Contemporary advertising
by 
Arens, William F.
Format: 
Books
Publication Date 
2008
Excerpt: 
What is advertising today? -- The evolution of advertising -- The economic, social, and regulatory
Available: Copies:
34. 
Cover image for Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2007
Excerpt: 
media -- 13. Support media -- 14. Direct marketing -- 15. Internet and interactive media -- 16. Sales
Available: Copies:
35. 
Cover image for Putting people in the picture : visual methodologies for social change
by 
De Lange, Naydene.
Format: 
Books
Publication Date 
2007
Excerpt: 
Putting people in the picture : visual methodologies for social change / De Lange, Naydene.
Available: Copies:
36. 
Cover image for A world history of photography
by 
Rosenblum, Naomi.
Format: 
Books
Publication Date 
2007
Excerpt: 
photography : another aspect 1890-1920 -- Documentation : the social scene to 1945 -- Illuminating injustice
Available: Copies:
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