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1.

Cover image for Advertising, promotion, and other aspects of integrated marketing communications

Advertising, promotion, and other aspects of integrated marketing communications

by

Shimp, Terence A.

Format:

Books

Publication Date

2007

Excerpt:

Sales promotion.

Available: Copies:

2.

Cover image for Advertising and promotion : an integrated marketing communications perspective

Advertising and promotion : an integrated marketing communications perspective

by

Belch, George E. (George Edward), 1951-

Format:

Books

Publication Date

2007

Excerpt:

Sales promotion.

Available: Copies:

3.

Cover image for Magnetic selling : develop the charm and charisma that attract customers and maximize sales

Magnetic selling : develop the charm and charisma that attract customers and maximize sales

Magnetic selling : develop the charm and charisma that attract customers and maximize sales

by

Bly, Robert W.

Format:

Books

Publication Date

2006

Excerpt:

Sales promotion.

Available: Copies:

4.

Cover image for Advertising, promotion and other aspects of integrated marketing communications

Advertising, promotion and other aspects of integrated marketing communications

Advertising, promotion and other aspects of integrated marketing communications

by

Shimp, Terence A.

Format:

Books

Publication Date

2006

Excerpt:

Sales promotion.

Available: Copies:

5.

Cover image for Strategic advertising management

Strategic advertising management

by

Percy, Larry.

Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/ecip0511/2005012353.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014164960&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0725/2005012353-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0639/2005012353-d.html

Format:

Books

Publication Date

2005

Excerpt:

Sales promotion.

Available: Copies:

6.

Cover image for Business-to-business marketing : relationships, systems and communications

Business-to-business marketing : relationships, systems and communications

by

Fill, Chris.

Format:

Books

Publication Date

2005

Excerpt:

Sales promotion.

Available: Copies:

7.

Cover image for Advertising and promotion : an integrated marketing communications perspective

Advertising and promotion : an integrated marketing communications perspective

by

Belch, George E. (George Edward), 1951-

Format:

Books

Publication Date

2004

Excerpt:

Sales promotion.

Available: Copies:

8.

Cover image for Advertising and promotion : an integrated marketing communications perspective

Advertising and promotion : an integrated marketing communications perspective

by

Belch, George E. (George Edward), 1951-

Format:

Books

Publication Date

2004

Excerpt:

Sales promotion.

Available: Copies:

9.

Cover image for The 22 irrefutable laws of advertising (and when to violate them)

The 22 irrefutable laws of advertising (and when to violate them)

by

Newman, Michael.

Table of contents http://catdir.loc.gov/catdir/toc/wiley041/2004301124.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley047/2004301124.html
Publisher description http://catdir.loc.gov/catdir/description/wiley042/2004301124.html

Format:

Books

Publication Date

2004

Excerpt:

Sales promotion.

Available: Copies:

10.

Cover image for Marketing and promotional strategy

Marketing and promotional strategy

Marketing and promotional strategy

by

Gelder, Darren.

Format:

Books

Publication Date

2003

Excerpt:

Sales promotion -- Problems, exercises, etc.

Available: Copies:

11.

Cover image for Advertising, promotion & supplemental aspects of integrated marketing communications

Advertising, promotion & supplemental aspects of integrated marketing communications

by

Shimp, Terence A.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012955782&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2060814&custom_att_2=simple_viewer
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-d.html

Format:

Books

Publication Date

2003

Excerpt:

Sales promotion.

Available: Copies:

12.

Cover image for Pitch perfect : feel the impact of a winning sales approach

Pitch perfect : feel the impact of a winning sales approach

Pitch perfect : feel the impact of a winning sales approach

by

Leach, John, 1965-

Table of contents http://catdir.loc.gov/catdir/toc/fy044/2004299095.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley047/2004299095.html
Publisher description http://catdir.loc.gov/catdir/description/wiley041/2004299095.html

Format:

Books

Publication Date

2003

Excerpt:

Sales promotion.

Available: Copies:

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Subject: Sales promotion.

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Author

Belch, George E. (George Edward), 1951-

(11)

Belch, Michael A.

(9)

Shimp, Terence A.

(8)

(3)

Andrews, J. Craig.

(2)

(2)

(2)

Hackley, Christopher E., author.

(2)

Hackley, Rungpaka Amy, author.

