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25.

Practising strategy : a southern African context

Venter, Peet, 1964-

Format:

Books

Publication Date

2014

Excerpt:

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26.

Strategic marketing : theory and aplication for competitive advantage

Venter, Peet.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1104433&site=ehost-live

Format:

Books

Publication Date

2014

Excerpt:

attractive market segments -- 6. Marketing strategies in the life cycle -- 7. Product and service innovation

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27.

Strategic innovation management

Tidd, Joseph, 1960- author.

Inhaltsverzeichnis
Strategic innovation management

Format:

Books

Publication Date

2014

Excerpt:

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28.

Strategic management : developing sustainability in Southern Africa

Louw, Lynette.

Format:

Books

Publication Date

2013

Excerpt:

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29.

Marketing strategy : the thinking involved

Hill, Mark E., 1957-

Format:

Books

Publication Date

2013

Excerpt:

-Commerce -- Marketing Thinking Challenge 6.1: The Marketing Mix-Consumer vs. B2B -- Marketing Thinking Challenge 6.2: E

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30.

Grow the core : a practical workout to grow your core brand and business

Taylor, David, 1964-

Format:

Books

Publication Date

2013

Excerpt:

-- 10. Workouts 5 and 6: Drive your distribution -- Workout 5 Existing channels -- Workout 6 New

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31.

Theory of strategic management : with cases

Jones, Gareth R.

Format:

Books

Publication Date

2013

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32.

Supply chain strategies : demand driven and customer focused

Hines, Tony.

Format:

Books

Publication Date

2013

Excerpt:

chain strategies -- 5 Supplier sourcing, procurement and evaluation -- 6 Supply chain structures and

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33.

Handbook of marketing strategy

Shankar, Venkatesh, 1962-

Elgar Online (Restricted to University of Ottawa)

Format:

Books

Publication Date

2012

Excerpt:

. Branding and brand strategies -- pt. 6. Marketing strategy dynamics -- pt. 7. Impact of marketing strategy.

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34.

Handbook of research on international strategic management

Verbeke, Alain.

Format:

Books

Publication Date

2012

Excerpt:

for international strategic management / Lawrence S. Welch -- 6.Triple testing the quality of

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35.

Strategic management : the challenge of creating value

FitzRoy, Peter T.

Format:

Books

Publication Date

2012

Excerpt:

management process -- Context -- Strategy -- Implementation -- Performance -- 1.6.Who `does' strategy? -- 1.7

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36.

Strategic human resource management

Truss, Catherine.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=024755444&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=024755444&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2012

Excerpt:

-- 6.3. Application of the RBV to SHRM -- 6.3.1. Human capital advantage -- 6.3.2. Advantage through

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