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Print
by 
Reed, Peter.
Format: 
Books
Publication Date 
2015
Excerpt: 
decision-making Section 2: Marketing analysis3. Strategic analysis Section 3: Strategy development High
Available: Copies:
by 
Armstrong, Gary (Gary M.), author.
Format: 
Books
Publication Date 
2015
Excerpt: 
-drives every effective marketing strategy. The Twelfth Edition reflects the latest trends in marketing
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by 
David, Fred R.
Format: 
Books
Publication Date 
2015
Excerpt: 
develop their own cutting-edge strategy through skill-developing exercises. The Fifteenth Edition has been
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by 
Erdis, Cindy, editor.
Format: 
Books
Publication Date 
2015
Excerpt: 
-- Chapter 8. Providing the right service -- PART 3. Implementation of the retail strategy -- Chapter 9
Available: Copies:
581. 
Cover image for Marketing management
by 
Marshall, Greg W.
Format: 
Books
Publication Date 
2015
Excerpt: 
-- Promotional strategy and new media -- Advertising, sales promotion and public relations -- Persoanl selling
Available: Copies:
582. 
Cover image for 101 ways to make learning active beyond the classroom
by 
Biech, Elaine.
Format: 
Books
Publication Date 
2015
Excerpt: 
for specific situations. Each strategy is illustrated with a case example that demonstrates the
Available: Copies:
by 
Cremona, Marise, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
-- Beyond market access? : the anatomy of ASEAN's preferential trade agreements -- A regional strategy : a
Available: Copies:
by 
Coles, Linda author.
Format: 
Books
Publication Date 
2015
Excerpt: 
your social media strategy to suit your particular business, with practical advice and expert insight
Available: Copies:
585. 
Cover image for Health program management : from development through evaluation
by 
Longest, Beaufort B., Jr., author.
Format: 
Books
Publication Date 
2015
Excerpt: 
outcomes. The focus is on the three core management concepts of strategy, design, and leadership, but time
Available: Copies:
586. 
Cover image for Research methods in early childhood : an introductory guide
by 
Mukherji, Penny, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
strategy -- Story-telling and narrative approaches -- The Mosaic Approach -- Possibilities and limitations
Available: Copies:
587. 
Cover image for Optimization of supply chain management in contemporary organizations
by 
Sabri, Ehap H., 1967- editor.
Format: 
Books
Publication Date 
2015
Excerpt: 
-- Supply chain strategy : designing effective supply chains / Vivek Sehgal, GT Nexus, Inc, USA -- Success
Available: Copies:
by 
Hackley, Christopher E., author.
Format: 
Books
Publication Date 
2015
Excerpt: 
marketing communications planning -- Advertising agencies : organising creative work -- Strategy and
Available: Copies:
589. 
Cover image for Strategic management and business policy : globalisation, innovation and sustainability.
by 
Wheelen, Thomas L.
Format: 
Electronic Resources
Publication Date 
2015
Excerpt: 
textbook author and world-renowned author of strategy business cases, and Chuck Bamford, who was a student
Available: Copies:
by 
Ångström, Jan, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Military theory: an introduction -- War -- Strategy -- The principles of war -- Joint operations
Available: Copies:
by 
Snyder, Christopher (Christopher Mark), author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Choice and demand -- Uncertainty and strategy -- Production and supply -- Competitive markets
Available: Copies:
592. 
Cover image for International business : competing in the global marketplace
by 
Hill, Charles W. L., author.
Format: 
Books
Publication Date 
2015 2014
Excerpt: 
Business -- ch. 13 The Strategy of International Business -- Opening Case Ford's Global Strategy
Available: Copies:
593. 
Cover image for Qualitative research & evaluation methods : integrating theory and practice
by 
Patton, Michael Quinn author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Single-Significant-Case Sampling as a Design Strategy -- Module 32 Comparison-Focused Sampling Options
Available: Copies:
by 
Schoonveld, Ed.
Format: 
Books
Publication Date 
2015
Excerpt: 
to pricing and market access -- Payer value story -- Developing a global pricing strategy -- Public
Available: Copies:
595. 
Cover image for Business and the greater good : rethinking business ethics in an age of crisis
by 
Ims, Knut Johannessen, 1951- editor.
Format: 
Books
Publication Date 
2015
Excerpt: 
, strategy and finance.
Available: Copies:
by 
Regan, Patrick, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Designing and planning an automated server installation strategy -- Implementing a server
Available: Copies:
597. 
Cover image for Principles of economics
by 
Gans, Joshua, 1968- author.
Format: 
Books
Publication Date 
2015 2014
Excerpt: 
. The costs of production -- 14. Firms in competitive markets -- 15. Monopoly -- 16. Business strategy
Available: Copies:
598. 
Cover image for Writing successful reports and dissertations
by 
Becker, Lucinda M., 1963- author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Report? -- Part II: Preparing -- Devising a Strategy -- Gathering Material -- Finding Your Voice -- Part
Available: Copies:
by 
Tuten, Tracy L., 1967- author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Foundations of social media marketing. The horizontal revolution -- Social media marketing strategy
Available: Copies:
by 
Rosing, Mark von.
Format: 
Books
Publication Date 
2015
Excerpt: 
Strategy to Operation with value driven BPM; how to establish a way of Thinking, Working, Modelling and
Available: Copies:
601. 
Cover image for Teaching strategies for quality teaching and learning
by 
Killen, Roy.
Format: 
Books
Publication Date 
2015
Excerpt: 
teaching strategy -- Using case study as a teaching strategy -- Using role play as a teaching strategy
Available: Copies:
by 
Cornelissen, Joep, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
: Corporate Communication in Practice -- Chapter 5: Communication Strategy -- Chapter 6: Strategic Planning
Available: Copies:
by 
Ferdman, Bernardo M., editor of compilation.
Format: 
Books
Publication Date 
2014
Excerpt: 
. Inclusion as a transformational diversity and business strategy / ch. 21. An I/O psychologist's perspective
Available: Copies:
604. 
Cover image for Positioning theory and strategic communication : a new approach to public relations research and practice
by 
James, Melanie, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
strategy: Indonesia, "good friend" of Australia -- Utilizing the framework for intentional positioning in
Available: Copies:
605. 
Cover image for Principles of marketing
by 
Kotler, Philip (Philip J.), 1931-
Format: 
Books
Publication Date 
2014 2013
Excerpt: 
. Consumer-Driven Marketing Strategy -- 8. Products, Services, and Brands: Building Customer Value -- 9. New
Available: Copies:
606. 
Cover image for Professional application lifecycle management with Visual Studio® 2013
by 
Gousset, Mickey, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Microsoft's Modeling Strategy -- Understanding Model-Driven Development -- Understanding Domain
Available: Copies:
by 
Tidd, Joseph, 1960- author.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Innovation : what it is and why it matters -- Innovation strategy -- Identifying strategic capabilities
Available: Copies:
by 
Skae, F. O. (Frederick Owen)
Format: 
Books
Publication Date 
2014
Excerpt: 
The meaning of financial management -- Strategy and risk -- Present and future value of money
Available: Copies:
by 
Flynn, David, 1947- author.
Format: 
Books
Publication Date 
2014
Excerpt: 
analysis and strategy.
Available: Copies:
by 
Prem Vrat, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
strategy -- Source selection, performance rating, and development -- Value analysis for material cost
Available: Copies:
611. 
Cover image for Relationship marketing and customer relationship management
by 
Brink, A. (Annekie)
Format: 
Books
Publication Date 
2014
Excerpt: 
strategy -- Implementing CRM in an organisation -- Technologies and metrics in CRM.
Available: Copies:
612. 
Cover image for The best digital marketing campaigns in the world II
by 
Ryan, Damian, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
recent history. Full of behind-the-scenes insights into campaign strategy, implementation and results, it
Available: Copies:
by 
Greve, Henrich R., author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Alliance Portfolio Strategy -- Chapter 9. Recognizing Patterns: Two Alliance Portfolio-Building Styles
Available: Copies:
by 
Zeid, Aiman, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Understanding the True Consequences of the Challenged Levels Business Transformation Strategy Objectives for
Available: Copies:
by 
Driver, Phil, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
(taxonomy) -- Strategy structure (syntax) and meaning (semantics) -- Working with stakeholders -- PRUB
Available: Copies:
by 
DeFillippi, Bob, editor.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- 11.Using 'crowd-wisdom strategy' to co-create market value: proof-of-concept from the movie industry
Available: Copies:
617. 
Cover image for Handbook of research on marketing and corporate social responsibility
by 
Hill, Ronald Paul, editor of compilation.
Format: 
Books
Publication Date 
2014
Excerpt: 
stakeholders and the common good / Patrick E. Murphy -- pt. II MARKETING STRATEGY AND CORPORATE SOCIAL
Available: Copies:
by 
Kotter, John P., 1947-
Format: 
Books
Publication Date 
2014
Excerpt: 
started : Q&A -- The (inevitable) future of strategy.
