will lead you through all the rules, demands, behaviours, skills and culture shifts that will turn you

basics. Psychology versus culture -- What is user psychology? -- What is an experience? -- Conscious vs

-- Strategy, corporate responsibility and ethics -- Organisational culture and change -- Organisational

Mass media and culture.

-- Propaganda, diplomacy, and espionage -- Global communication and conflict -- Culture and global communication

behavior -- Coaching organisational leaders -- Be better than your competitors -- Get the workplace culture

-- Chapter 4. Family and households -- Chapter 5. Crime and deviance -- Chapter 6. Culture -- Chapter 7. Race

media on society -- Media and culture theories : meaning-making in the social world -- The future of

culture -- Power, politics, conflict resolution and negotiation -- Business ethics, corporate social

: Conscious culture and management : Conscious cultures -- Conscious management -- Becoming a conscious

Fair Trade Coffee -- The Starbucks Culture -- The Fair Trade Decision -- Case Questions -- The

-- Non-verbal communication issues -- Popular culture and intercultural communication -- Intercultural