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Marketing research : text and cases

Wrenn, Bruce.

Format:

Books

Publication Date

2007

Excerpt:

Best Business Books,

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Social marketing : advances in research and theory

Basil, Debra Z.

Table of contents only http://www.loc.gov/catdir/toc/ecip075/2006038323.html

Format:

Books

Publication Date

2007

Excerpt:

Best Business Books,

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Next generation management development : the complete guide and resource

Cecil, Robert D., 1941-

Table of contents only http://www.loc.gov/catdir/toc/ecip0620/2006029131.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0740/2006029131-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0740/2006029131-d.html

Format:

Books

Publication Date

2007

Excerpt:

1. Preview of the book's next generation MD/OD project -- 2. Initial perspectives on management

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Market opportunity analysis : text and cases

Stevens, Robert E., 1942-

Table of contents http://www.loc.gov/catdir/toc/ecip0513/2005015271.html

Format:

Books

Publication Date

2006

Excerpt:

Best Business Books,

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Every book its reader : the power of the printed word to stir the world

Basbanes, Nicholas A., 1943-

Format:

Books

Publication Date

2006 2005

Excerpt:

Best books.

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Market-based management : strategies for growing customer value and profitability

Best, Roger J.

Format:

Books

Publication Date

2005

Excerpt:

Market-based management : strategies for growing customer value and profitability / Best, Roger J.

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Current issues in political marketing

Wymer, Walter W.

Table of contents http://www.loc.gov/catdir/toc/ecip058/2005004146.html

Format:

Books

Publication Date

2005

Excerpt:

Best Business Books,

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Concise encyclopedia of advertising

Clow, Kenneth E.

Table of contents http://www.loc.gov/catdir/toc/ecip0418/2004013359.html

Format:

Books

Publication Date

2005

Excerpt:

Best Business Books : The Haworth Reference Press,

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The management system auditor's handbook

Kausek, Joe, 1957-

Format:

Books

Publication Date

2005

Excerpt:

improvement and alignment throughout the organization through the identification of best practices and waste

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10.

Pride and prejudice

Austen, Jane, 1775-1817.

Sample text http://catdir.loc.gov/catdir/enhancements/fy1204/2003265779-s.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0716/2003265779-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0716/2003265779-d.html

Format:

Books

Publication Date

2003 1813

Excerpt:

reading public as her best-loved and most intimately known novel. From its famous opening sentence the

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11.

Marketing research : text and cases

Wrenn, Bruce.

Format:

Books

Publication Date

2002

Excerpt:

Best Business Books,

Available: Copies:

12.

Creating regional wealth in the innovation economy : models, perspectives, and best practices

Saperstein, Jeff.

Format:

Books

Publication Date

2002

Excerpt:

Creating regional wealth in the innovation economy : models, perspectives, and best practices /

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