IIE Logo

IIE
Switch to list view
Switch to thumbnail view
Select an Action
239 Results Found Subscribe to search results
000000000000IIE
Print
26. 
Cover image for Advertising, promotion, and other aspects of integrated marketing communications
Advertising, promotion, and other aspects of integrated marketing communications
Advertising, promotion, and other aspects of integrated marketing communications
by 
Andrews, J. Craig, author.
Format: 
Books
Publication Date 
2018
Excerpt: 
Communication in marketing -- Textbooks.
Available: Copies:
27. 
Cover image for Marketing management : a South African perspective
Marketing management : a South African perspective
Marketing management : a South African perspective
by 
Cant, M. C. (Michael Colin), 1957- editor.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1717689&site=ehost-live
Format: 
Books
Publication Date 
2017
Excerpt: 
Marketing management : a South African perspective / Cant, M. C. (Michael Colin), 1957- editor.
Available: Copies:
28. 
Cover image for Exploring public relations : global strategic communication
Exploring public relations : global strategic communication
by 
Tench, Ralph, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Exploring public relations : global strategic communication / Tench, Ralph, author.
Available: Copies:
29. 
Cover image for Population health : creating a culture of wellness
Population health : creating a culture of wellness
by 
Nash, David B., editor.
Format: 
Books
Publication Date 
2016
Excerpt: 
: the business value of a healthy workforce -- Marketing and communication -- Research and development
Available: Copies:
30. 
Cover image for Social marketing : influencing behaviors for good
Social marketing : influencing behaviors for good
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2016
Excerpt: 
Social marketing : influencing behaviors for good / Kotler, Philip.
Available: Copies:
31. 
Cover image for Integrated marketing communication. 1
Integrated marketing communication. 1
Integrated marketing communication. 1
by 
Moore, Colleen.
Format: 
Books
Publication Date 
2016
Excerpt: 
Communication in marketing -- Textbooks.
Available: Copies:
33. 
Cover image for Brand communication in context : reading pack.
Brand communication in context : reading pack.
Brand communication in context : reading pack.
by 
Independent Institute of Education. Vega School of Brand Leadership.
Format: 
Books
Publication Date 
2016
Excerpt: 
Communication in marketing.
Available: Copies:
34. 
Cover image for The psychology of advertising
The psychology of advertising
by 
Fennis, Bob Michaël, 1968-
Format: 
Books
Publication Date 
2016
Excerpt: 
students, as well as researchers and lecturers in social psychology, marketing, and communications. It is
Available: Copies:
35. 
Cover image for Integrated marketing communication. 2
Integrated marketing communication. 2
Integrated marketing communication. 2
by 
Moore, Colleen.
Format: 
Books
Publication Date 
2016
Excerpt: 
Communication in marketing -- Textbooks.
Available: Copies:
36. 
Cover image for Advertising media planning : a brand management approach
Advertising media planning : a brand management approach
by 
Kelley, Larry D., 1955-
EBSCOhost https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live
Format: 
Electronic Resources
Publication Date 
2015
Excerpt: 
Marketing.
Available: Copies:
Limit Search Results
Access Level
Author
Belch, George E. (George Edward), 1951-
(11)
Belch, Michael A.
(9)
Kotler, Philip.
(8)
Shimp, Terence A.
(8)
Cant, M. C. (Michael Colin), 1957- editor.
(5)
Format
Item Category 1
Material Type
Language
English
(238)
Library
Shelf Location
Publication Date
Subject
Communication in marketing.
(94)
Advertising.
(46)
Marketing.
(41)
Sales promotion.
(32)
Marketing -- Management.
(20)
Item Available
Advanced Search Location