Available: Copies:
619. 
Cover image for Risk management for engineering projects : procedures, methods and tools
by 
Munier, Nolberto, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Project during execution -- Strategy -- Updating -- Closing and reporting -- Brief introduction to
Available: Copies:
620. 
Cover image for The road to democracy in South Africa.
by 
South African Democracy Education Trust.
Format: 
Books
Publication Date 
2014 2013 2012 2011 2010
Excerpt: 
less well-known but significant, actors, strategy and tactics: the evolution of the strategy and
Available: Copies:
by 
Thompson, John L. author.
Format: 
Books
Publication Date 
2014
Excerpt: 
"This book is about strategic awareness, strategic analysis, strategy development, strategic
Available: Copies:
622. 
Cover image for The AMA handbook of project management
by 
Dinsmore, Paul C.
Format: 
Books
Publication Date 
2014
Excerpt: 
management -- ch. 23. Projects: the engine of strategy execution / Jeannette Cabanis-Brewin and James S
Available: Copies:
623. 
Cover image for Information technology project management
by 
Schwalbe, Kathy.
Format: 
Regular print
Publication Date 
2014 2013
Excerpt: 
Identifying Potential Projects -- Aligning IT with Business Strategy -- Methods for Selecting
Available: Copies:
624. 
Cover image for Reintegrative justice in practice : the informal management of crime in an island community
by 
Miles, Helen.
Format: 
Books
Publication Date 
2014
Excerpt: 
Introduction -- The origins and history of Jersey's honorary police -- Research strategy and
Available: Copies:
625. 
Cover image for International business : the challenges of globalization
by 
Wild, John J.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- International monetary system -- International business management -- International strategy and organization
Available: Copies:
626. 
Cover image for Integrating qualitative and quantitative methods : a pragmatic approach
by 
Morgan, David L. (Sociologist), author.
Format: 
Books
Publication Date 
2014 2013
Excerpt: 
Programs as a Strategy for Extending Sequential Designs -- Conclusions -- Summary -- Discussion Questions
Available: Copies:
627. 
Cover image for Human resouce management and change : a practising manager's guide
by 
Entrekin, L. V. (Leland Vern), 1940-
Format: 
Books
Publication Date 
2014
Excerpt: 
changing environment -- Managing the change process -- Implementing change -- Human resource strategy
Available: Copies:
by 
Ciampa, Mark.
Format: 
Regular print
Publication Date 
2014 2013
Excerpt: 
Strategy -- Block Attacks -- Update Defenses -- Minimize Losses -- Send Secure Information -- Chapter
Available: Copies:
by 
Murphy, Patrick E., 1948-
Format: 
Books
Publication Date 
2014 2013
Excerpt: 
marketing -- 7.Caritas in Veritate: Updating Catholic Social Teaching for responsible marketing strategy
Available: Copies:
630. 
Cover image for Doing action research in your own organization.
by 
Coghlan, David.
Format: 
Books
Publication Date 
2014
Excerpt: 
dynamics of change -- Interlevel dynamics of strategy --
Available: Copies:
by 
Bourne, Mike, 1975-, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Internal Security -- 5.Acting under Uncertainty: The Security Dilemma, Strategy and Risk -- 6.Global and
Available: Copies:
632. 
Cover image for Negotiating globally : how to negotiate deals, resolve disputes, and make decisions across cultural boundaries
by 
Brett, Jeanne M., author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Negotiation Basics -- Culture and Negotiation -- Culture and Strategy for Negotiating Deals
Available: Copies:
by 
Owens, Trevor author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Machine generated contents note: ch. 1 Roadmap: Introducing the Lean Enterprise -- ch. 2 Strategy
Available: Copies:
634. 
Cover image for Strategic management : theory and practice
by 
Parnell, John A. (John Alan), 1964-
Format: 
Books
Publication Date 
2014
Excerpt: 
-level strategies -- Business unit strategies -- Functional strategies -- Strategy formulation -- Strategy execution
Available: Copies:
by 
Alonso, José Antonio, editor.
Format: 
Books
Publication Date 
2014
Excerpt: 
Development Policy, an advisory body of the Economic and Social Council, to identify a development strategy
Available: Copies:
by 
Moe, Wendy.
Format: 
Books
Publication Date 
2014
Excerpt: 
better uncover the valuable insights hidden in the social media chatter and better inform strategy. This
Available: Copies:
637. 
Cover image for Global Business Today
by 
Hill, Charles W. L.
Format: 
Books
Publication Date 
2014
Excerpt: 
structure of international business -- The strategy of international business -- Entering foreign markets
Available: Copies:
by 
Regan, Patrick.
Format: 
Books
Publication Date 
2014
Excerpt: 
Designing and planning an automated server installation strategy -- Implementing a server
Available: Copies:
639. 
Cover image for After greenwashing : symbolic corporate environmentalism and society
by 
Bowen, Frances, 1973- author.
Format: 
Books
Publication Date 
2014
Excerpt: 
strategy and sustainable business, as well as environmental practitioners"--
Available: Copies:
by 
Waisbord, Silvio R. (Silvio Ricardo), 1961- editor.
Format: 
Books
Publication Date 
2014
Excerpt: 
Introduction : reappraising media sociology / Media, institutions, and politics. Strategy follows
Available: Copies:
by 
Aaltola, Mika.
Format: 
Books
Publication Date 
2014
Excerpt: 
Global Commons and Flows to critically examine the evolving United States (U.S.) geopolitical strategy
Available: Copies:
642. 
Cover image for Big data @ work : dispelling the myths, uncovering the opportunities
by 
Davenport, Thomas H., 1954-
Format: 
Books
Publication Date 
2014
Excerpt: 
company and your industry -- Developing a big data strategy -- The human side of Big Data -- Technology
Available: Copies:
by 
Ford, Neal, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Template Method -- Strategy -- The Flyweight Design Pattern and Memoization -- Factory and Currying
Available: Copies:
644. 
Cover image for The Routledge companion to media and gender
by 
Carter, Cynthia, 1959- editor of compilation.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- 49.Investigating Users' Responses To Dove's "Real Beauty" Strategy: Feminism, Freedom, And Facebook
Available: Copies:
645. 
Cover image for Project management : the managerial process
by 
Gray, Clifford F.
Format: 
Books
Publication Date 
2014
Excerpt: 
Modern Project Management -- Organization Strategy and Project Selection -- Organization
Available: Copies:
by 
Jones, Gareth R., author.
Format: 
Books
Publication Date 
2014
Excerpt: 
, and strategy -- part 4: Organizing and controlling -- part 5: Leading individuals and groups -- part 6
Available: Copies:
by 
Turner, J. Rodney (John Rodney), 1953-
Format: 
Books
Publication Date 
2014
Excerpt: 
developments in the project management field to help deliver the organization's strategy, regardless of the
Available: Copies:
by 
Kawasaki, Guy, 1954- author.
Format: 
Books
Publication Date 
2014
Excerpt: 
tips, tricks, and insights, Guy and Peg present a ground-up strategy to produce a focused, thorough
Available: Copies:
by 
Felton, George, 1947-
Format: 
Books
Publication Date 
2013
Excerpt: 
Part One: Strategy. Creating an Advertising Strategy ; Researching Your Client's Product
Available: Copies:
650. 
Cover image for Corporate communication
by 
Argenti, Paul A.
Format: 
Books
Publication Date 
2013
Excerpt: 
-- Develop In-House Capabilities -- Use Outside Counsel Strategically -- Developing an Online Media Strategy
Available: Copies:
by 
Fink, L. Dee, 1940-
Format: 
Books
Publication Date 
2013
Excerpt: 
-based practices for learning-centered teaching with a teaching strategy in a way that results in powerful learning
Available: Copies:
by 
Stokes, Rob (eMarketing specialist)
Format: 
Books
Publication Date 
2013 2011
Excerpt: 
marketing strategy -- BrandsEye voucher -- Instant Africa voucher -- Market research -- Content marketing
Available: Copies:
by 
Barker, Rachel, 1958-
Format: 
Books
Publication Date 
2013
Excerpt: 
communication, corporate communication, etc. ; in determining and implementing strategy, operations and
Available: Copies:
654. 
Cover image for Mobile marketing : an hour a day
by 
Pasqua, Rachel.
Format: 
Books
Publication Date 
2013
Excerpt: 
-effective strategy can be used successfully by businesses of any size and includes detailed information on legal
Available: Copies:
655. 
Cover image for Project management techniques
by 
Burke, Rory, 1952-
Format: 
Books
Publication Date 
2013
Excerpt: 
-- Project methodology -- Project stakeholder management -- Corporate strategy phases -- Project feasibility
Available: Copies:
656. 
Cover image for Designing brand identity : an essential guide for the whole branding team
657. 
Cover image for Marketing channels : a management view
by 
Rosenbloom, Bert.
