excellent real-time customer service through the effective use of individual account information. This

, procedures and practices at organisational level -- Human resource information systems -- International human

-- Investment, time, and capital markets -- Information, market failure, and the role of government -- General

, targeting and positioning -- Marketing research and information management -- Product decisions -- Branding

: Publicity; Newsworthy information; Generating news; News peg; Transparent communication -- Media theory and

industry where ownership, technology and information are constantly changing. --From publisher description.

choice -- Attention -- Memory -- Hyperbolic discounting -- Information architecture. What is information

-- Groups and teams -- Communication in the information age -- Wellness and stress -- Power, empowerment and

management -- Purchasing services -- Supply chain information systems and electronic sourcing -- Performance

management -- Public information services -- Public decision-making -- Public service delivery

information -- Collecting data through measurement in experimental-type research -- Gathering information in

Contributor biographical information <a href="http://catdir.loc.gov/catdir/enhancements/fy1503