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25.

Key marketing metrics : the 50+ metrics every manager needs to know

Farris, Paul W.

Table of contents http://catdir.loc.gov/catdir/toc/fy0906/2009367202.html
Table of contents http://www.gbv.de/dms/zbw/58325909X.pdf

Format:

Books

Publication Date

2009

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy0906/2009367202.html">http://catdir

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26.

Cultural theory and popular culture : an introduction

Storey, John, 1950-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0827/2008036667.html

Format:

Books

Publication Date

2009

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0827/2008036667.html">http://catdir

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27.

In cheap we trust : the story of a misunderstood American virtue

Weber, Lauren.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1006/2009015516-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1006/2009015516-d.html

Format:

Books

Publication Date

2009

Excerpt:

/2009015516-b.html">http://catdir.loc.gov/catdir/enhancements/fy1006/2009015516-b.html</a>

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28.

Professional sewing techniques for designers

Cole, Julie (Julie Christine)

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1315/2007928015-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1315/2007928015-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1315/2007928015-d.html

Format:

Books

Publication Date

2009

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1315/2007928015-t.html">http

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29.

Framing discourse on the environment : a critical discourse approach

Alexander, Richard J., 1945-

Inhaltsverzeichnis
Table of contents only http://catdir.loc.gov/catdir/toc/ecip0814/2008014130.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1102/2008014130-b.html

Format:

Books

Publication Date

2009

Excerpt:

/2008014130-b.html">http://catdir.loc.gov/catdir/enhancements/fy1102/2008014130-b.html</a>

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30.

New media : culture and image

Fuery, Kelli.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0827/2008038393.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017065556&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1102/2008038393-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1102/2008038393-d.html

Format:

Regular print

Publication Date

2009

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0827/2008038393.html">http://catdir

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31.

The advertised mind : groundbreaking insights into how our brains respond to advertising

Du Plessis, Erik.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0810/2008005803.html

Format:

Books

Publication Date

2008

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0810/2008005803.html">http://catdir

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32.

Strategic brand management : building, measuring, and managing brand equity

Keller, Kevin Lane, 1956-

Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/ecip079/2007003552.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016319388&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015748274&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Inhaltsverzeichnis http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=015748274&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA

Format:

Books

Publication Date

2008

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip079/2007003552.html">http://catdir

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33.

Fashion photography : a complete guide to the tools and techniques of the trade

Smith, Bruce.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0917/2008932745-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0917/2008932745-d.html

Format:

Books

Publication Date

2008

Excerpt:

/2008932745-b.html">http://catdir.loc.gov/catdir/enhancements/fy0917/2008932745-b.html</a>

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34.

New Epson complete guide to digital printing

Sheppard, Rob.

Publisher description http://catdir.loc.gov/catdir/enhancements/fy0806/2007040393-d.html

Format:

Books

Publication Date

2008

Excerpt:

Publisher description <a href="http://catdir.loc.gov/catdir/enhancements/fy0806/2007040393-d.html

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35.

Media & society

O'Shaughnessy, Michael, 1951-

Table of contents http://catdir.loc.gov/catdir/toc/fy0905/2008431685.html

Format:

Books

Publication Date

2008

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy0905/2008431685.html">http://catdir

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36.

AS media studies : the essential introduction for AQA

Rayner, Philip, 1947-

Table of contents http://catdir.loc.gov/catdir/toc/ecip085/2007048270.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016519366&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2008

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip085/2007048270.html">http://catdir

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