Format: 
Books
Publication Date 
2013
Excerpt: 
. Developing the marketing channel. 5. Strategy in marketing channels -- 6. Designing marketing channels -- 7
Available: Copies:
658. 
Cover image for The photographer's MBA : everything you need to know for your photography business
by 
Cincotta, Sal.
Format: 
Books
Publication Date 
2013
Excerpt: 
overall lessons in the book. By helping you create a solid plan, a strategy you can implement, and a
Available: Copies:
659. 
Cover image for System analysis and design.
by 
Roth, Roberta M. (Roberta Marie), 1955-
Format: 
Books
Publication Date 
2013
Excerpt: 
. The Design Phase, Design Strategy, and Architecture Design -- Ch. 8. User Interface Design -- Ch. 9
Available: Copies:
660. 
Cover image for Globally responsible leadership : Managing according to the UN global compact.
by 
Lawrence, Joanne T.
Format: 
Books
Publication Date 
2013
Excerpt: 
, Satyajeet Subramanian L'Oreal S.A.: Rolling Out the Global Diversity Strategy -- Cara C. Maurer, Ken Mark
Available: Copies:
by 
MILES, ALEX.
Format: 
Books
Publication Date 
2013
Excerpt: 
"This work offers a detailed and complete evaluation of the rogue states issue, placing US strategy
Available: Copies:
by 
Goldman, Jeremy.
Format: 
Books
Publication Date 
2013
Excerpt: 
Social marketing : even more important than you think -- Devising your strategy and getting started
Available: Copies:
663. 
Cover image for African contributions in shaping the worldwide intellectual property system
by 
Kongolo, Tshimanga.
Format: 
Books
Publication Date 
2013
Excerpt: 
Intellectual Property Rights, Innovation and Public Health of 2006 -- The Global Strategy and Plan of Action on
Available: Copies:
664. 
Cover image for Social security's investment shortfall : $8 trillion plus : and the way forward : plus How the US government's financial deficit reporting = 64 Madoffs
by 
Hakansson, Nils Hemming, 1937-
Format: 
Books
Publication Date 
2013
Excerpt: 
Investment Strategy -- Commissions and Market Impact Costs --
Available: Copies:
665. 
Cover image for Qualitative inquiry and research design : choosing among five approaches
by 
Creswell, John W.
Format: 
Books
Publication Date 
2013
Excerpt: 
Approaches -- Purposeful Sampling Strategy -- Participants in the Sample -- Types of Sampling -- Sample Size
Available: Copies:
by 
Goel, Sanjay, editor.
Format: 
Books
Publication Date 
2013
Excerpt: 
organizational learning perspective / Carole Howorth -- 21.Strategy formulation in family businesses: a review
Available: Copies:
667. 
Cover image for Marketing
by 
Kotler, Philip, 1931-
Format: 
Books
Publication Date 
2013
Excerpt: 
a customer-driven strategy. Market segmentation, targeting and positioning -- Products and services
Available: Copies:
668. 
Cover image for Readme first for a user's guide to qualitative methods
by 
Richards, Lyn.
Format: 
Books
Publication Date 
2013
Excerpt: 
-- Categorization as Everyday Strategy -- The Next Step: Conceptualizing -- Doing Abstraction -- When Does It Happen
Available: Copies:
669. 
Cover image for Managing corporate communication : a cross-cultural approach
by 
Gambetti, Rossella.
Format: 
Books
Publication Date 
2013
Excerpt: 
-- References -- Further reading -- pt. 2 COMMUNICATION STRATEGY AND LEADERSHIP --
Available: Copies:
by 
Tidd, Joseph, 1960-
Format: 
Books
Publication Date 
2013
Excerpt: 
-- References -- ch. 4 Developing an Innovation Strategy -- 4.1.`Rationalist' or `Incrementalist' Strategies for
Available: Copies:
by 
Gannon, Martin J.
Format: 
Books
Publication Date 
2013
Excerpt: 
and Halftime Entertainment -- Strategy and War -- Selection, the Training Camp, and the Playbook
Available: Copies:
by 
Amoroso, Edward.
Format: 
Books
Publication Date 
2013
Excerpt: 
strategy for cyber security.
Available: Copies:
673. 
Cover image for The complete marketer : 60 essential concepts for marketing excellence
by 
McDonald, Malcolm.
Format: 
Books
Publication Date 
2013
Excerpt: 
; Managing the sales team ; Key account management ; Implementing key account management ; Channel strategy
Available: Copies:
674. 
Cover image for Statistical methods for financial engineering
by 
Remillard, Bruno.
Format: 
Books
Publication Date 
2013
Excerpt: 
Kernels -- 3.D.Limiting Behavior of the Delta Hedging Strategy -- 3.E.Optimal Hedging for the Binomial
Available: Copies:
675. 
Cover image for Child abuse and its mimics in skin and bone
by 
Brogdon, B. G. (Byron Gilliam)
Format: 
Books
Publication Date 
2013
Excerpt: 
Contents note continued: Types of Fractures by Etiology -- Falls -- Diagnostic Strategy -- Facial
Available: Copies:
by 
Ghernaouti-Hélie, Solange, 1958-....
Format: 
Books
Publication Date 
2013
Excerpt: 
legislation is not enough -- 9.3.An integrative approach and a global strategy -- 9.4.The principal challenges
Available: Copies:
by 
Hantula, Donald A.
Format: 
Books
Publication Date 
2013
Excerpt: 
marketing strategy, consumer decisions and marketing firms.
Available: Copies:
by 
Monckton-Smith, Jane.
Format: 
Books
Publication Date 
2013
Excerpt: 
-- Initial response and crime scene lockdown -- Crime scene examiners -- Investigative strategy -- Forensic
Available: Copies:
679. 
Cover image for Thought leadership : prompting businesses to think and learn
by 
Young, Laurie, 1955-
Format: 
Books
Publication Date 
2013
Excerpt: 
analysis of what thought leadership is, how it works, how to create a thought leadership strategy and what
Available: Copies:
680. 
Cover image for Marketing essentials
by 
Dibb, Sally, 1963-
Format: 
Books
Publication Date 
2013
Excerpt: 
The marketing concept -- Marketing strategy and understanding competitors -- The marketing
Available: Copies:
681. 
Cover image for Doing qualitative research
by 
Silverman, David, 1943, author.
Format: 
Books
Publication Date 
2013
Excerpt: 
.Introduction -- 8.2.Qualitative or Quantitative? -- 8.3.Your Research Strategy -- 8.4.Choosing a Methodology: a
Available: Copies:
by 
Giumelli, Francesco, author.
Format: 
Books
Publication Date 
2013
Excerpt: 
EU in Tranistria: a strategy of divide and influence; The EU in Uzbekistan: the essence of strategic
Available: Copies:
683. 
Cover image for Product management
by 
Bothma, Neels.
Format: 
Books
Publication Date 
2013
Excerpt: 
packaging and labelling -- The product lifecycle -- Product branding decisions -- Product strategy and
Available: Copies:
684. 
Cover image for The economics of money, banking, and financial markets
by 
Mishkin, Frederic S., author.
Format: 
Books
Publication Date 
2013
Excerpt: 
Conduct of Monetary Policy: Strategy and Tactics ---- PART V. International Finance and Monetary Policy
Available: Copies:
by 
Hayes, Darrell C.
Format: 
Books
Publication Date 
2013
Excerpt: 
Allstate Insurance Company Southeast Region Employee Engagement Strategy -- Case 5-2 Best Adoption
Available: Copies:
by 
Cravens, David W.
Format: 
Books
Publication Date 
2013
Excerpt: 
marketing marketing strategy market market research market analysis development cases
Available: Copies:
687. 
Cover image for The shadow economy : an international survey
by 
Schneider, Friedrich.
Format: 
Books
Publication Date 
2013
Excerpt: 
.Effects of the increasing shadow economy -- 9.The `two-pillar strategy' -- 10.Conclusion and outlook.
Available: Copies:
by 
Tanuro, Daniel.
Format: 
Books
Publication Date 
2013
Excerpt: 
both mainstream Green strategy and traditional Left alternatives. He points to solutions: "de
Available: Copies:
by 
Kellstedt, Paul M., 1968-
Format: 
Books
Publication Date 
2013
Excerpt: 
-by-Section Strategy for Building Your Project -- 12.3.4.Proofread, Proofread, and Then Proofread Again -- 12.4.Making
Available: Copies:
690. 
Cover image for Public affairs management
by 
Harris, Phil, 1952-
Format: 
Books
Publication Date 
2013
Excerpt: 
v. I. Introduction and definition -- v. II. Strategy -- v. III. Globlization -- v. IV. Critical
Available: Copies:
by 
Harland, Christine.
Format: 
Books
Publication Date 
2013
Excerpt: 
/ Marianne M. Jennings -- Review Chapter -- 20.Supply Strategy: Quo Vadis? / Richard Lamming.
Available: Copies:
by 
Peoples, Columba.
