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1.

Cover image for Social media marketing : a strategic approach / Melissa S. Barker, Donald I. Barker, Nicholas F. Bormann, Krista E. Neher.

Social media marketing : a strategic approach / Melissa S. Barker, Donald I. Barker, Nicholas F. Bormann, Krista E. Neher.

by

Barker, Melissa S.

Format:

Books

Publication Date

2013

Excerpt:

Internet marketing

Available: Copies:

2.

Cover image for The science of marketing : when to tweet, what to post, how to blog, and other proven strategies

The science of marketing : when to tweet, what to post, how to blog, and other proven strategies

by

Zarrella, Dan.

Format:

Books

Publication Date

2013

Excerpt:

Internet marketing -- Social aspects.

Available: Copies:

3.

Cover image for Winning the story wars : why those who tell--and live--the best stories will rule the future

Winning the story wars : why those who tell--and live--the best stories will rule the future

by

Sachs, Jonah, author.

Format:

Books

Publication Date

2012

Excerpt:

Internet.

Available: Copies:

4.

Cover image for Net smart : how to thrive online

Net smart : how to thrive online

by

Rheingold, Howard.

ebrary http://site.ebrary.com/id/10537983
http://mitpress-ebooks.mit.edu/product/net-smart

Format:

Books

Publication Date

2012

Excerpt:

Internet -- Social aspects.

Available: Copies:

5.

Cover image for Social media analytics : effective tools for building, intrepreting, and using metrics

Social media analytics : effective tools for building, intrepreting, and using metrics

by

Sponder, Marshall.

Format:

Books

Publication Date

2012

Excerpt:

Internet marketing.

Available: Copies:

6.

Cover image for Rethinking reputation : how PR trumps marketing and advertising in the new media world

Rethinking reputation : how PR trumps marketing and advertising in the new media world

by

Seitel, Fraser P.

Format:

Books

Publication Date

2012

Excerpt:

Internet in public relations.

Available: Copies:

7.

Cover image for Engagement marketing : how small business wins in a socially connected world

Engagement marketing : how small business wins in a socially connected world

by

Goodman, Gail F., 1960-

Format:

Books

Publication Date

2012

Excerpt:

Internet marketing.

Available: Copies:

8.

Cover image for The conversation company : boost your business through culture, people and social media

The conversation company : boost your business through culture, people and social media

by

Van Belleghem, Steven.

Format:

Books

Publication Date

2012

Excerpt:

Internet marketing -- Social aspects.

Available: Copies:

9.

Cover image for Online marketing : a user's manual

Online marketing : a user's manual

by

Newlands, Murray.

Format:

Books

Publication Date

2011

Excerpt:

Internet marketing.

Available: Copies:

10.

Cover image for Social marketing to the business customer : listen to your B2B market, generate major account leads, and build client relationships

Social marketing to the business customer : listen to your B2B market, generate major account leads, and build client relationships

by

Gillin, Paul.

Format:

Books

Publication Date

2011

Excerpt:

Internet marketing.

Available: Copies:

11.

Cover image for Get up to speed with online marketing : how to use websites, blogs, social networking and much more

Get up to speed with online marketing : how to use websites, blogs, social networking and much more

Get up to speed with online marketing : how to use websites, blogs, social networking and much more

by

Reed, Jon, 1971-

Format:

Books

Publication Date

2011

Excerpt:

Marketing sur Internet.

Available: Copies:

12.

Cover image for The social media marketing book

The social media marketing book

by

Zarrella, Dan.

View this book online, via DawsonERA, both on- and off-campus
This title is also available as an eBook. Click here.
View this book online, via DawsonERA, both on- and off-campus
This title is also available in print. Click here.

Format:

Books

Publication Date

2010

Excerpt:

Internet marketing.

Available: Copies:

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Author

Tuten, Tracy L., 1967- author.

(4)

Solomon, Michael R., author.

(3)

Dahl, Stephan, author.

(2)

Young, Antony, 1964-

(2)

(2)

Barker, Melissa S.

(1)

Barker, Melissa S., author.

(1)

Burbary, Ken, author.

(1)

Coles, Linda author.

(1)

(1)

Feroz, A. Karim, author.

(1)

Ferris, Sharmila Pixy, editor.

(1)

Fuchs, Christian, 1976-

(1)

(1)

Goldman, Jeremy.

(1)

Goodman, Gail F., 1960-

(1)

Groves, Eric (Eric S.)

(1)

(1)

Hemann, Chuck, author.

