; Personality and psychographics ; Marketing communication ; Cultural influences on buyer behaviour ; Economic

Intercultural communication -- South Africa.

-- Motivation -- Communication and interpersonal relationships -- pt. 5. Controlling. Controlling -- pt. 6

intermediaries ; The promotional strategy and marketing communication ; Implementing promotional mix strategies

communication through advertising ; Elements of marketing communication ; Pricing decisions ; Marketing planning

agreements and procedures ; Communication in the workplace ; Sexual harassment.