Format: 
Books
Publication Date 
2013
Excerpt: 
Strategy.
Available: Copies:
693. 
Cover image for Drucker on marketing : lessons from the world's most influential business thinker
by 
Cohen, William A., 1937-
Format: 
Books
Publication Date 
2013
Excerpt: 
's Entrepreneurial Marketing -- pt. III Drucker's Marketing Strategy -- 10.The Best Way to Predict the Future Is to
Available: Copies:
by 
Edwards, Robert D. (Robert Davis), 1893-
Format: 
Books
Publication Date 
2013
Excerpt: 
's an investor? -- One definition of the long-term investor -- The strategy of the long-term investor
Available: Copies:
695. 
Cover image for International business : competing in the global marketplace
by 
Hill, Charles W. L., author.
Format: 
Books
Publication Date 
2013
Excerpt: 
strategy of international business -- The organization of international business -- Entry strategy and
Available: Copies:
by 
Haslam, Colin.
Format: 
Books
Publication Date 
2013
Excerpt: 
Introduction -- Accounting for the firm as a business model -- Strategy : arbitrage for financial
Available: Copies:
by 
Karlsson, Charlie, 1945-
Format: 
Books
Publication Date 
2013
Excerpt: 
policy in cities / D. Hackler -- Implementation of a cluster based local development strategy : a
Available: Copies:
698. 
Cover image for 60-minute brand strategist : the essential brand book for marketing professionals
by 
Mootee, Idris, 1958-
Format: 
Books
Publication Date 
2013
Excerpt: 
book offers a field-tested view of how branding decisions happen in the context of business strategy
Available: Copies:
699. 
Cover image for A beginner's guide to evidence-based practice in health and social care professions
by 
Aveyard, Helen.
Format: 
Books
Publication Date 
2013
Excerpt: 
searching for literature -- How to develop an effective search strategy -- In summary -- Key points -- 6.How
Available: Copies:
by 
Elischer, Sebastian, 1979-, author.
Format: 
Books
Publication Date 
2013
Excerpt: 
Operationalization of the Amended Diamond and Gunther Typology -- Party Goals -- Electoral Strategy -- Organizational
Available: Copies:
701. 
Cover image for Essentials of strategic management : the quest for competitive advantage.
by 
Gamble, John (John E.)
Format: 
Books
Publication Date 
2013
Excerpt: 
international markets -- Corporate strategy : diversification and the multibusiness company -- Strategy, ethics
Available: Copies:
702. 
Cover image for Understanding investments : theories and strategies
by 
Laopodis, Nikiforos, 1961-
Format: 
Books
Publication Date 
2013
Excerpt: 
-- Pairs-Trading Strategy -- Some Capital Market Investment Strategies -- Enhanced Cash Management Strategy
Available: Copies:
by 
Silver, Lawrence S., 1948-
Format: 
Books
Publication Date 
2013
Excerpt: 
is key to a successful marketing strategy. This book guides the student in designing, conducting and
Available: Copies:
by 
Chaffey, Dave, 1963-
Format: 
Books
Publication Date 
2013
Excerpt: 
design and personalization -- 6.6.Aesthetics -- 6.7.Page design -- 6.8.Content strategy and copywriting
Available: Copies:
705. 
Cover image for Business ethics
by 
Rossouw, Deon.
Format: 
Books
Publication Date 
2013
Excerpt: 
ethics risks and formulating an ethics strategy -- 19. Code of ethics -- 20. Institutionalising ethics
Available: Copies:
by 
Guo, Rongxing.
Format: 
Books
Publication Date 
2013 2012
Excerpt: 
social security -- Income Distribution and Social Justice -- Spatial Economics and Development Strategy
Available: Copies:
by 
Davis, John A.
Format: 
Books
Publication Date 
2013
Excerpt: 
benefits of sports marketing -- Sports marketing measures -- Sports marketing strategy and activation
Available: Copies:
708. 
Cover image for Essentials of marketing
by 
Brassington, Frances.
Format: 
Books
Publication Date 
2013
Excerpt: 
-- Promotion : personal selling, PR, and sponsorship -- Marketing strategy and planning -- Services and non
Available: Copies:
by 
Wollan, Robert, 1957-
Format: 
Books
Publication Date 
2013
Excerpt: 
, Standardized Mobility Strategy / Yusuf Tayob, Terri Rinella, and Aidan Quilligan ; New Rules for Tools and IT
Available: Copies:
710. 
Cover image for The small business online marketing handbook : converting online conversations to offline sales
by 
Tsai, Annie, 1979-
Format: 
Books
Publication Date 
2013
Excerpt: 
"The small business marketing experts at Demandforce help owners kick off their online strategy
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711. 
Cover image for Advertising and promotions : an integrated brand approach
by 
Semenik, Richard J.
Format: 
Books
Publication Date 
2012
Excerpt: 
-- Managing creativity in advertising and integrated brand promotion -- Creative message strategy -- Executing
Available: Copies:
712. 
Cover image for Management
by 
Hellriegel, Don.
Format: 
Books
Publication Date 
2012
Excerpt: 
and strategy formulation -- 7: Fundamentals of decision-making -- 8: Planning and decision aids -- pt
Available: Copies:
by 
Jooste, C. J. (Christiaan Johannes), 1947-
Format: 
Books
Publication Date 
2012
Excerpt: 
customer equity -- pt. 3. Strategy implementation and marketing metrics. Strategy implementation and
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714. 
Cover image for South African employment relations : theory and practice
by 
Nel, P. S. (Piet S.), author.
Format: 
Books
Publication Date 
2012
Excerpt: 
-- Industrial action and strike handling -- Organisation-level perspectives: strategy and policy, procedures and
Available: Copies:
715. 
Cover image for Strategic public relations : an audience-focused approach
by 
Diggs-Brown, Barbara.
Format: 
Books
Publication Date 
2012
Excerpt: 
. Historical Perspective -- 4. Strategy in Public Relations -- Part 2: FOUNDATIONS OF PUBLIC RELATIONS. 5
Available: Copies:
716. 
Cover image for Strategic human resource management
by 
Truss, Catherine.
Format: 
Books
Publication Date 
2012
Excerpt: 
. HR strategy: content issues -- 7.4. HR strategy: process issues -- 7.5. HR strategy: implementation
Available: Copies:
717. 
Cover image for Marketing concepts and strategies
by 
Dibb, Sally, 1963-
Format: 
Books
Publication Date 
2012
Excerpt: 
The marketing concept -- Marketing strategy and understanding competitors -- The marketing
Available: Copies:
by 
Molenaar, Cor.
Format: 
Books
Publication Date 
2012
Excerpt: 
.Developing the Internet strategy -- 13.1.Determining the strategy -- 13.2.Objectives of websites -- 13.3.The
Available: Copies:
by 
Clark, Gordon L.
Format: 
Books
Publication Date 
2012
Excerpt: 
sets forth a strategy for rethinking individual behavior as well as the design of retirement income
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by 
Verwey, Anton.
Format: 
Books
Publication Date 
2012
Excerpt: 
; Defining leadership strategy and brand ; Leadership capacity identification and capacity building ; A
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721. 
Cover image for War, peace and international relations : an introduction to strategic history
by 
Gray, Colin S.
Format: 
Books
Publication Date 
2012
Excerpt: 
Strategy.
Available: Copies:
722. 
Cover image for Complexity in organization studies
by 
Johannessen, Stig O.
Format: 
Books
Publication Date 
2012
Excerpt: 
. 3. Implications and applications of complexity thinking in organization studies: strategy
Available: Copies:
723. 
Cover image for The handbook of strategic public relations and integrated communications
by 
Caywood, Clarke L., 1947-
Format: 
Books
Publication Date 
2012
Excerpt: 
-- Storytelling: All stories are true / Emma Caywood -- Branded content strategy: Meaningful stakeholder
Available: Copies:
724. 
Cover image for The politics of poverty reduction
by 
Mosley, Paul.
Format: 
Books
Publication Date 
2012
Excerpt: 
-poor policy' 1970-2010 -- 3.Building blocks in a poverty strategy -- 4.Political violence, state instability
Available: Copies:
by 
Mathos, Melanie, 1979-
Format: 
Books
Publication Date 
2012
Excerpt: 
strategy Includes nonprofit social media influencers from leading nonprofits around the world including
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by 
Bauman, Zygmunt, 1925-2017.
Format: 
Books
Publication Date 
2012
Excerpt: 
the cleverest strategy of deprivation -- 8. Minutes to destroy, years to build -- 9. The young as a
Available: Copies:
by 
James, Jessica, 1968-
Format: 
Books
Publication Date 
2012
Excerpt: 
algorithmic trading in FX, and FX strategy-based products. Part IV discusses products and pricing in FX, the
Available: Copies:
728. 
Cover image for Luxury brand management : a world of priviledge
by 
Chevalier, Michel, 1943-
Format: 
Books
Publication Date 
2012
Excerpt: 
. 11 Licensing Strategy -- Brands Developed Exclusively Through License Deals -- Calvin Klein -- Hugo
Available: Copies:
by 
Gabrielsson, Mika.