(1)

Hutchins, Brett, 1973-

(1)

Khan, Gohar F., author.

(1)

Lomborg, Stine, 1982- author.

(1)

McCaughey, Martha, 1966-

(1)

(1)

(1)

Newlands, Murray.

(1)

(1)

Qualman, Erik, 1972-

(1)

Raubenheimer, Jacques.

(1)

Reed, Jon, 1971-

(1)

Revision of (work): Coles, Linda. Learn marketing with social media in 7 days.

(1)

Rheingold, Howard.

(1)

(1)

Rudansky-Kloppers, S

(1)

Rudansky-Kloppers, S.

(1)

Ryan, Damian, author.

(1)

Sachs, Jonah, author.

(1)

Schaefer, Mark W.

(1)

Schwartzman, Eric.

(1)

Schweidel, David A., 1981-

(1)

Seitel, Fraser P.

(1)

Shelton, Ted, 1966-

(1)

Sponder, Marshall, author.

(1)

Sponder, Marshall.

(1)

Van Belleghem, Steven.

(1)

Wilder, Hilary Anne, editor.

(1)

Format

(38)

Electronic Resources

(1)

Item Category 1

Developer Books

Non-Fiction Books

Prescribed Books

Recommended Books

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Prescribed books

Recommended Books

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(39)

Library

RC Bloemfontein

RC Braamfontein

RC Pietermaritzburg

RC Pretoria CBD

VC Durban North

VC Nelson Mandela Bay

VC Pietermaritzburg

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On-Shelf Faculty Commerce (IIE CAT only)

On-Shelf Faculty Education (IIE CAT only)

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Subject

Internet marketing.

(22)

Online social networks.

(10)

Internet advertising.

(6)

Internet marketing -- Social aspects.

(4)

(4)

Marketing -- Social aspects.

(4)

Internet -- Social aspects.

(3)

(3)

Soziale Software.

(3)

Aspects sociaux.

(2)

Branding (Marketing)

(2)

Customer relations.

(2)

(2)

Internet marketing -- Case studies.

(2)

(2)

Marketing -- Management.

(2)

Marketing research.

(2)

Réseaux sociaux en ligne.

(2)

Société de l'information.

(2)

Technologies de l'information et de la communication.

(2)

Academic writing -- Handbooks, manuals, etc.

(1)

Advertising as Topic.

(1)

Advertising campaigns -- Case studies.

(1)

Anecdotes as Topic.

(1)

Aspects psychologiques.

(1)

Authorship -- Collaboration.

(1)

Bibliographical citations -- Computer programs -- Handbooks, manuals, etc.

(1)

Business enterprises -- Computer network resources.

(1)

Citation of electronic information resources -- Computer programs -- Handbooks, manuals, etc.

(1)

Cloud computing.

(1)

Communication in science.

(1)

Communication in sports.

(1)

(1)

Consumer profiling.

(1)

Consumers -- Psychology.

(1)

Consumers -- Research.

(1)

Corporate image.

(1)

Data protection.

(1)

Digital communications -- Social aspects.

(1)

Echange de données informatisées.

(1)

Education -- Computer assisted instruction.

(1)

Education -- Computer-assisted instruction.

(1)

Educational technology.

(1)

Electronic commerce.

(1)

Electronic information resources.

(1)

Electronic surveillance.

(1)

(1)

Human computation.

(1)

Information technology -- Management.

(1)

Information technology -- Social aspects.

(1)

Informationsteknik -- sociala aspekter.

(1)

Internet -- Political aspects.

(1)

Internet -- Social aspects

(1)

Internet in education.

(1)

Internet in public relations.

(1)

Internet in publicity.

(1)

Internet marketing

(1)

Internet searching.

(1)

Management -- Social aspects.

(1)

(1)

(1)

(1)

Marketing stratégique.

(1)

Marketing sur Internet.

(1)

Mass media and sports.

(1)

Mendeley (Electronic resource)

(1)

(1)

(1)

Online-Marketing.

(1)

Personal Narratives as Topic.

(1)

Politique de l'entreprise.

(1)

Privacy, Right of.

(1)

Public relations.

(1)

(1)

(1)

Service à la clientèle.

(1)

Small business -- Management.

(1)

Small business marketing.

(1)

(1)

(1)

Social marketing.

(1)

Social networks.

(1)

(1)

Sports -- Social aspects.

(1)

Storytelling -- Psychological aspects.

(1)

Telemarketing -- Case studies.

(1)

(1)

(1)

Werbepsychologie.

(1)

(1)

World Wide Web 2.0.

(1)

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