(2)

Mulder, D. (Dalmé)

(2)

(2)

Van Heerden, Neels, 1957-

(2)

Allen, Chris T.

(1)

Belch, George E. (George Edward), 1951- Introduction to advertising & promotion.

(1)

Belch, George E. (George Edward), 1951- Introduction to advertising and promotion.

(1)

Belch, George E. (George Edward), 1951- author.

(1)

Belch, George E. (George Edward), 1951-. Advertising and promotion.

(1)

Belch, Michael A., author.

(1)

Benun, Ilise, 1961-

(1)

(1)

Cook, Gordon, 1948-

(1)

Du Plessis, P. J. (Phillipus Jacobus), 1943-

(1)

(1)

Elliott, Richard H.

(1)

Elliott, Richard.

(1)

(1)

Fill, Chris. Marketing communications.

(1)

(1)

Galper, Morton.

(1)

Gelder, Darren.

(1)

Govoni, Norman A. P.

(1)

Hackley, Christopher E.

(1)

Heiman, Stephen E.

(1)

Koekemoer, Ludi.

(1)

Leach, John, 1965-

(1)

Miller, Robert B. (Robert Bruce), 1931-

(1)

(1)

Newman, Michael.

(1)

O'Guinn, Thomas.

(1)

Rossiter, John R.

(1)

Semenik, Richard J.

(1)

Sephapo, Catherine Mpolokeng.

(1)

Shimp, Terence A. Advertising promotion and supplemental aspects of integrated marketing communication.

(1)

Shimp, Terence A. Advertising, promotion and supplemental aspects of integrated marketing communications

(1)

Shimp, Terence A. Advertising, promotion, and supplemental aspects of integrated.

(1)

Shimp, Terence A. Promotion management & marketing communications.

(1)

Stanley, Richard E.

(1)

Stevens, Margaux Anne.

(1)

Tellis, Gerard J., 1950-

(1)

Theron, Catherine Mpolokeng.

(1)

Tuleja, Tad, 1944-

(1)

Van Rooyen, Rob.

(1)

Williams, Alison.

(1)

Woodcock, Paul.

(1)

Format

(46)

(1)

(1)

Item Category 1

Developer Books

Non-Fiction Books

Prescribed Books

Recommended Books

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(48)

Library

RC Bloemfontein

RC Braamfontein

RC Nelson Mandela Bay

RC Pietermaritzburg

RC Pretoria CBD

VC Durban North

VC Nelson Mandela Bay

VC Pietermaritzburg

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On-Shelf Faculty Commerce (IIE CAT only)

On-Shelf Faculty Humanities (IIE CAT only)

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Withdrawn from the collection

Publication Date

Subject

(33)

Communication in marketing.

(28)

Direct marketing.

(8)

(6)

Advertising -- Brand name products.

(3)

Advertising -- Management.

(3)

Advertising -- Social aspects.

(3)

(3)

Advertising -- South Africa.

(2)

(2)

(2)

Marketing channels.

(2)

Promoción de ventas.

(2)

Sales promotion -- South Africa.

(2)

Strategic planning.

(2)

Ventes -- Promotion.

(2)

(1)

Branding (Marketing)

(1)

Canales de comercialización.

(1)

Communication en marketing.

(1)

Communication in marketing -- South Africa.

(1)

Comunicación en la mercadotecnia.

(1)

Comunicación en mercadeo.

(1)

Graphic arts -- Marketing.

(1)

Integriertes Management.

(1)

(1)

Kommunikationsmodell.

(1)

Kommunikationsstrategie.

(1)

Marketing -- Management.

(1)

Marketing -- Problems, exercises, etc.

(1)

Marketing -- Werbung -- Kaufmännische Berufe.

(1)

Marketing direct.

(1)

Marktkommunikation.

(1)

New business enterprises -- Management.

(1)

Public relations.

(1)

(1)

(1)

(1)

Relationship marketing.

(1)

Sales personnel.

(1)

Sales promotion

(1)

Sales promotion -- Management.

(1)

Sales promotion -- Problems, exercises, etc.

(1)

Sales-promotion.

(1)

(1)

Small business -- Management.

(1)

Small business marketing.

(1)

Success in business.

(1)

(1)

Verkooptechnieken.

(1)

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