Format: 
Books
Publication Date 
2012
Excerpt: 
Note continued: 17.Battleship strategy for managing MNC-born global innovation networks / Terhi J
Available: Copies:
730. 
Cover image for Handbook of research on international strategic management
by 
Verbeke, Alain.
Format: 
Books
Publication Date 
2012
Excerpt: 
cultural distance and international strategy: navigating the assumptions of cross-cultural research / Alain
Available: Copies:
731. 
Cover image for The greatest business decisions of all time : how Apple, Ford, IBM, Zappos, and others made radical choices that changed the course of business
by 
Harnish, Verne.
Format: 
Books
Publication Date 
2012
Excerpt: 
only the strategy of a single company but how everyone does business. These big decisions are often
Available: Copies:
by 
Tag, Nancy R.
Format: 
Books
Publication Date 
2012
Excerpt: 
Four Basic Functions of an Advertising Strategy -- The Strategy in Action: A Facilitated Critique
Available: Copies:
733. 
by 
Smith, Roy C., 1938-
Format: 
Books
Publication Date 
2012
Excerpt: 
. 15 Dealing with Regulatory and Compliance Issues -- ch. 16 Strategy and Strategic Positioning -- ch
Available: Copies:
734. 
Cover image for Understanding business research
by 
Weathington, Bart L.
Format: 
Books
Publication Date 
2012
Excerpt: 
-- Caveat Assessor -- Creating a Measurement Scale and Developing a Data-Collection Strategy -- Interviews
Available: Copies:
735. 
Cover image for Sustainability marketing : a global perspective
by 
Belz, Frank-Martin.
Format: 
Books
Publication Date 
2012
Excerpt: 
.Sustainability Marketing Strategies -- Marketing Strategy and Sustainability -- Understanding the Marketing
Available: Copies:
by 
Beckley, Jacqueline H.
Format: 
Books
Publication Date 
2012
Excerpt: 
? -- References -- 2.The Consumer Explorer: The Key to Delivering the Innovation Strategy / Kannapon Lopetcharat
Available: Copies:
by 
Trejo, Guillermo.
Format: 
Books
Publication Date 
2012
Excerpt: 
identities -- The twilight of ethnicity : democratization as an elite strategy to avert Mexico's indigenous
Available: Copies:
by 
Bussin, Mark.
Format: 
Books
Publication Date 
2012
Excerpt: 
Remuneration policy and strategy -- Job roles and competence -- Job evaluation -- Broad
Available: Copies:
by 
Grover, Velma I.
Format: 
Books
Publication Date 
2012
Excerpt: 
-- A Strategy for Sustainability : Making It Work In the Credit River Watershed / Christine Zimmer
Available: Copies:
by 
Barry, Pete (Pete S.)
Format: 
Books
Publication Date 
2012
Excerpt: 
Basic tools -- The strategy -- Print -- The campaign -- The tagline -- Generating strategies and
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741. 
Cover image for Innovation management and new product development
by 
Trott, Paul.
Format: 
Books
Publication Date 
2012
Excerpt: 
-- Managing R & D projects -- Open innovation and technology transfer -- Product and brand strategy -- New
Available: Copies:
742. 
Cover image for The strategist : be the leader your business needs
by 
Montgomery, Cynthia.
Format: 
Books
Publication Date 
2012
Excerpt: 
strategy and real leadership demand. No other book marries strategy and leadership in the same way -- a way
Available: Copies:
743. 
Cover image for Fundamentals of risk management : understanding evaluating and implementing effective risk management
by 
Hopkin, Paul.
Format: 
Books
Publication Date 
2012
Excerpt: 
pt. 1. Introduction to Risk Management -- pt. 2. Risk Strategy -- pt. 3. Risk Assessment -- pt. 4
Available: Copies:
744. 
Cover image for Public relations : strategies and tactics
by 
Wilcox, Dennis L.
Format: 
Books
Publication Date 
2012
Excerpt: 
-- Communication --Evaluation -- pt. 3. Strategy: Public Opinion and Persuasion -- Conflict Management: Dealing
Available: Copies:
by 
Grose, Virginia.
Format: 
Books
Publication Date 
2012
Excerpt: 
Context and concept -- Product development -- Retail strategy -- The supply chain -- Branding.
Available: Copies:
746. 
Cover image for Principles of marketing
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2012
Excerpt: 
Consumers -- pt. 3. Designing a Customer-Driven Strategy and Mix -- pt. 4. Extending Marketing.
Available: Copies:
747. 
Cover image for Lean supply chain and logistics management
by 
Myerson, Paul.
Format: 
Books
Publication Date 
2012
Excerpt: 
studies demonstrate how to effectively use this powerful strategy to realize significant, long
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748. 
Cover image for An introduction to enterprise architecture
by 
Bernard, Scott A., author.
Format: 
Books
Publication Date 
2012
Excerpt: 
help move business and technology planning from a systems and process-level view to a more strategy
Available: Copies:
749. 
Cover image for Routledge handbook of diplomacy and statecraft
by 
McKercher, B. J. C., 1950-
Format: 
Books
Publication Date 
2012
Excerpt: 
Conflict and Cooperation -- 31.International arms control / David Mutimer -- 32.The strategy gap
Available: Copies:
750. 
Cover image for Cognitive psychology : applying the science of the mind
by 
Robinson-Riegler, Gregory.
Format: 
Books
Publication Date 
2012
Excerpt: 
Availability and Accessibility Encoding Specificity Retrieval: An Effective Encoding Strategy? Encoding
Available: Copies:
751. 
Cover image for Theory of conditional games
by 
Stirling, Wynn C.
Format: 
Books
Publication Date 
2012
Excerpt: 
Games of strategy (Mathematics)
Available: Copies:
752. 
Cover image for Website optimization : an hour a day
by 
Page, Rich.
Format: 
Books
Publication Date 
2012
Excerpt: 
Analytics and Optimization Culture -- Wednesday: Prepare a Better Initial Website Optimization Strategy
Available: Copies:
by 
Goodman, Malcolm.
Format: 
Books
Publication Date 
2012
Excerpt: 
questions -- Case exercise -- References -- Appendix -- 15.Strategy for change -- Introduction -- Context
Available: Copies:
754. 
Cover image for The cores of strategic management
by 
Shimizu, Katsuhiko, 1963-
Format: 
Books
Publication Date 
2012
Excerpt: 
level strategy -- Corporate level strategy -- M&As, alliance, and international strategy
Available: Copies:
755. 
Cover image for Business marketing face to face : the theory and practice of B2B
by 
Fill, Chris.
Format: 
Books
Publication Date 
2012
Excerpt: 
buying behaviour -- 4. Relationship marketing -- 5. Strategy: segmentation, positioning and pricing -- 6
Available: Copies:
756. 
Cover image for Social marketing for dummies
by 
Zimmerman, Jan.
Format: 
Books
Publication Date 
2012
Excerpt: 
strategy -- Managing your cybersocial campaign -- Joining the conversation -- Leveraging search engine
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by 
Cillie-Schmidt, Lydia.
Format: 
Books
Publication Date 
2012 2010
Excerpt: 
"Workforce Planning has become an integral part of organisational strategy and provides an
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by 
Ash, Tim
Format: 
Books
Publication Date 
2012
Excerpt: 
PROBLEMS 7 Conversion Improvement Basic -- 8 Best Practices for Common Situations -- 9 The Strategy of What
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759. 
Cover image for Leadership in health care
by 
Barr, Jill.
Format: 
Books
Publication Date 
2012
Excerpt: 
organisation? ; Strategy, structure and systems ; Strategy ; Rational strategy ; Emergent strategies ; Vision
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760. 
Cover image for Brand management : Principles and Practices
by 
Dutta, Kirti.
Format: 
Books
Publication Date 
2012
Excerpt: 
pricing? -- Pricing strategy and branding -- Distribution Strategy -- Introduction -- What is distribution
Available: Copies:
761. 
Cover image for The big book of HR
by 
Mitchell, Barbara.
Format: 
Books
Publication Date 
2012
Excerpt: 
employee development needs -- Best approaches to developing employees -- Coaching as a development strategy
Available: Copies:
by 
Smith, Steve, 1952- (uri) http://id.loc.gov/authorities/names/n84032804 (uri) http://viaf.org/viaf/sourceID/LC 84032804 (uri) /resolver/wikidata/lc/n84032804 (uri) http://id.loc.gov/authorities/names/n84032804 (uri) http://viaf.org/viaf/sourceID/LC 84032804 (uri) /resolver/wikidata/lc/n84032804 (uri) http://id.loc.gov/authorities/names/n84032804 (uri) http://viaf.org/viaf/sourceID/LC 84032804 (uri) /resolver/wikidata/lc/n84032804
Format: 
Books
Publication Date 
2012
Excerpt: 
and American grand strategy -- Conclusion -- 11.Economic statecraft / Michael Mastanduno
Available: Copies:
763. 
