-- Busines models -- Marketing on the web -- Consumer behaviour online -- e-Research and database marketing

Consumer behaviour -- Ch. 4 Segmenting the consumer market -- Ch. 5 Market information and marketing

. Advertising background, planning, and strategy -- The consumer audience -- Account planning and research

information systems and marketing research -- Consumer markets and consumer buying behavior -- Organizational

management research -- 20 Understanding sport management research.

-- Interactivity and community -- Business-to-business Internet marketing -- Internet marketing research -- The

-- Developing marketing opportunities and strategies. Marketing research and information systems -- Consumer

Information System -- Internal Records System -- Marketing Intelligence System -- Marketing Research System

Consumer behavior / Schiffman, Leon G.

environment. -- 5. Marketing information systems and marketing research. -- 6. Consumer markets and consumer

Motivation research (Marketing)

Consumer behavior / Schiffman, Leon G.