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25.

Cover image for The idea writers : copywriting in a new media and marketing era

The idea writers : copywriting in a new media and marketing era

The idea writers : copywriting in a new media and marketing era

by

Iezzi, Teressa.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1608/2010035428-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1608/2010035428-d.html

Format:

Books

Publication Date

2010

Excerpt:

Advertising copy.

Available: Copies:

26.

Cover image for Brilliant copywriting : how to craft the most interesting and effective copy imaginable

Brilliant copywriting : how to craft the most interesting and effective copy imaginable

Brilliant copywriting : how to craft the most interesting and effective copy imaginable

by

Horberry, Roger.

Safari Books Online http://proquest.safaribooksonline.com/?fpi=9780273727347
Safari Books Online http://proquest.safaribooksonline.com/9780273727347
Volltext http://proquest.tech.safaribooksonline.de/9780273727347

Format:

Books

Publication Date

2009

Excerpt:

Advertising copy.

Available: Copies:

27.

Cover image for The copy workshop workbook

The copy workshop workbook

by

Bendinger, Bruce.

Format:

Books

Publication Date

2009

Excerpt:

Advertising copy -- Handbooks, manuals, etc.

Available: Copies:

28.

Cover image for Copywriting : successful writing for design, advertising and marketing

Copywriting : successful writing for design, advertising and marketing

Copywriting : successful writing for design, advertising and marketing

by

Shaw, Mark.

Format:

Books

Publication Date

2009

Excerpt:

Advertising copy.

Available: Copies:

29.

Cover image for The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns

The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns

The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns

by

Barry, Pete (Pete S.)

Format:

Books

Publication Date

2008

Excerpt:

Advertising copy.

Available: Copies:

30.

Cover image for Portfolio class with Clare :-)

Portfolio class with Clare :-)

Portfolio class with Clare :-)

by

McNally, Clare.

Format:

Books

Publication Date

2008

Excerpt:

Advertising copy.

Available: Copies:

31.

Cover image for Gabay's copywriters' compendium : the definitive professional writer's guide

Gabay's copywriters' compendium : the definitive professional writer's guide

Gabay's copywriters' compendium : the definitive professional writer's guide

by

Gabay, J. Jonathan, author.

Format:

Books

Publication Date

2007

Excerpt:

Advertising copy.

Available: Copies:

32.

Cover image for Scholastic journalism

Scholastic journalism

Scholastic journalism

by

Rolnicki, Tom.

Format:

Books

Publication Date

2007

Excerpt:

style -- Editing copy: coaching writers -- Writing headlines -- Understanding typography and production

Available: Copies:

33.

Cover image for Gabay's copywriters' compendium : the definitive creative writer's guide

Gabay's copywriters' compendium : the definitive creative writer's guide

Gabay's copywriters' compendium : the definitive creative writer's guide

by

Gabay, J. Jonathan.

Format:

Books

Publication Date

2007

Excerpt:

Advertising copy.

Available: Copies:

34.

Cover image for Advertising now.print

Advertising now.print

Advertising now.print

by

Wiedemann, Julius.

Inhaltsverzeichnis
Inhaltsverzeichnis

Format:

Books

Publication Date

2006

Excerpt:

Advertising copy.

Available: Copies:

35.

Cover image for Public relations writing : form & style.

Public relations writing : form & style.

by

Newsom, Doug.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-t.html

Format:

Books

Publication Date

2005

Excerpt:

-- Features for Print and Broadcasting -- Message Design Concepts -- Writing Advertising Copy -- Writing for

Available: Copies:

36.

Cover image for Creative strategy in advertising

Creative strategy in advertising

Creative strategy in advertising

by

Jewler, A. Jerome.

Format:

Books

Publication Date

2005

Excerpt:

Advertising copy.

Available: Copies:

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Advertising copy.

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Advertising layout and typography.

(4)

Business writing.

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(3)

Advertising -- Handbooks, manuals, etc.

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