Cover image for Human resource management : theory and practice
by 
Bratton, John.
Format: 
Books
Publication Date 
2012
Excerpt: 
. Corporate strategy and strategic HRM -- 3. HRM and performance -- Pt II The micro context of human resource
Available: Copies:
by 
Jindra, Björn.
Format: 
Books
Publication Date 
2012 2011
Excerpt: 
, strategy and outline -- 2.General Theoretical Framework -- 2.1.The capability-based theory of the firm -- 2
Available: Copies:
by 
Maloney, Michael.
Format: 
Books
Publication Date 
2012
Excerpt: 
, analysis, strategy, and direction -- Natural deaths -- Accidental deaths -- Suicidal deaths -- Homicidal
Available: Copies:
by 
Boughton, James M.
Format: 
Books
Publication Date 
2012
Excerpt: 
Strategy of Transition -- The Transition in Existing Member States -- The Transition in New Members
Available: Copies:
by 
Darbyshire, Paul.
Format: 
Books
Publication Date 
2012
Excerpt: 
-- 1.5.3.Restrictions on Short Selling -- 2.Major Hedge Fund Strategies -- 2.1.Single-and Multi-Strategy
Available: Copies:
768. 
Cover image for Management : a concise introduction
by 
Pettinger, Richard.
Format: 
Books
Publication Date 
2012
Excerpt: 
-- Strategies for failure -- Strategic approaches -- Measurement and evaluation -- Implementation of strategy
Available: Copies:
by 
Faulkner, David.
Format: 
Books
Publication Date 
2012
Excerpt: 
&A from achieving dynamic syntheses has been the disciplinary gulf separating strategy, finance
Available: Copies:
770. 
Cover image for Financial modelling : theory, implementation and practice (with Matlab source)
by 
Kienitz, Joerg.
Format: 
Books
Publication Date 
2012
Excerpt: 
.2.The Visitor Pattern -- 12.6.3.The Strategy Pattern -- 12.7.Example - Calibration Engine -- 12.7.1
Available: Copies:
771. 
Cover image for Positioning the brand : an inside-out approach
by 
Riezebos, H. J., 1960-
Format: 
Books
Publication Date 
2012
Excerpt: 
brand architecture -- 3.2.Brand-name strategy -- 3.3.Brand portfolio -- 3.4.Sub-branding -- 3.5.Brand
Available: Copies:
by 
Gill, Stephen, 1950-
Format: 
Books
Publication Date 
2012
Excerpt: 
progressive strategy / Organic crisis, global leadership and progressive alternatives /
Available: Copies:
by 
Woo, Wing Thye.
Format: 
Books
Publication Date 
2012
Excerpt: 
-- Ensuring efficiency and equality in China's urbanization and regional development strategy / Zhao Chen and
Available: Copies:
by 
Brockett, Ann M.
Format: 
Books
Publication Date 
2012
Excerpt: 
and their integration into strategy, governance, risk assessment, performance management and the
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775. 
Cover image for Health industry communication : new media, new methods, new message
by 
Hicks, Nancy J.
Format: 
Books
Publication Date 
2012
Excerpt: 
strategy for the Medicare Part D national education and enrollment campaign -- Spurring action on heart
Available: Copies:
by 
Puglisi, Gemma R.
Format: 
Regular print
Publication Date 
2012
Excerpt: 
Back to basics -- How to find the perfect client...or how they find you -- Strategy -- Working with
Available: Copies:
777. 
Cover image for Research handbook on international banking and governance
by 
Barth, James R.
Format: 
Books
Publication Date 
2012
Excerpt: 
stability in banking / Matej Marinc -- 23.Bank acquisitions and strategy since the GLB Act / J. Kimball
Available: Copies:
by 
Lecler, Yveline.
Format: 
Books
Publication Date 
2012
Excerpt: 
-corporation--startup-collaboration / Noboru Maeda -- ch. 16 Licensing strategy of Japanese Firms / Nobuo Takahashi
Available: Copies:
779. 
Cover image for Advertising : an integrated marketing communication perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2012 2011
Excerpt: 
strategy and execution -- 10. Media and contact strategy -- 11. Media choices: evaluating media options
Available: Copies:
by 
Proulx, Mike.
Format: 
Books
Publication Date 
2012
Excerpt: 
time-shifted across devices; Determining the best strategy to approach marketing via connected TVs
Available: Copies:
by 
Elkhafif, Mahmoud A. T.
Format: 
Books
Publication Date 
2012
Excerpt: 
-- Quantitative study : Arab trade : data, models and issues -- Conclusion : development strategy for poverty
Available: Copies:
by 
Beramendi, Pablo.
Format: 
Books
Publication Date 
2012
Excerpt: 
political unions; 3. The road ahead: the empirical strategy; 4. The European Union: economic geography and
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by 
Herholdt, Johan.
Format: 
Books
Publication Date 
2012
Excerpt: 
strategy through total rewards -- Slow economic recovery : improve productivity and keep valued people
Available: Copies:
784. 
Cover image for Strategic alliance management
by 
Tjemkes, Brian, 1973-
Format: 
Books
Publication Date 
2012
Excerpt: 
Strategic alliance management -- Alliance strategy formulation -- Alliance partner selection
Available: Copies:
785. 
Cover image for Analyzing foreign policy
by 
Beach, Derek.
Format: 
Books
Publication Date 
2012
Excerpt: 
questions -- Choosing an appropriate research strategy -- Deductive, theory-testing research designs
Available: Copies:
786. 
Cover image for Complete your thesis or dissertation successfully : practical guidelines
by 
Maree, Kobus, 1951-
Format: 
Books
Publication Date 
2012
Excerpt: 
strategy -- Quasi-experimental research strategy -- Participants -- Sampling techniques -- Description of
Available: Copies:
787. 
Cover image for Strategic management : the challenge of creating value
by 
FitzRoy, Peter T.
Format: 
Books
Publication Date 
2012
Excerpt: 
strategy -- Corporate- and business unit-level strategy -- Strategy as building capabilities -- Strategy as
Available: Copies:
788. 
Cover image for Doing cultural theory
by 
Walton, David, 1955-
Format: 
Books
Publication Date 
2012
Excerpt: 
, postmodern political art and the `homeopathic strategy' -- Cognitive mapping in practice 1: Haacke
Available: Copies:
789. 
Cover image for Key concepts in sport management
by 
Byers, Terri author.
Format: 
Books
Publication Date 
2012
Excerpt: 
-- Sport tourism -- Stakeholders -- Strategy -- Strategic alliances -- Strategic planning -- Structure
Available: Copies:
791. 
Cover image for Conservation and sustainable development : linking practice and policy in eastern Africa
by 
Davies, Jonathan Mark.
Format: 
Books
Publication Date 
2012
Excerpt: 
Conservation as a livelihood strategy: linking policy with practice -- Enabling communities to
Available: Copies:
by 
Horngren, Charles T., 1926-
Format: 
Books
Publication Date 
2012
Excerpt: 
managerial tool for business strategy and implementation."--The back cover.
Available: Copies:
793. 
Cover image for Employment, growth and development : a post-Keynesian approach
by 
Gnos, Claude.
Format: 
Books
Publication Date 
2012
Excerpt: 
policy in developing countries: the East Asian experience; 9. A Keynesian-structuralist growth strategy
Available: Copies:
794. 
Cover image for New venture creation : entrepreneurship for the 21st century
by 
Spinelli, Stephen, Jr.
Format: 
Books
Publication Date 
2012
Excerpt: 
entrepreneurial mind: crafting a personal entrepreneurial strategy -- pt. II. The opportunity. The entrepreneurial
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by 
Fischer, Layna.
Format: 
Books
Publication Date 
2012
Excerpt: 
for widespred adoption of the standard by examining best practice guidelines, BPMN busines strategy
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by 
Peters, Thomas J.
Format: 
Books
Publication Date 
2011
Excerpt: 
business strategy -- Success -- Big -- Dedication.
Available: Copies:
797. 
Cover image for The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing, and leadership
by 
Gillis, Tamara L.
Inhaltsverzeichnis Inhaltsverzeichnis
Format: 
Books
Publication Date 
2011
Excerpt: 
Response to Proactive Crisis Preparedness / The Role of Communications in Company Business Strategy / The
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798. 
Cover image for The Facebook era : tapping online social networks to market, sell, and innovate
by 
Shih, Clara Chung-wai.
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Defining your metrics -- Mobilizing the team -- Framing your strategy in terms of the customer -- Getting
Available: Copies:
799. 
Cover image for The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly
by 
Scott, David Meerman.
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Developing your news release strategy -- Publishing news releases through a distribution service -- Reaching
Available: Copies:
800. 
Cover image for Corporate communication : a guide to theory and practice
by 
Cornelissen, Joep.
Format: 
Books
Publication Date 
2011
Excerpt: 
communication in practice. Communication strategy -- Strategic planning and campaign management -- Research and
Available: Copies:
801. 
Cover image for Introducing public relations : theory and practice
by 
Butterick, Keith.
Format: 
Books
Publication Date 
2011
Excerpt: 
-house -- Public relations consultancies -- Strategy, research, measurement and evaluation -- Putting effective PR
Available: Copies:
by 
Smith, Roger S. (Roger Shipley), 1953- author.
Format: 
Books
Publication Date 
2011
Excerpt: 
arguments for 'rehabilitation'. This book aims to arrive at an alternative strategy for resolving the
Available: Copies:
by 
Littlejohn, Stephen W.
Format: 
Books
Publication Date 
2011
Excerpt: 
Tradition -- Action-Assembly Theory -- Strategy-Choice Models -- Message-Design Models -- Applications
Available: Copies:
804. 
Cover image for Turnaround management and corporate renewal : a South African perspective
by 
Harvey, Neil, Prof., editor.
Format: 
Books
Publication Date 
2011
Excerpt: 
(TMA-SA) / Jan van der Walt -- Turnaround situations / Jan van der Walt -- Turnaround strategy / Peter
Available: Copies:
805. 
Cover image for Public relations writing : form and style
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Simplicity -- Adaptability -- Applicability -- Durability -- 10: Develop media strategy/mix -- Attending
Available: Copies:
806. 
Cover image for Public relations
by 
Gordon, Averill.
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Goals, objectives, and strategy -- Implementation and budgeting -- Evaluation -- PR communications for
Available: Copies:
807. 
Cover image for Marketing
by 
Baines, Paul, 1973-
Format: 
Books
Publication Date 
2011
Excerpt: 
Management -- 5. Marketing Strategy -- 6. Market Segmentation and Positioning -- 7. International Market
Available: Copies:
808. 
Cover image for Economics of farm management in a global setting
by 
Olson, Kent D.
Format: 
Books
Publication Date 
2011
Excerpt: 
Management: External and Internal Analysis -- 9. Crafting Strategy -- 10. Strategy Execution and Control
Available: Copies:
809. 
Cover image for E-marketing : theory and application
by 
Dann, Stephen, 1973-
Format: 
Books
Publication Date 
2011
Excerpt: 
-marketing beyond the web -- PART 4: STRATEGIC ISSUES IN E-MARKETING -- Chapter 11: Marketing strategy -- Chapter 12
Available: Copies:
810. 
Cover image for Closing a failed bank : resolution practices and procedures
by 
Parker, David C. (David Cameron), 1955-
Format: 
Electronic Resources
Publication Date 
2011
Excerpt: 
Resolution -- Resolution Preparation -- Marketing Strategy
Available: Copies:
by 
Amason, Allen C.
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Strategy implementation: fit, adaptation and learning -- A general framework: strategy, entrepreneurship
Available: Copies:
by 
Thomas, Lloyd Brewster, 1941-
Format: 
Books
Publication Date 
2011
Excerpt: 
crisis -- The Federal Reserve's exit strategy and the threat of inflation -- The Taylor rule and
Available: Copies:
813. 
Cover image for Business-to-business marketing
by 
Ellis, Nick.
Format: 
Books
Publication Date 
2011
Excerpt: 
Industrial networks and B2B marketing strategy.
Available: Copies:
814. 
Cover image for The risk premium factor : a new model for understanding the volatile forces that drive stock prices
by 
Hassett, Stephen D., 1961-.
Format: 
Books
Publication Date 
2011
Excerpt: 
strategy, development, and execution for high technology, web, and mobile businesses, the book convincingly
Available: Copies:
by 
Mohamedou, Mohammad-Mahmoud, 1968-
Format: 
Regular print
Publication Date 
2011
Excerpt: 
strategy to Al Qaeda's actions.
Available: Copies:
by 
Yueh, Linda Y. (Linda Yi-Chuang)
Format: 
Books
Publication Date 
2011
Excerpt: 
form and the partial reform strategy -- Private firms : law ex post and as obstacle -- Foreign firms
Available: Copies:
817. 
Cover image for Climate law and developing countries : legal and policy challenges for the world economy
by 
Richardson, Benjamin J.
Format: 
Books
Publication Date 
2011
Excerpt: 
-sequestration as a mitigation strategy to help avoid dangerous climate change / Robert Fowler -- 9.Adaptation to
Available: Copies:
by 
Schofield, Neil C.
Format: 
Books
Publication Date 
2011
Excerpt: 
interrelationships means that there may be a variety of different ways in which a particular strategy can be
Available: Copies:
by 
Sharamo, Roba.
Format: 
Books
Publication Date 
2011
Excerpt: 
's complicated state formation / Markus Virgil Hoehne -- IGAD's peace and security strategy : a panacea for long
Available: Copies:
by 
Ford, Jolyon.
Format: 
Books
Publication Date 
2011
Excerpt: 
pursuing a checklist approach to satisfying UN commitments, counter-terrorism strategy in Africa should
Available: Copies:
by 
Graber, Doris A. (Doris Appel), 1923-
Format: 
Books
Publication Date 
2011
Excerpt: 
as political strategy : the Bush administration, an echoing press, and passage of the Patriot Act
Available: Copies:
by 
Rubin, Rebecca B., editor.
Format: 
Books
Publication Date 
2011
Excerpt: 
maintenance strategy measure Relational uncertainty measure -- Reticence scale -- Revised family communication
Available: Copies:
823. 
Cover image for Social marketing : influencing behaviors for good
by 
Lee, Nancy, 1932-
Format: 
Books
Publication Date 
2011
Excerpt: 
Contents note continued: A Word About the Creative Brief -- Message Strategy -- Messenger Strategy
Available: Copies:
824. 
Cover image for Developing content area literacy : 40 strategies for middle and secondary classrooms
by 
Antonacci, Patricia.
Format: 
Books
Publication Date 
2011
Excerpt: 
consciousness -- 3. Contextual redefinition: using clues as a word-learning strategy -- 4. Semantic feature
Available: Copies:
by 
Engelbrecht, Eugene.
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Example of a communication strategy.
Available: Copies:
826. 
Cover image for Business information management : improving performance using information systems
by 
Chaffey, Dave, 1963-
Format: 
Books
Publication Date 
2011
Excerpt: 
information management -- Information management strategy -- Knowledgement management strategy -- Information
Available: Copies:
by 
Ngambi, Hellicy Chakosamoto.
Format: 
Books
Publication Date 
2011
Excerpt: 
ethical issues in management, corporate governance, strategy maps, the resource-based view of an
Available: Copies:
by 
Burtenshaw, Ken.
Format: 
Books
Publication Date 
2011
Excerpt: 
Planning and Strategy. The client ; Market research ; Account planning ; The creative brief -- The Creative
Available: Copies:
by 
Blowfield, Mick.
Format: 
Books
Publication Date 
2011
Excerpt: 
management -- Structuring the corporate responsibility function -- Corporate responsibility as strategy
Available: Copies:
830. 
Cover image for Managing technology in higher education : strategies for transforming teaching and learning
by 
Bates, Tony, 1939-
Format: 
Books
Publication Date 
2011
Excerpt: 
strategies for technology integration -- Leadership and strategy -- Organizational structures and initiatives
Available: Copies:
831. 
by 
Milkovich, George T.
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Strategy: The Totality of Decisions -- Internal Alignment: Determining the Structure -- Defining Internal
Available: Copies:
by 
Carmichael, Jan.
Format: 
Books
Publication Date 
2011
Excerpt: 
pt. I. Leadership and Management Development Context and Strategy. Leadership and Management
Available: Copies:
833. 
Cover image for Practical enterprise risk management : a business process approach
by 
Duckert, Gregory H., 1949-
Format: 
Books
Publication Date 
2011
Excerpt: 
Building a Fluid/Dynamic Risk Model; Chapter 7 The Strategy: Evolving The Fluid Risk Model; Chapter 8 The
Available: Copies:
by 
Ungerer, Marius.
Format: 
Books
Publication Date 
2011
Excerpt: 
The philosophy of strategy -- Thinking about the future -- Developing strategic options and choices
Available: Copies:
by 
Lancaster, Geoffrey, 1938-
Format: 
Books
Publication Date 
2011
Excerpt: 
organizational buyer behaviour and marketing strategy -- Markets and customers : market boundaries; target
Available: Copies:
by 
Clampitt, Phillip G.
Format: 
Books
Publication Date 
2011
Excerpt: 
the proper errors -- Practice receiver-centric, strategy-based, feedback-driven communication
Available: Copies:
837. 
Cover image for Strategic corporate social responsibility : stakeholders in a global environment
by 
Werther, William B.
Format: 
Books
Publication Date 
2011
Excerpt: 
Stakeholder Perspective -- What Is Strategy? -- Competing Strategy Perspectives -- The Resources Perspective
Available: Copies:
by 
Kenrick, Douglas T.
Format: 
Books
Publication Date 
2011
Excerpt: 
? -- Sex and god : when is godliness just another mating strategy? -- Deep rationality and evolutionary
Available: Copies:
by 
Myant, M. R. (Martin R.)
Format: 
Books
Publication Date 
2011
Excerpt: 
strategy for transition -- Chapter 6 Alternatives and adaptations -- Part IV The state -- Chapter 7 State
Available: Copies:
840. 
Cover image for Rethinking the case study in international business and management research
by 
Piekkari, Rebecca.
Format: 
Books
Publication Date 
2011
Excerpt: 
management research. While the case study is the most popular qualitative research strategy in the field
Available: Copies:
by 
Baines, Paul R.
Format: 
Books
Publication Date 
2011
Excerpt: 
<<The>> political marketing mix: strategy and implementation.
Available: Copies:
842. 
by 
Potter, W. James.
Format: 
Books
Publication Date 
2011
Excerpt: 
violence -- Media influence on sports -- The springboard -- Personal strategy for increasing media literacy
Available: Copies:
by 
Maarek, Philippe J.
Format: 
Books
Publication Date 
2011
Excerpt: 
strategy, demography, the effect of campaign finance regulation on funding, and more. Draws on a variety of
Available: Copies:
844. 
Cover image for Shaping the future of South Africa's youth : rethinking post-school education and skills training
by 
Cloete, Nico.
Format: 
Books
Publication Date 
2011
Excerpt: 
South Africa -- Key issues in the assessment of South Africa's national skills development strategy
Available: Copies:
by 
Farole, Thomas.
Format: 
Books
Publication Date 
2011
Excerpt: 
: Policy, Planning, and Strategy -- Introduction -- SEZs in the National Trade and Industry Policy
Available: Copies:
by 
Horton, William K. (William Kendall)
Format: 
Books
Publication Date 
2011
Excerpt: 
Contents note continued: Mission-sequential structure -- Short-leash strategy -- Safari structure
Available: Copies:
by 
Aubrey, Carol.
Format: 
Books
Publication Date 
2011
Excerpt: 
on low wages ... ' -- Journeys into leadership -- Mentoring as a leadership strategy -- The challenge
Available: Copies:
849. 
Cover image for Project management : the managerial process
by 
Larson, Erik W., 1952- author.
Format: 
Electronic Resources
Publication Date 
2011
Excerpt: 
Modern project management -- Organization strategy and culture -- Defining the project
Available: Copies:
by 
Kraska, James.
Format: 
Books
Publication Date 
2011
Excerpt: 
geography and U.S. strategy / Arctic security considerations and the U.S. Navy's "Arctic Roadmap" / A United
Available: Copies:
851. 
Cover image for Services marketing.
by 
Bateson, John E. G.
Format: 
Books
Publication Date 
2011
Excerpt: 
personnel -- 10. People as strategy: Managing service consumers -- pt. III: Implementing successful service
Available: Copies:
by 
Eriksson, Mikael.
Format: 
Books
Publication Date 
2011
Excerpt: 
comprehensive sanctions in favour of targeted sanctions. Unlike adopting a coercive strategy on entire states
Available: Copies:
by 
Liebowitz, Jay, 1957-
Format: 
Books
Publication Date 
2011
Excerpt: 
of operations : e-learning as a strategy in disaster prevention and emergency management / Knowledge
Available: Copies:
854. 
Cover image for Twitter for good : change the world one tweet at a time
by 
Diaz-Ortiz, Claire, 1982-
Format: 
Books
Publication Date 
2011
Excerpt: 
needs a dedicated Twitter strategy and explains how to set one Introduces the five-step model taught at
Available: Copies:
by 
Lees-Marshment, Jennifer.
Format: 
Books
Publication Date 
2011
Excerpt: 
winning strategy as market-savvy pragmatism"--
Available: Copies:
856. 
Cover image for The new edge in knowledge : how knowledge management is changing the way we do business
by 
O'Dell, Carla S., 1950-
Format: 
Books
Publication Date 
2011
Excerpt: 
should flow ; Getting buy-in ; Closing comments -- 3. Knowledge management strategy and business case : A
Available: Copies:
by 
Weinreich, Nedra Kline.
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Segmenting the target audience -- Building the social marketing strategy -- Influencing behavior by design
Available: Copies:
858. 
Cover image for Global warming gridlock : creating more effective strategies for protecting the planet
by 
Victor, David G.
Format: 
Books
Publication Date 
2011
Excerpt: 
. Putting it all together : Explaining diplomatic gridlock: what went wrong? ; A new strategy ; Climate
Available: Copies:
859. 
Cover image for Financial engineering and arbitrage in the financial markets
by 
Dubil, Robert.
Format: 
Books
Publication Date 
2011
Excerpt: 
.Hedge Fund Replication and Strategy Indexes -- 13.Banks: Asset-Liability Management -- 13.1.Bank Balance
Available: Copies:
by 
Meeusen, Wim, 1945-
Format: 
Books
Publication Date 
2011
Excerpt: 
, Political Union and Economic Performance: Lessons from the Stability and Growth Pact and the Lisbon Strategy
Available: Copies:
by 
Acton, James.
Format: 
Books
Publication Date 
2011
Excerpt: 
Deterrence (Strategy)
Available: Copies:
862. 
Cover image for Public relations : a managerial perspective
by 
Moss, Danny, 1954-
Format: 
Books
Publication Date 
2011
Excerpt: 
Capabilities Needed for the Strategic Management Role / Anne Gregory -- 5.Strategy-Making and Planning in the
Available: Copies:
863. 
Cover image for Managing media work
by 
Deuze, Mark.
Format: 
Books
Publication Date 
2011
Excerpt: 
industries : from content to context -- Managing strategy and maximizing innovation in media organizations
Available: Copies:
by 
Baggott, Rob.
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Conclusion -- 4. Health Strategies in the UK -- Health of the Nation Strategy -- Our Healtheir Nation -- NHS
Available: Copies:
by 
Steinberg, Richard.
Format: 
Books
Publication Date 
2011
Excerpt: 
foster a culture, leadership process and infrastructure that enable and support effective strategy
Available: Copies:
866. 
Cover image for Improving competitiveness of industry
by 
Bierman, Harold.
Format: 
Books
Publication Date 
2011
Excerpt: 
-- ch. 4 A Managerial Incentive Strategy for Increased Productivity -- ch. 5 Economic Income -- ch. 6
Available: Copies:
867. 
Cover image for 101 management models : English edition
by 
Mulders, Marijn.
Format: 
Books
Publication Date 
2011
Excerpt: 
Alignment Model -- 91.Strategy Clock -- 92.Strategy Map -- 93.Supplier Selection -- 94.SWOT -- 95.Talent
Available: Copies:
by 
Haghirian, Parissa, 1970-
Format: 
Books
Publication Date 
2011
Excerpt: 
Provides an opportunity for corporate strategy analysis within a Japanese context. This textbook
Available: Copies:
by 
Hoog, Andrew.
Format: 
Books
Publication Date 
2011
Excerpt: 
Platform -- History of Android -- Google's Strategy -- Linux, Open Source Software, and Forensics -- Brief
Available: Copies:
870. 
Cover image for Water resources planning and management
by 
Grafton, R. Quentin, 1962-, Editor.
Format: 
Electronic Resources
Publication Date 
2011
Excerpt: 
adaptation strategy; Contributors' biographies; Index.
Available: Copies:
871. 
Cover image for Theory and practice of leadership
by 
Gill, Roger.
Format: 
Books
Publication Date 
2011
Excerpt: 
Leadership and Strategy -- Overview -- What is Strategy? -- Schools of Strategy Theory -- The Characteristics
Available: Copies:
by 
Gottschalk, Petter, 1950-
Format: 
Books
Publication Date 
2011
Excerpt: 
accounting -- Knowledge management -- Intelligence strategy.
Available: Copies:
by 
Speziale, Helen Streubert.
Format: 
Books
Publication Date 
2011
Excerpt: 
/ Helen J. Streubert Speziale -- Triangulation as a Qualitative Research Strategy / Dona Rinaldi Carpenter
Available: Copies:
by 
Holbrook, Morris B.
Format: 
Books
Publication Date 
2011
Excerpt: 
development of character. Ambi-diegetic film music as a product-design and -placement strategy : the Crosby
Available: Copies:
875. 
Cover image for Contemporary security management
by 
Fay, John, 1934-
Format: 
Books
Publication Date 
2011
Excerpt: 
-- 5. Strategy -- 6. Budget Managment -- 7. Managing Change -- 8. Making Decisions -- 9. Managing Risk
Available: Copies:
by 
Garrett, Jesse James, author, illustrator.
Format: 
Regular print
Publication Date 
2011
Excerpt: 
User experience and why it matters -- Meet the elements -- The strategy plane: product objectives
Available: Copies:
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